网易智造品牌怎么样 申请店铺
2016年10月10日,网易较早的智能硬件产品在网易智造官方商城开放预购,正式进军智能硬件领域。与网易一直主打的精致、好口碑的定位相同,智能硬件产品同样进行了精雕细琢,不仅在外观设计上充分考虑到产品美学,在体验上更是精益求精,诸多产品细节都体现了产品的安全、环保、实用。12月11日,“网易智能硬件征名大赛”落下帷幕,网易智能硬件宣布选用优胜作品“网易智造”作为新品牌名称。
“网易智造”名字来源于“网易智能硬件征名大赛”,本次大赛由智能硬件领域专业媒体人、国际4A广告公司台湾奥美的代表、以及网易相关领域专家共同组成的评审天团把关,旨在为网易智能硬件品牌征集品牌名称、品牌口号、品牌形象、品牌规划、产品建议、粉丝福利。网易宣布选用优胜作品“网易智造”作为新品牌名。
产品及服务
主营商品:目前,网易智造的商品以智能配件为主,比如智能插线板等,未来将继续开发音响、净化器、VR相机、微型投影仪等智能硬件产品。
网站文化:以“网易智造,质敬生活”为品牌理念。
经营模式:网易设计,大厂生产供货,连接消费者和工厂。
On October 10, 2016, Netease's earlier intelligent hardware products were open for pre purchase in the official shopping mall of Netease intelligent manufacturing, officially entering the field of intelligent hardware. With the same positioning of exquisite and good reputation that Netease has been focusing on, intelligent hardware products have also been meticulously crafted, not only taking full account of product aesthetics in appearance design, but also improving in experience. Many product details reflect the safety, environmental protection and practical use of the product. On December 11, "Netease intelligent hardware name contest" ended, and Netease intelligent hardware announced the selection of the winning work "Netease intelligent manufacturing" as the new brand name. The name of "Netease intelligent manufacturing" comes from "Netease intelligent hardware name contest". This contest is jointly checked by a review panel composed of professional media personnel in the field of intelligent hardware, representatives of Taiwan Ogilvy, an international 4A advertising company, and experts in related fields of Netease. It aims to collect brand names, brand slogans, brand images, brand planning, product suggestions for Netease intelligent hardware brands Fan benefits. Netease announced the selection of the winning work "Netease intelligent manufacturing" as the new brand name. Main products and services: at present, the products made by Netease smart are mainly smart accessories, such as smart patch panel, etc. in the future, we will continue to develop smart hardware products such as audio, purifier, VR camera, micro projector, etc. Website culture: with the brand concept of "Netease intelligent manufacturing, quality respect for life". Business model: Netease design, large factory production and supply, connecting consumers and factories.