TCL品牌怎么样 申请店铺
TCL集团股份有限公司创立于1981年,是中国最大的、全球性规模经营的消费类电子企业集团之一,旗下拥有三家上市公司:TCL集团(SZ.000100)、TCL多媒体科技(HK.1070)、TCL通讯科技(HK.2618)。2011年销售额达到608亿元,品牌价值501.18亿元。
照明公司成立于2000年,是TCL集团的重要产业之一,专业从事照明产品的研发、生产、销售、应用方案设计等。目前,公司旗下分为传统照明和LED照明两大产品群,涵盖工程照明、家居照明、道路照明、景观亮化、特种照明等,为客户提供全方位的产品和服务一体化解决方案。
十多年来,TCL照明以科技为依托,以节能为重点,十分注重产品创新、技术创新,紧跟世界照明电器发展的潮流。利用TCL研发中心的优势,积极开展与复旦大学、西南交通大学、华南理工大学等多所高校及科研机构的交流与合作,并于2005年1月建成了华南第一个国家级照明检验中心。TCL照明拥有健全的营销服务网络,全国设立了近30个办事处,网络已经100%覆盖了全国大中型城市,分销网点多达2500余家,可为广大客户提供快捷、便利、周到的服务。
2011年,TCL与台湾宏齐合作,投资3亿元建立LED封装体系,打造LED照明全产业链。TCL照明将以科技研发和产业链布局为依托,以LED照明为发展重点,锐意变革,创新经营模式,强化市场导向,以最优的成本和系统的解决方案为消费者提供温馨、舒适、环保、节能的照明环境,致力于成为LED照明第一品牌。TCL照明的新企业战略:成为受人尊敬的节能照明领先企业。
Founded in 1981, TCL Group Co., Ltd. is one of the largest global scale consumer electronics enterprise groups in China. It has three listed companies: TCL Group (SZ. 000100), TCL multimedia technology (HK. 1070), TCL COMMUNICATION TECHNOLOGY (HK. 2618). In 2011, the sales reached 60.8 billion yuan, and the brand value reached 50.118 billion yuan. Founded in 2000, lighting company is one of the important industries of TCL group, specializing in the research and development, production, sales and application scheme design of lighting products. At present, the company is divided into two product groups: traditional lighting and LED lighting, covering engineering lighting, home lighting, road lighting, landscape lighting, special lighting, etc., to provide customers with a full range of integrated products and services solutions. For more than ten years, TCL lighting has been relying on science and technology, focusing on energy saving, focusing on product innovation and technological innovation, and keeping up with the development trend of lighting appliances in the world. Taking advantage of TCL R & D center, it actively carried out exchanges and cooperation with Fudan University, Southwest Jiaotong University, South China University of technology and other universities and scientific research institutions, and established the first national lighting inspection center in South China in January 2005. TCL lighting has a sound marketing service network, with nearly 30 offices nationwide, covering 100% of large and medium-sized cities nationwide, and more than 2500 distribution outlets, which can provide customers with fast, convenient and thoughtful services. In 2011, TCL and Taiwan Hongqi cooperated to invest 300 million yuan to establish LED packaging system and build the whole LED lighting industry chain. TCL lighting will rely on scientific and technological research and development and industrial chain layout, focus on LED lighting development, resolutely change, innovate business model, strengthen market orientation, provide consumers with warm, comfortable, environmental friendly and energy-saving lighting environment with optimal cost and system solutions, and strive to become the first brand of LED lighting. TCL lighting's new enterprise strategy: to become a respected energy-saving lighting leading enterprise.
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