UNIVERSAL环球音乐品牌怎么样 申请店铺
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环球唱片公司，UNIVERSAL环球音乐，成立于1912年，隶属法国维旺迪集团，全球著名唱片公司,拥有世界领先的音乐内容库，有“唱片帝国”的美誉
环球唱片（Universal Music Group，简称 UMG）是全世界较大的唱片公司，隶属法国维旺迪集团，占有世界唱片市场25.6%的份额。环球唱片于1912年成立，现已拥有世界大型音乐内容库，从古典到爵士到流行。
发展历程
环球唱片是现今世界较大的唱片公司。公司成立于1912年，原本只是环球影业旗下的一个部门。1998年，环球影业购入专门出版古典音乐及流行音乐唱片的宝丽金唱片公司（PolyGram），合并改组成为今日的环球唱片（Universal Music Group），成为一座规模庞大的“唱片帝国”，在全球几十个国家设有子公司发行各种类型的音像制品。
自1998年以来，环球唱片与索尼唱片（SONY），百代唱片（EMI）和华纳唱片（Warner）并称为全球四大唱片公司。2011年，环球唱片以12亿英镑（约合121.1亿元人民币）收购了陷入经济困难的百代唱片，其出价是另一竞价者华纳唱片的5倍。而世界唱片业格局也就此正式从“四大”缩减成了“三大”。在吞下对手的资产之后，环球在世界大多数音乐市场上的占有率都接近和超过了当地反垄断法规定的上限，欧委会担心该交易将给环球以过度的市场权力，使音乐产品价格上涨，显著恶化百代向数字平台提供的许可条款，减少消费者的选择以及文化多样性。
因此，为使该收购通过欧盟和美国监管部门的反垄断调查，环球不得不提出一系列整改方案。环球同时放弃了百代在法国，比利时，捷克，挪威，波兰，葡萄牙和瑞典等欧洲国家的业务。
Universal music, founded in 1912, belongs to Vivendi group of France, a famous record company in the world, and has the world's leading music content library. Universal Music Group (UMG), which has the reputation of "record Empire", is the largest record company in the world. It belongs to Vivendi group of France, with a 25.6% share of the world record market. Founded in 1912, universal records now has the world's largest music content library, from classical to jazz to pop. Global records is the largest record company in the world. Founded in 1912, the company was originally a division of Universal Pictures. In 1998, Universal Pictures bought poly gram, which specializes in publishing classical and pop music records, and merged and reorganized into today's Universal Music Group, becoming a huge "record Empire". It has subsidiaries in dozens of countries around the world to distribute various types of audio-visual products. Since 1998, universal records, together with Sony, EMI and Warner, has become the world's top four record companies. In 2011, globegroup acquired the struggling EMI records for 1.2 billion pounds, five times the price of Warner records. The pattern of the world record industry has been reduced from "four" to "three". After swallowing the opponent's assets, globegroup's share in most of the world's music markets is close to and exceeds the upper limit prescribed by the local anti-monopoly law. The European Commission is concerned that the transaction will give globegroup excessive market power, increase the price of music products, significantly worsen the license terms provided by EMI to digital platforms, reduce the choice of consumers and cultural diversity. Therefore, in order to make the acquisition pass the antitrust investigation of EU and US regulators, universal has to propose a series of rectification plans. Globegroup also gave up EMI's business in France, Belgium, Czech Republic, Norway, Poland, Portugal, Sweden and other European countries.
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