在 “追求卓越”、“人文精神”、“研究精神”、“信任/共赢”、“企业家精神”这五项核心价值观的支撑下，龙湖建立起职业经理人化的现代企业管理制度。配合公司的迅速成长，龙湖通过提供完善的个人发展计划、具有竞争力的薪酬激励和企业文化吸引来自各行业的优秀人才，充实管理团队，目前已形成“仕官生”、“绽放”、“点将”、“商业CS” 等多层次人才招聘和发展体系，为行业培养了大批具有企业家精神的职业经理人。
Longhu group was founded in Chongqing in 1993 and developed nationwide. Its business covers real estate development, commercial operation, property service, long-term apartment and other fields. In 2009, Longhu Real Estate Co., Ltd. (Stock Code: 960) was listed on the main board of Hong Kong stock exchange. Up to now, the group has more than 18000 employees, covering 32 cities in the Yangtze River Delta, Western China, Bohai rim, South China and central China, with more than 200 developed projects, 74.82 million square meters of developed area and about 50.02 million square meters of land reserves to be developed. In the first half of 2017, the contract sales reached 92.63 billion yuan. Since the development of Chongqing Longhu garden Nanyuan residential project in 1997, Longhu has gradually formed a high turnover and complex real estate development capacity. It has sold more than 200000 sets of products in villas, foreign houses, high-rise buildings, apartments, office buildings, shops and other industries, and has developed classic product brands such as "Xiangbi", "original works", "Kailan". As one of the earliest shopping center developers in China, Longhu has been engaged in commercial real estate operation for 17 years, and has successively developed three business types of brands, namely, urban shopping center "Tianjie", community shopping center "star mosaic" and high school end home life shopping center "home mosaic". At present, the group has opened 25 shopping malls, with a building area of about 2.03 million square meters, 3800 cooperative merchants and nearly 200 strategic cooperative brands. In the first half of 2017, the total passenger flow of shopping malls opened reached 140 million. Longhu transplanted the "refined" gene of real estate development into commercial operation, focusing on creating a good place outside home and office. Longhu will steadily increase its business holdings in the future, and plans to use 5-10 years to make investment property revenue a new business growth pole of the group. Longhu property was established in 1997 and has passed the ISO9001 certification of Hong Kong Quality Assurance Bureau. Its business covers community management, public facilities maintenance, housekeeping service, green stone maintenance, real estate brokerage and other fields. At present, Longhu property serves more than 900000 owners with a management area of 105 million square meters and is distributed in 30 cities. Longhu property adheres to the service concept of "satisfaction + surprise" and focuses on building a good helper in the hearts of customers. The owner's satisfaction has been maintained at more than 90% for 8 consecutive years. Longhu treats you well all your life. Longhu actively responds to the "simultaneous purchase and rent" policy and plans long-term rental apartment business, which has become the group's four major channel businesses. The main target group of Longhu long-term rental apartment "Guanyu" is positioned at the young people aged 20-35, to create a "I am at home" rental experience. It is expected that by the end of 2017, Longhu Guanyu will cover 16 cities in China, with more than 15000 rooms opened, and the rental income will exceed 2 billion yuan by 2020. Longhu not only provides customers with high-quality products and services, but also adheres to the social responsibility of outstanding corporate citizens, focusing on public welfare undertakings such as housing security, poverty alleviation and relief, ecological environment protection, civic education, employment promotion and harmonious community. As a member of the real estate industry, Longhu has actively participated in the construction of indemnificatory housing. At present, it has built about 15000 sets of various types of indemnificatory housing with a construction area of about 1.5 million square meters. In addition, the group has formed "Longhu new year products" and other characteristic public welfare brands, and continues to carry out poverty alleviation activities every year. Through cooperation with the government, vocational training and commercial funds, Longhu has so far helped more than 30000 people to solve the employment problem. Longhu property training school has provided more than 8000 professional and technical talents to the society free of charge. Up to now, Longhu charity has invested more than 300 million yuan. Supported by the five core values of "pursuit of excellence", "humanistic spirit", "research spirit", "trust / win-win" and "entrepreneurship", Longhu has established a modern enterprise management system of professional manager. With the rapid growth of the company, Longhu attracts outstanding talents from various industries and enriches the management team by providing perfect personal development plan, competitive salary incentive and corporate culture. At present, it has formed a multi-level talent recruitment and development system, such as "official students", "blooming", "Dianjiang", "business CS", and cultivated a large number of entrepreneurs for the industry Professional manager. Since 2005, Longhu has been adhering to the strategy of "regional focus, multi format" and started national development - from west to East, from north to south, from the central city of the core economic circle to the surrounding cities, using the dual balance of format and region to achieve sustainable development. Since 2011, the group has started a strategic transformation with the key words of "excellent soil storage, strong operation, cost control, business and excellent team".
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