Oreo奥利奥品牌怎么样 申请店铺
奥利奥于1912年在美国纽约诞生,现已是全球销量第一的饼干品牌,年销售额达15亿美元。作为最知名的“黑白配”饼干,奥利奥的外缘有一圈精美的浮雕花纹。经典的“扭一扭,舔一舔,泡一泡”吃法更是在消费者之间广为流传,创造出无数温馨动人的“奥利奥时刻”。2012年,全球各地的消费者以不同方式,为迎接百岁诞辰的奥利奥送上了生日祝福。
第一块奥利奥在美国西泽西州售出,当时还是散装零卖,售价是每磅30美分。美国纽约市的第九大道与第十大道之间,有一条街道以奥利奥来命名,最初的奥利奥就诞生在这条街上的纳贝斯克面包店。截止2000年,全球已售出3,620亿块奥利奥饼干。如果饼干依次排列,可以从地球到月球六个来回。全球50%吃奥利奥饼干的人都会在吃之前将它扭开,而相对于男性,女性更乐意如此。
中国发展
1996年,奥利奥飘洋过海来到中国,仅次于发源地美国的全球第二大市场。品牌还不断推陈出新,推出的金装奥利奥、奥利奥软香小点和奥利奥生日蛋糕口味等新品,壮大了“奥利奥”家族。
公司概况
亿滋中国的前身为卡夫食品中国,于1984年进入中国,现在是中国的饼干、口香糖与糖果、固体饮料的引领者。
原卡夫食品公司(即“KraftFoodsInc”)于2012年10月拆分为两家独立上市公司,面向北美的杂货业务沿用卡夫食品的名字,而面向全球市场的零食业务则有了新名字——亿滋国际。在中国,我们在2013年7月1日完成相关法律手续,正式更名为亿滋中国,继续为中国消费者奉上“亿万好滋味”。
亿滋中国旗下拥有奥利奥、趣多多、优冠、闲趣、王子、太平梳打、乐之、清至、炫迈、荷氏、怡口莲和菓珍等多个为中国消费者所熟知且喜爱的品牌。
亿滋中国总部位于上海,在北京、上海、苏州、广州和江门有七个生产基地,在全国各地设立近140个销售办公室,并在苏州设立了中国及亚太饼干研发中心。亿滋中国现有6,000多名员工。
Orio was born in New York in 1912. Now it is the world's largest biscuit brand with annual sales of 1.5 billion US dollars. As the most famous "black and white match" biscuit, Oreo has a circle of exquisite relief patterns on the outer edge. The classic "twist, lick, bubble" eating method is widely spread among consumers, creating countless warm and moving "Oreo moments". In 2012, consumers from all over the world sent birthday wishes to Oreo, who is celebrating his 100th birthday, in different ways. The first Oreo was sold in the US state of West Jersey. It was still in bulk and sold for 30 cents per pound. Between 9th and 10th Avenue in New York City, there is a street named after Oreo. The original Oreo was born in the nabesk bakery on this street. By 2000, 362 billion Oreos had been sold worldwide. If the biscuits are arranged in sequence, they can go back and forth from the earth to the moon six times. About 50% of the world's Oreo eaters turn it off before eating, and women are more likely to do so than men. China's development in 1996, Oreo came to China across the sea, second only to the world's second largest market, the birthplace of the United States. The brand is also constantly innovating, introducing new products such as gold Oreo, Oreo soft flavor and Oreo birthday cake taste, which has strengthened the "Oreo" family. Company profile Yizi, formerly Kraft Food China, entered China in 1984 and is now the leader of biscuits, chewing gum, candy and solid drinks in China. Kraft Foods Inc. was split into two independent listed companies in October 2012. The name of Kraft Foods is used for grocery business in North America, while the name of Yizi international is used for snack business in global market. In China, we completed the relevant legal procedures on July 1, 2013, officially renamed Yizi China, and continue to offer "hundreds of millions of good taste" to Chinese consumers. Yizi China has a number of well-known and favorite brands for Chinese consumers, such as Orio, interesting, Youguan, Xianqu, Prince, Taiping Sanda, Lezhi, Qingzhi, xuanmai, Heshi, yikoulian and Guozhen. Headquartered in Shanghai, Yizi China has seven production bases in Beijing, Shanghai, Suzhou, Guangzhou and Jiangmen, nearly 140 sales offices in all parts of the country, and China and Asia Pacific biscuit R & D center in Suzhou. Yizi has more than 6000 employees in China.
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