安踏儿童AntaKids品牌怎么样 申请店铺

安踏面向3-14岁少年儿童推出的童装/童鞋品牌，较早进军儿童体育用品的运动品牌，大型综合性体育用品企业

安踏于2008年推出附属品牌ANTA KIDS，ANTA KIDS作为安踏品牌的延伸一方面提升整体母品牌的竞争优势，借助母品牌的市场影响力拓宽销售，挖掘新的用户群体。

品牌内涵：安踏儿童，致力于提供舒适的产品，给予孩子们身体的舒适与心灵的自由。

专业：源自对运动的专注

活动玩耍，是孩子主要的学习方式。安踏要让孩子发挥天性，尽情活动玩耍。没有压力的学习，是有效的学习。让孩子，在活动中找到兴趣，在自由中快乐成长。

自然：休闲带来自然感觉

舒适的材质和合身的剪裁，给孩子最贴近自然的感觉。在河边，在草地，在公园，在大自然里，快乐伸展肢体，活动玩耍，让孩子爱上大自然，爱上我们的地球。

探索：呼应儿童的天性

每一个孩子，都有无止境的好奇，用不完的活力。我们所能给孩子好的...是鼓励他探寻真相，从活动玩耍中认识世界，快乐学习。保有孩子与生俱来，无限的创造力。

Anta launched children's wear / shoes brand for 3-14-year-old children, and entered the sports brand of children's sports goods earlier. Large comprehensive sports goods enterprise antakids launched its affiliated brand antakids in 2008. Antakids, as an extension of Anta's brand, on the one hand, improved the competitive advantage of the overall parent brand, expanded sales with the help of the market influence of the parent brand, and explored new user groups. Brand connotation: Anta children, committed to providing comfortable products, giving children physical comfort and spiritual freedom. Major: from the focus on sports activities and play, is the main way of learning for children. Anta should let children play their nature and play. Learning without pressure is effective learning. Let children find interest in activities and grow up happily in freedom. Nature: leisure brings natural and comfortable materials and fit tailoring, giving children the most natural feeling. In the river, in the grass, in the park, in the nature, we can stretch our limbs happily, play and let our children fall in love with the nature and our earth. Exploration: in response to the nature of children, every child has endless curiosity and energy. What we can do for our children is to encourage them to explore the truth, learn from activities and play, and learn happily. Keep your child's inborn, unlimited creativity.

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