民众体检品牌怎么样 申请店铺
北京民众体检中心是中国十大品牌体检机构,由北京民众医院投资管理公司和《健康报》副理事长单位共同发起成立,专业从事于高端健康管理服务,在北京、天津等地设立了多处连锁机构。作为中国老教授协会医药专业委员会的技术协作单位及全国健康管理应用研究基地,依托顶级的专家团队,民众体检中心以“未来式体检”的健康管理模式引领行业发展,被誉为首席高端健康管理专家。
民众体检中心自成立以来以优质的服务质量获得了社会各界的广泛认可,获得了“08年度中国健康管理服务十大影响力品牌”和“建国60年·中国十大品牌体检机构”等多项殊荣。09年是民众体检中心展翅腾飞的一年,不仅被选为“第59届世界小姐大赛北京赛区唯一指定体检机构”和“第37界国际旅游小姐大赛北京赛区唯一指定体检机构”,而且成为了台湾最大的医疗体系—秀传医疗在大陆的指定体检机构,为大陆和台湾医疗合作揭开了创世纪的新篇章。
作为业内领军机构之一,民众体检中心率先通过了ISO9001质量管理体系认证。此外,在2013年11月4日,民众体检中心入驻了中国首个健康服务行业组织—中国医疗健康产业发展策略联盟。按照国际IS09000的规范化要求,民众体检中心建立了科学、合理、高效的健康管理标准化系统流程,会员所有检查项目结果均录入计算机健康管理系统,由资深专家对健康检查结果进行分析、评估,提供准确的健康体检评估报告,为会员量身定制个性化健康管理方案及后续跟踪服务。此外,民众体检中心还与北京多家三级医院建立了绿色通道,为受检者的后续治疗医疗咨询、挂号、会诊、转诊、住院等提供周到的服务。
民众体检中心还拥有一批副主任以上级别的资深医疗专家,更有中国老教授协会专家为会员进行全程服务。民众体检中心由专家制定了适合不同人群的体检项目套餐,让民众可以自由选择更加适合自身的体检。中心建设了全国最领先的民众体检中心网,民众可以通过网络直接查询相关体检套餐,并从网上进行快捷的预约服务。同时,民众体检中心还提供网上远程免费咨询服务,如果有体检相关的问题也可以直接进行咨询。民众体检中心以“未来式体检”为健康理念,健康管理分别从体检前、体检中、体检后的对每个人(机构)进行全程顾问式的服务,包括健康咨询、体检、跟踪策划、健康指导、上门服务等。当客户出现问题的时候,还能提供就医挂号、全程代办、全程陪护等服务,健康管理体系十分健全。
随着以“健康”为中心的体检模式逐渐成熟,经市场调查统计算,我国健康体检服务产业市场规模已超过100亿,年增长速度在20%—30%。然而,决定中国体检服务机构未来命运的主要因素,不是资金,而是发展战略与发展模式,随着市场竞争格局的形成,如何找到自己的差异化之路来开拓市场和培养客户的忠诚度与信赖度,成为体检中心亟待解决的重要问题。
要创立一家高水平的体检中心,打造国内的高端健康管理品牌,所需要的前期准备工作是困难而繁琐的。据民众体检中心运营总监刘晓霞介绍,他们在创始之初,结合中国的健康理念,提出了“健商”的价值,即宣传提高健康意识的重要性,并把长期坚持健康管理概念作为建立体检中心的意义所在,通过与中国老教授协会合作,在专家队伍上确保机构的品质,如聘请副主任级以上医生作为专门看报告、答疑解惑的咨询人员,安排一些三甲医院刚退下来的医生在检线上进行体检服务,这些人员都是固定的,为体检中心拥有稳定的服务品质提供了技术保证。把服务的人性化作为重中之重,尤其是在医生的态度和沟通意识方面,进行大量培训,这是区别于普通医院的重要方面。同时,还为素质较高的、有一定社会地位、有体检和高端健康管理需求的人群提供有品质的、个性化的服务。
至于如何具体落实这些工作,民众体检则制定了不同的步骤。比如,对于一个前来接受体检的客户,民众体检首先会安排客户与资深专家作检前的一对一咨询,根据个人的情况制定合理的体检套餐,然后在专家团队的指导下通过各种设备得到物理性的检测数据,接着在体检报告阶段,体检中心实施“三级审核制”,并且所有体检报告都经过终检专家的审核,还会对重大阳性指标的体检报告组织团队会诊。民众体检中心差异化的服务价值并不仅仅停留至报告的出炉,而是在后续的步骤中,即为了保证体检顾客能够定期及时了解身体各项健康指标,有效避免疾患产生,中心实施永久健康档案管理制度,这样一来,就可对一些慢性疾病进行有效的追踪检测,并进而从饮食、起居、运动等多方面进行合理改善。
民众体检中心集体检与健康管理为一体,体检设备先进,保证体检结果的准确性。中心拥有现代化的大型全身红外热成像评估系统、原装进口全自动生化分析仪、钼钯检测设备、骨密度检测仪、数字化非接触性眼压检测仪等先进设备,并且大多采用进口试剂,结果分析准确。
民众体检中心临近地坛公园,依林傍湖,中心占地面积逾3000㎡,内部布置雅致洁净,拥有男宾区、女宾区、VIP专区等多个高端检区,实行男女分检,充分保护客户隐私;同时单独开设豪华VIP专区,一对一体检服务,全方位满足会员高端服务需求。
除了卓越的体检服务品质,民众体检中心还积极参与社会公益事业,曾先后多次出资出力举办公益活动,帮助社会各界需要爱心关怀、需要帮助的人们。中心以良好的慈善文化、至臻的服务品质及高度的社会公益责任心,多次受到各界领导的高度评价和赞扬。
Beijing People's physical examination center is one of the top ten brand physical examination institutions in China. It was jointly initiated and established by Beijing People's hospital investment management company and vice chairman unit of health newspaper. It specializes in high-end health management services and has set up many chain organizations in Beijing, Tianjin and other places. As the technical cooperation unit of the medical professional committee of China Association of old professors and the national health management application research base, relying on the top-level expert team, the public health examination center leads the development of the industry with the health management mode of "future physical examination", known as the chief high-end health management expert. Since its establishment, the public health examination center has been widely recognized by all walks of life for its high-quality service quality, and has won many honors such as "top ten influential brands of health management services in China in 2008" and "top ten brand health examination institutions in China in the 60 years since the founding of the people's Republic of China". In 2009, the public health examination center took off. It was not only selected as "the only designated physical examination institution in the 59th Miss World Competition Beijing competition area" and "the only designated physical examination institution in the 37th Miss International Tourism Competition Beijing competition area", but also became the designated physical examination institution in the mainland of Taiwan's largest medical system, Xiuchuan medical, which opened the world for medical cooperation between the mainland and Taiwan A new chapter of Ji. As one of the leading organizations in the industry, the public physical examination center took the lead in passing the ISO9001 quality management system certification. In addition, on November 4, 2013, the public health examination center settled in the first health service industry organization in China - China Medical and health industry development strategy alliance. According to the international IS09000 standardization requirements, the public health examination center has established a scientific, reasonable and efficient health management standardization system process. All the examination results of members are entered into the computer health management system. Senior experts analyze and evaluate the results of health examination, provide accurate health examination evaluation reports, and customize personalized health management scheme for members And follow-up services. In addition, the public physical examination center has established green channels with a number of tertiary hospitals in Beijing to provide thoughtful services for the follow-up medical consultation, registration, consultation, referral and hospitalization of the subjects. People's physical examination center also has a group of senior medical experts at the level of deputy director or above, and experts from China Association of old professors provide full service for its members. The public physical examination center has set up a set of physical examination programs suitable for different groups of people by experts, so that the public can freely choose a more suitable physical examination for themselves. The center has built the most leading network of people's physical examination centers in China, through which people can directly query the relevant medical packages and make quick appointment services from the Internet. At the same time, people's physical examination center also provides free online remote consultation service, if there are physical examination related issues, you can also directly consult. The public physical examination center takes "future physical examination" as the health concept, and the health management provides full consultation services for each person (institution) before, during and after physical examination, including health consultation, physical examination, follow-up planning, health guidance, door-to-door service, etc. When customers have problems, they can also provide services such as medical registration, whole process agency, whole process escort, etc. the health management system is very sound. With the "health" as the center of the physical examination mode gradually mature, the market scale of the health examination service industry in China has exceeded 10 billion, with an annual growth rate of 20% - 30%. However, the main factor determining the future fate of China's physical examination service institutions is not capital, but development strategy and development mode. With the formation of market competition pattern, how to find their own way of differentiation to open up the market and cultivate customer loyalty and trust has become an important problem to be solved by the physical examination center. To establish a high-level physical examination center and build a domestic high-end health management brand, the preparatory work is difficult and tedious. According to Liu Xiaoxia, the operation director of the public health examination center, they put forward the value of "health business" at the beginning of their creation, which is to publicize the importance of improving health awareness, and take the long-term adherence to the concept of health management as the significance of establishing the physical examination center. Through cooperation with the China Association of old professors, they can ensure the quality of the organization on the team of experts, such as hiring Doctors above the level of deputy director, as consultants specialized in reading reports and answering questions, arrange some doctors who have just retired from the top three hospitals to carry out physical examination services on the examination line. These personnel are all fixed, providing technical guarantee for the stable service quality of the physical examination center. Humanization of service is the top priority, especially in the attitude and communication awareness of doctors, which is an important aspect different from general hospitals. At the same time, it also provides high-quality, social status, physical examination and high-end health management needs of people with quality, personalized services. As for how to implement these tasks, people's physical examination has formulated different steps. For example, for a client who comes to receive physical examination, the public physical examination will first arrange the client and senior experts for one-on-one consultation before the examination, formulate a reasonable physical examination package according to the individual's situation, then get physical examination data through various devices under the guidance of the expert team, and then in the physical examination report stage, the physical examination center implements the "three-level audit system", and all The physical examination reports are reviewed by the final examination experts, and a team consultation will be organized for the physical examination reports of major positive indicators. The differentiated service value of the public physical examination center does not stop until the report is published, but in the following steps, that is, in order to ensure that the physical examination customers can regularly and timely understand the health indicators of the body, effectively avoid the occurrence of diseases, the center implements the permanent health file management system, so that it can effectively track and detect some chronic diseases, and then drink Food, living and sports should be improved reasonably. The public physical examination center integrates physical examination and health management, with advanced physical examination equipment to ensure the accuracy of physical examination results. The center has modern large-scale whole-body infrared thermal imaging evaluation system, imported full-automatic biochemical analyzer, molybdenum and palladium detection equipment, bone density detector, digital non-contact intraocular pressure detector and other advanced equipment, and most of them use imported reagents, so the result analysis is accurate. People's physical examination center is close to Ditan Park, close to forest and lake, covering an area of more than 3000 square meters, with elegant and clean interior layout. It has many high-end inspection areas, such as men's area, women's area, VIP area, etc., and implements separate inspection for men and women to fully protect customer privacy. At the same time, it also has a separate luxury VIP area, one-to-one physical examination service, to meet the high-end service needs of members in an all-round way. In addition to the excellent physical examination service quality, the public physical examination center has also actively participated in social public welfare undertakings. It has invested in many public welfare activities to help people in need of love and care from all walks of life. With good charity culture, excellent service quality and high sense of social responsibility, the center has been highly praised and praised by leaders from all walks of life for many times.
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