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Founded in December 1996, Bank of Chengdu is a local joint-stock commercial bank with state-owned equity as the main part and diversified equity. It introduces the Bank of Malaysia as an overseas strategic investment partner. At present, the Bank of Chengdu has a registered capital of 3.25 billion yuan and more than 5000 employees. It has 11 branches in Chongqing, Xi'an, Guang'an, Ziyang, Meishan, Neijiang, Nanchong, Yibin, Leshan, Deyang and ABA, 30 branches (departments) directly under the bank, and more than 180 business outlets. It initiated the establishment of Sichuan Jincheng Consumer Finance Co., Ltd., one of the earliest consumer finance companies in China and in the Midwest The responsible company, as well as Jiangsu Baoying Jincheng and Sichuan Mingshan Jincheng village banks, and took a stake in Tibet bank. With the strategic vision of "building a modern commercial bank with coordinated development, characteristics and social recognition", adhering to the market positioning of "serving local economy, small and micro enterprises, and urban and rural residents", Chengdu bank actively explored the differentiated and characteristic development path, forming its own unique business characteristics and competitive advantages, with its comprehensive strength ranking the important place of western city commercial banks Some of the business indicators have reached the level of large domestic banks. By the end of 2016, the total assets of Bank of Chengdu were 360.254 billion yuan, deposits 270.186 billion yuan and loans 135.901 billion yuan. Bank of Chengdu focuses on providing excellent financial services for small and micro enterprise customers, strengthens product innovation and "localization" transformation by taking advantage of its own advantages, and develops a batch of "featured, standardized and localized" products. At present, its "fortune golden wing" small and micro enterprise financing brands include more than 10 kinds of products, such as "expansion loan", "kepiaotong", "Kechuang loan", "duorongyi", "venture loan", "jiejiejiegao", "yinshuitong", etc., which provide various financial schemes and one-stop financial services for small and micro enterprise financing in different development stages, and spare no effort to support the growth and development of enterprises. The Bank of Chengdu adheres to the concept of "being close to the people, convenient for the people and benefiting the people", continues to open basic financial businesses closely related to the people's life, such as payroll, social security, gas and water charges, adheres to preferential pricing and charging strategies, reduces the card cost of bank cards, provides high-yield financial products, innovates and launches the "E-City" comprehensive payment platform, and actively promotes Internet Finance and community banking Bank construction has won the reputation of "citizen bank" by providing convenient and affordable financial services to citizens through practical actions.

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