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福建鑫胜玩具有限公司，坐落于旅游胜地“武夷山风景区”北面的“中国丹桂之乡”浦城县，四周群山环抱，风景秀丽，交通便利，森林资源丰富，创立于2006年。
公司在木制玩具领域专注儿童玩具的研发、生产和销售。多年的经验积累，让公司在木制玩具开发过程中不断地创新和发展，已形成研发、生产、销售和完善的售后服务为一体的企业。公司发展至今，已形成目前中国内销品牌规模较大，发展较快的木制玩具生产公司。旗下共有三大品牌,分别是“木之宝”、“铭塔”和“闽兰兄弟”儿童系列玩具。20多种风格及教育意义不同的类别，近180多款适合各儿童年龄层的玩具产品，照顾宝宝成长的每个阶段的不同需求。得到了行业客户的一致肯定和好评。
公司各系列产品均处于市场优良地位，公司一直以来打造、建设、完善覆盖全国的营销网络，赢得细分市场，开拓市场，不断提高产品市场占有率。经过多年自主品牌的市场开拓，在市场的渠道商、终端零售商和消费者心目中具有良好的认知度和影响力，为公司的后续发展奠定了坚实基础。目前公司旗下品牌产品已与全国除西藏地区外的各省级、地级代理商均签订常年合作协议。产品辐射全国各大商超，已成为沃尔玛、家乐福、大润发、永辉、新华都等国内外商超的VIP供货商，并与婴童连锁如：丽家宝贝、乐友、爱婴岛、爱婴室等建立了良好的战略合作伙伴关系，2012年在电子商务这个销售新领域上，公司的销售业绩也完成了重大的突破，公司在天猫商城拥有自己的品牌旗舰店，并与当当网、京东商城、1号店等大型电商开展无缝对接合作关系。随着公司业绩的稳定增长，现公司已成为伊利乳业和蒙牛乳业的木制玩具订制指定供应商，也是迪斯尼公司在中国的木制玩具的授权厂商。通过与迪士尼公司的强强联手，打造中国木制玩具礼品市场，成为木制玩具品牌化运作的探索者。
Fujian Xinsheng Toys Co., Ltd. is located in Pucheng County, the "hometown of China's Dangui" to the north of the tourist resort "Wuyishan Scenic Area". Surrounded by mountains, it has beautiful scenery, convenient transportation and rich forest resources. It was founded in 2006. The company focuses on the research and development, production and sales of children's toys in the field of wooden toys. With years of experience, the company has made continuous innovation and development in the development process of wooden toys, and has formed an enterprise integrating R & D, production, sales and perfect after-sales service. Up to now, the company has formed a wooden toy production company with a large scale of domestic brands and rapid development. It has three major brands, namely "treasure of wood", "mingta" and "minlan brothers" children's series toys. There are more than 20 kinds of toys with different styles and educational meanings. There are more than 180 kinds of toys suitable for all ages of children. They take care of the different needs of each stage of baby's growth. It has been unanimously affirmed and praised by customers in the industry. All series of products of the company are in a good position in the market. The company has been building, building and improving the marketing network covering the whole country, winning the market segmentation, developing the market, and constantly improving the market share of products. After years of independent brand market development, it has a good recognition and influence in the eyes of market channel merchants, terminal retailers and consumers, laying a solid foundation for the company's subsequent development. At present, the company's brand products have signed perennial cooperation agreements with all provincial and prefecture level agents except Tibet. Our products have spread to all major supermarkets in the country, and have become VIP suppliers of Wal Mart, Carrefour, RT mart, Yonghui, Xinhua and other domestic and foreign super brands. We have established good strategic partnership with infant chain stores such as Lijiabao, Leyou, Aiying Island, Aiying room, etc. in 2012, our sales performance in the new field of e-commerce has also achieved a significant breakthrough, The company has its own brand flagship store in tmall mall, and carries out seamless connection and cooperation with dangdang.com, Jingdong Mall, No.1 store and other large-scale e-commerce. With the steady growth of the company's performance, now the company has become the designated supplier of wood toys for Yili dairy and Mengniu Dairy, and the authorized manufacturer of wood toys for Disney in China. By joining hands with Disney Company, we will build the Chinese wooden toy gift market and become the explorer of the brand operation of wooden toys.
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