玉溪-红塔山品牌怎么样 申请店铺

我要投票 玉溪-红塔山在香烟行业中的票数:129 更新时间:2025-02-23
玉溪-红塔山是哪个国家的品牌?「玉溪-红塔山」是红塔烟草(集团)有限责任公司旗下著名品牌。该品牌发源于云南省玉溪市,由创始人王勇在1995-09-15期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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玉溪-红塔山怎么样

碧玉成溪,富有充满玉石的溪流之美意。创立于1973年的“玉溪”品牌,自诞生的那一刻起,就兼具了“水”的灵动坚韧,“玉”的湿润优雅。

1973年,“玉溪”品牌诞生。

1987年7月,“玉溪”被评为“云南省优质产品”。

1989年10月,“玉溪”商标荣获“中国产品商标设计大奖赛特等奖”。

1995年4月,“玉溪”商标荣获“首届商标商品国际博览会商标设计优秀奖”。

1996年1月,“玉溪”卷烟在国家烟草专卖局1995年度质量等级评定中被评为优等品。

1999年5月,“玉溪”卷烟被国家烟草专卖局评为“1999年度名优卷烟”。

2000年5月,“玉溪”牌卷烟系列产品被认定为“云南省名牌产品”。

2003年10月,“玉溪”牌卷烟被认定为“云南省名牌产品”,“玉溪”牌商标被认定为“云南省著名商标”。

2005年9月,“玉溪”品牌被国家质量监督检验检疫总局授予“中国名牌”称号。

2006年4月,玉溪品牌卷烟在全国大型零售企业商品销售调查统计中荣获了“同类产品市场综合占有率第二位”。

2007,“玉溪”品牌荣获“亚洲最具创新品牌奖”

2007,“玉溪(尚春)”荣获“2006年中国优秀烟标”最佳品牌文化奖

2009,“玉溪”品牌全年实现销量54.87万箱

2009,云南省名牌战略推进委员会授予“玉溪”“云南名牌产品”称号

2010,“玉溪品牌”全国销量排名一类烟前三甲

红塔烟草(集团)有限责任公司1956年创业于“云烟之乡”云南省玉溪。改革开放以来,红塔集团前身玉溪卷烟厂大胆引进国外先进技术,创立“烟田第一车间”战略思想,着力实施改革创新,企业实现了跨越式大发展,“红塔山”、“玉溪”、“红梅”等卷烟名优品牌得到了全国消费者的广泛喜爱。

至2010年,红塔烟草(集团)有限责任公司以母分公司形式拥有云南省内玉溪、楚雄、大理、昭通4个卷烟厂,以股份制形式控股红塔辽宁烟草有限责任公司、海南红塔卷烟有限责任公司、香港红塔国际烟草有限公司、红塔瑞士有限公司、老挝寮中红塔好运烟草有限责任公司,参股吉林烟草工业有限责任公司、中烟国际欧洲公司,境内外具有资产关系的卷烟生产点12个。此外,红塔集团多元化产业涉及金融、能源交通、轻化工材料、酒店物业等多个行业的69家企业。

2010年,红塔集团境内外卷烟销售规模为520.39万箱,实现产品销售收入442.52亿元。集团核心品牌“玉溪”商业销售68.93万箱,同比增加16.51万箱,增长31.49%,保持行业一类卷烟销量前三位;“红塔山”商业销售274.58万箱,同比增加61.02万箱,增长28.57%,成为全国卷烟销量第一大品牌。


The jade becomes a stream, which is full of the beauty of jade. Founded in 1973, "Yuxi" brand, since the moment of its birth, has both the flexibility and tenacity of "water" and the moist elegance of "jade". In 1973, "Yuxi" brand was born. In July 1987, "Yuxi" was rated as "high quality product of Yunnan Province". In October 1989, "Yuxi" trademark won the "China product trademark design award, Saite Award". In April 1995, "Yuxi" trademark won the "first international trade fair trademark design excellence award". In January 1996, "Yuxi" cigarette was awarded the top grade in 1995 quality grade evaluation by the State Tobacco Monopoly Bureau. In May 1999, "Yuxi" cigarette was awarded as "1999 famous and excellent cigarette" by the State Tobacco Monopoly Bureau. In May 2000, "Yuxi" brand cigarette series products were recognized as "Yunnan famous brand products". In October 2003, "Yuxi" brand cigarette was recognized as "Yunnan famous brand product" and "Yuxi" brand trademark was recognized as "Yunnan famous brand". In September 2005, "Yuxi" brand was awarded the title of "China famous brand" by the General Administration of quality supervision, inspection and Quarantine of the people's Republic of China. In April 2006, Yuxi brand cigarette won the title of "the second comprehensive market share of similar products" in the national large-scale retail enterprise commodity sales survey and statistics. In 2007, "Yuxi" brand won the "most innovative brand award in Asia" in 2007, "Yuxi (Shangchun)" won the "best brand culture award of 2006 China's outstanding tobacco brand" in 2009, "Yuxi" brand achieved sales volume of 548700 cases in 2009, Yunnan provincial brand strategy promotion committee awarded "Yuxi" and "Yunnan famous brand products" in 2010, and "Yuxi brand" ranked first in national sales volume Hongta Tobacco (Group) Co., Ltd. was founded in Yuxi, Yunnan Province in 1956. Since the reform and opening up, Yuxi cigarette factory, the predecessor of Hongta Group, has boldly introduced foreign advanced technology, established the strategic thought of "the first workshop in tobacco field", and put forth efforts to implement reform and innovation. The enterprise has achieved great leap forward development. Famous and excellent cigarette brands such as Hongtashan, Yuxi and Hongmei have been widely loved by consumers all over the country. By 2010, Hongta Tobacco (Group) Co., Ltd. had four cigarette factories in Yuxi, Chuxiong, Dali and Zhaotong of Yunnan Province in the form of parent company and branch company, holding Hongta Liaoning Tobacco Co., Ltd., Hainan Hongta cigarette Co., Ltd., Hong Kong Hongta International Tobacco Co., Ltd., Hongta Switzerland Co., Ltd. and laozhong Hongta lucky Tobacco Co., Ltd. in the form of joint stock system The company is a joint-stock company of Jilin Tobacco Industry Co., Ltd. and China Tobacco International Europe Co., Ltd. and has 12 cigarette production sites with asset relationship at home and abroad. In addition, Hongta Group's diversified industries involve 69 enterprises in finance, energy transportation, light chemical materials, hotel property and other industries. In 2010, Hongta Group's domestic and foreign cigarette sales scale was 5.2039 million boxes, and the product sales revenue was 44.252 billion yuan. The group's core brand "Yuxi" has 689300 cases of commercial sales, an increase of 165100 cases on a year-on-year basis, an increase of 31.49%, maintaining the top three sales volume of category I cigarettes in the industry; Hongtashan has 2745800 cases of commercial sales, an increase of 610200 cases on a year-on-year basis, an increase of 28.57%, becoming the largest brand of cigarette sales in China.

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