京基KINGKEY品牌怎么样 申请店铺

京基集团初创于1994年，凭借锐意进取的精神，积极投身风起云涌的改革开放建设，多年来先后开发了一系列独具风格和个性鲜明的大型高尚住宅社区和度假酒店，并以前瞻性的战略眼光进军商业地产。如今，京基集团已发展成为集房地产开发与经营、商业经营与管理、酒店投资与管理、物业管理、金融投资、高尔夫俱乐部、餐饮经营等多元化产业的大型集团公司。

“责任是京基的基准，创新是京基的灵魂。”京基集团一直行走在企业公民责任的道路上：京基集团把树立企业社会责任理念作为企业文化建设的重要内容，不仅通过规章确定下来，同时通过内部传播渠道，持续传播企业强烈的社会责任意识、在京基，强烈的社会责任感是全体员工都认同的价值观。

京基集团创始人陈华董事长认为社会责任感是一个企业发展的不竭动力，做一个企业公民的实践者，是京基的品牌定位之一。同时京基企业还积极回馈社会，在社会公益事业的贡献上，更是不遗余力，截至2015年，陈华董事长代表京基集团向社会公益事业累计捐赠善款近两个亿。

Jingji group was founded in 1994. With its enterprising spirit, it has been actively engaged in the surging construction of reform and opening up. Over the years, it has developed a series of large-scale noble residential communities and Resort Hotels with unique style and distinct personality, and has entered into commercial real estate with a forward-looking strategic vision. Today, Jingji group has developed into a large group company integrating real estate development and operation, commercial operation and management, hotel investment and management, property management, financial investment, golf club, catering operation and other diversified industries. "Responsibility is the benchmark of Beijing base, and innovation is the soul of Beijing base." Beijing base group has been walking on the road of corporate citizenship responsibility: Beijing base group regards establishing the concept of corporate social responsibility as an important part of corporate culture construction, not only through the determination of rules, but also through internal communication channels, to continuously spread the strong sense of corporate social responsibility. In Beijing base, a strong sense of social responsibility is a value recognized by all employees. Chairman Chen Hua, founder of Jingji group, believes that social responsibility is an inexhaustible driving force for the development of an enterprise. Being a practitioner of corporate citizens is one of the brand positioning of Jingji. At the same time, Jingji enterprises also actively give back to the society and spare no effort in the contribution of social public welfare undertakings. As of 2015, chairman Chen Hua, on behalf of Jingji group, has donated nearly 200 million yuan to social public welfare undertakings.

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