SEA-GULL海鸥表品牌怎么样 申请店铺
天津海鸥手表集团公司是我国最早建立的手表生产基地,新中国第一只手表在此诞生.“海鸥表”曾被誉为“中国第一名表”“中国计时之宝”,远销十几个国家和地区。
天津作为中国北方最大的沿海开放城市,是中国近代工业的发祥地之一,引领中国工业发展数十年,曾经创造过许多“中国第一”:第一辆无轨电车、第一台电视机、第一部电话、第一架照相机、第一台缝纫机等。但是,在计划经济向市场经济转轨过程中,海鸥手表与其他一些品牌一样,也曾在辉煌中跌落,有过彷徨与沉沦。
海鸥手表集团把增强自主创新能力、造就国际品牌作为发展的战略基点,2002年至今,海鸥集团累计投入1亿多元,先后引进了瑞士加工中心、日本数控自动车和投影仪等世界先进设备,组建了新品柔性生产线,并在消化吸收的基础上提高自主创新能力,使企业研发能力和关键技术始终保持世界先进和国内领先水平,缩短了与世界同行的差距。
目前,海鸥集团机械手表机芯年生产能力达到600万只,成品表年生产能力达到20万只。机械手表机芯年产量已占全国总产量的50%。海鸥集团不满足于在国内的发展,而是把打造国际化的“海鸥”手表品牌作为目标。目前,“海鸥”已成功在瑞士开设了9家专卖店,并继天津“海鸥表文化艺术沙龙”“杭州海鸥表专卖店”之后,开设了香港“SEA-GULL海鸥表TOURBILLON(陀飞轮)”专卖店。同时正筹划在德国等5个发达国家开设专卖店。
海鸥集团负责人介绍,为将海鸥打造成为“国际品牌”,“海鸥工业园”正在滨海新区建设,今后,将形成年产手表机芯1000万只、年产海鸥高档机械手表100万只、产值40亿元的国际一流的生产基地。这个工业园不仅会成为一流的名表生产基地,还会建设成为国际名表展示中心。
Tianjin Seagull Watch Group Co., Ltd. is the earliest watch production base established in China, where the first watch in New China was born. "Seagull watch" was once known as "China's first watch" and "China's treasure of timing", which has been sold to more than ten countries and regions. Tianjin, as the largest coastal open city in northern China, is one of the birthplaces of modern industry in China. It has led China's industrial development for decades and created many "China first": the first trolleybus, the first television, the first telephone, the first camera, the first sewing machine, etc. However, in the process of transition from planned economy to market economy, seagull watch, like some other brands, has also fallen in glory, lost and fallen. Seagull watch group takes enhancing independent innovation ability and creating international brand as the strategic basis for development. Since 2002, seagull group has invested more than 100 million yuan. It has successively introduced world advanced equipment such as Swiss processing center, Japanese numerical control automatic vehicle and projector, established new product flexible production line, improved independent innovation ability on the basis of digestion and absorption, and enabled enterprises to research and develop The ability and key technologies have always maintained the world's advanced and domestic leading level, reducing the gap with the world's peers. At present, Haiou group has an annual production capacity of 6 million mechanical watch movements and 200000 finished watches. The annual output of mechanical watch movement has accounted for 50% of the total output of the country. Seagull group is not satisfied with its domestic development, but aims to build an international "Seagull" watch brand. At present, "Seagull" has successfully opened 9 stores in Switzerland, and after Tianjin "Seagull watch culture and Art Salon" and "Hangzhou seagull watch store", it has opened Hong Kong "sea-gull seagull watch Tourbillon" stores. At the same time, it is planning to open exclusive stores in five developed countries such as Germany. According to the head of seagull group, in order to build seagull into an "international brand", seagull Industrial Park is under construction in Binhai New Area. In the future, it will form an international first-class production base with an annual output of 10 million watch movements, 1 million seagull high-end mechanical watches and an output value of 4 billion yuan. This industrial park will not only become a first-class production base of famous watches, but also an international exhibition center of famous watches.
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