远梦YOURMOON品牌怎么样 申请店铺

创于1995年，床上用品整体解决方案服务商，集床品家纺的研发、设计、制造、销售、物流与服务于一体的企业

远梦家居用品股份有限公司是一家集消费者需求调研、产品研发及设计、原材料采购、生产品质管理、物流配送及销售于一体的床上用品整体解决方案供应商。远梦品牌定位于：舒适床品专家！为追求生活品质的大众人群，提供舒适的睡眠体验。每天在全国各地，远梦床品与全国消费者有着成千上万次亲密接触，是目前商场超市系统（KA系统）销量较大的家纺企业。

“远梦”品牌开创于1995年，为全国性的专业床品品牌。公司注重品牌的沉淀与建设，近20年的精心维护，远梦的品牌资产、品牌形象及品牌价值不断提升，已成为大众消费者心目中亲切的床品品牌。2013年，远梦又牵手国际知名品牌策划大师进行品牌升级，品牌价值大幅提升。

基于公司强大的商超渠道优势及行业日新月异的发展特点，公司与时俱进“精耕商超渠道、拓展生活馆体验店渠道、创新发展网络渠道”的立体销售发展策略；构建了以国际、国内、区域性大型零售商分销为主，巨型直销中心店、加盟专卖店、小型直营店、百货专柜及电子商务等多种销售渠道辅助发展的销售模式。

公司为保障舒适床品品质，不仅严格按照国家和行业的标准，还投资建立了行业内为数不多，获得政府一直认可的重点实验室；更加注重各项指标及功能性检测，聘请睡眠专家对各项指标进行综合评估，只为消费者获得更舒适的睡眠体验。

Founded in 1995, Yuanmeng home furnishings Co., Ltd. is a bedding overall solution provider integrating research and development, design, manufacturing, sales, logistics and service of bedding home textile. It is a bedding overall solution provider integrating consumer demand research, product R & D and design, raw material purchase, production quality management, logistics distribution and sales Shang. Yuanmeng brand positioning: comfortable bed products experts! For the pursuit of quality of life of the public, to provide a comfortable sleep experience. Every day in all parts of the country, Yuanmeng bed products have thousands of close contacts with consumers across the country. It is currently a home textile enterprise with large sales volume in the market supermarket system (KA system). "Yuanmeng" brand was founded in 1995 and is a national professional bed brand. The company pays attention to the precipitation and construction of the brand, the careful maintenance of nearly 20 years, and the continuous improvement of Yuanmeng's brand equity, brand image and brand value, which has become a kind bed brand in the minds of the public consumers. In 2013, Yuanmeng joined hands with international famous brand planning masters to upgrade its brand and greatly improved its brand value. Based on the company's strong business channel advantages and the rapid development characteristics of the industry, the company keeps pace with the three-dimensional sales development strategy of "cultivating business channel, expanding experience store channel of life center, innovating and developing network channel"; it has constructed a large-scale international, domestic and regional retailers distribution oriented, giant direct sales center stores, franchised stores, small-scale Direct stores, department stores specialized Counter and e-commerce and other sales channels to assist the development of the sales model. In order to ensure the quality of comfortable bed products, the company not only strictly follows the national and industrial standards, but also invests in the establishment of a few key laboratories in the industry, which have been recognized by the government all the time. It pays more attention to various indicators and functional tests, and employs sleep experts to carry out comprehensive evaluation on various indicators, so as to achieve more comfortable sleep experience for consumers.

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