湘大王品牌怎么样 申请店铺
湖南省湘大王农业科技发展有限公司,前身为长沙市芙蓉区湘大王食品厂,成立于1999年,是集研发、生产、销售特色湘味熟食等休闲食品的加工企业。
多年来,公司的发展迅速而稳健,公司拥有多条熟食和休闲食品生产线,公司以“湘大王”、“鱼羊羊”等为核心品牌,开发了豆制品类、鱼类、酱卤肉制品类、果蔬类十几余款产品,构建了完善的产品体系,以满足不同消费群体的需要。主营豆制品、肉制品、果蔬制品三大系列六十多个单类产品,产品远销国内外,已建立起庞大的销售网络,并深受消费者的喜爱。公司目前拥有员工300余人,管理人员80人,专业技术人员20人,现拥有总资产5000万。
全国有几千家熟食生产企业,熟食行业是竞争激烈的行业。生产特色熟食,拥有独特的生产工艺和自主知识产权成为了在行业立足和发展的关键。湘大王食品一直以打造“行业创新品类领跑者”为标准,公司自成立以来一直秉持“诚信、务实、创新,共赢”的企业文化,严格按照现代企业运营的要求进行管理,使企业逐步走上制度化、标准化、规范化的轨道,并取得了良好的经济效益和社会效益。特别是近几年以来,公司利用多年的积累,凭借自身的技术和工艺优势,瞄准特种熟食等的产业前景,研发出了一系列湘味重辣口味的熟食,其口感独特,深受消费者的喜爱。
为使“湘大王”品牌更加深入人心,以“湘大王”品牌推动公司发展,公司投入近百万元在全国各市县媒体和专业的报刊杂志、户外广告、宣传单、糖酒会等多种形式推介湘大王品牌熟食,做了大量的宣传和推广工作。同时,积极参与各种社会公益事业捐赠活动,公司自成立以来用于社会公益事业捐赠的资金近百万元.公司以优质产品和服务赢得消费者的好评,品牌美誉度、消费者对品牌的忠诚度也越来越高。产品供不应求,产品不仅覆盖了省内长沙、株洲、湘潭、益阳、娄底、常德等所有的十三个城市;省外覆盖了广西、湖北、河南、河北、江西、山东、山西、江苏、四川、吉林、辽宁、陕西、宁夏、青海、重庆、贵州、云南等二十六个省、直辖市自治区。
Hunan xiangdawang agricultural science and Technology Development Co., Ltd., formerly known as xiangdawang food factory in Furong district, Changsha City, was established in 1999. It is a processing enterprise integrating R & D, production and sales of leisure food such as Hunan flavor cooked food. Over the years, the company's rapid and steady development, the company has a number of cooked food and leisure food production lines, the company to "xiangdawang", "yuyangyang" and other core brands, developed bean products, fish, sauced meat products, fruits and vegetables more than ten products, built a perfect product system to meet the needs of different consumer groups. The main products are bean products, meat products, fruits and vegetables products, three series of more than 60 single category products. The products are exported to domestic and foreign markets, and a huge sales network has been established, which is deeply loved by consumers. At present, the company has more than 300 employees, 80 management personnel, 20 professional and technical personnel, and now has a total assets of 50 million. There are thousands of cooked food production enterprises in China, and the cooked food industry is a highly competitive industry. The production of characteristic cooked food, with unique production technology and independent intellectual property rights has become the key to the industry's foothold and development. Xiangdawang food has always been based on the standard of "industry innovation leader". Since its establishment, the company has always adhered to the corporate culture of "integrity, pragmatism, innovation, win-win" and managed in strict accordance with the requirements of modern enterprise operation, so that the enterprise gradually embarked on the track of institutionalization, standardization and standardization, and achieved good economic and social benefits. Especially in recent years, with years of accumulation, relying on its own technical and technological advantages, aiming at the industrial prospect of special cooked food, the company has developed a series of cooked food with strong spicy flavor of Hunan, which has a unique taste and is deeply loved by consumers. In order to make "xiangdawang" brand more popular and promote the company's development with "xiangdawang" brand, the company has invested nearly one million yuan to promote xiangdawang brand cooked food in various forms such as media, professional newspapers and magazines, outdoor advertisements, flyers, sugar and wine fairs in various cities and counties across the country, and has done a lot of publicity and promotion work. At the same time, actively participate in various social public welfare donation activities. Since its establishment, the company has donated nearly one million yuan for social public welfare. The company has won the praise of consumers with high-quality products and services, and its brand reputation and consumers' loyalty to the brand are also increasing. The products are in short supply, covering not only 13 cities in Changsha, Zhuzhou, Xiangtan, Yiyang, Loudi and Changde, but also 26 provinces and municipalities outside Guangxi, Hubei, Henan, Hebei, Jiangxi, Shandong, Shanxi, Jiangsu, Sichuan, Jilin, Liaoning, Shaanxi, Ningxia, Qinghai, Chongqing, Guizhou and Yunnan.
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