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雨兰以设计赋予灵魂，以文化铸就经典。用具中国文化元素设计的家纺用品为中国成千上万家庭提供文化家居生活方式，以“景德镇青花”为主打产品的品牌，融入青花、中国婚庆等文化元素，从不同方向吹起“新中国风”，一个是在中国传统经典中添入现代元素，一个是在流行时尚中引入中国古典韵。凭借产品独具一格的设计风格和高规格的品质管理，雨兰已经成为国内家纺行业中深受消费者喜爱的品牌。

企业简介

江西蓝天宇家纺用品有限公司成立于2003年，是一家集研发、设计、生产、销售和物流于一体的综合型床上用品企业，创立“雨兰”、“朵慕”、“菲尔歌德” 三大主打品牌。公司迄今已发展近十三年，已迅速成为了家纺行业一支不可忽视的力量，公司分别在江西新余、江苏南通等建立生产基地。通过行业内具先见的直营与加盟并行营销体系，已在全国二十八省市开设专卖店柜，并且成为全国各大商业系统主力合作品牌。同时自 2013年开始启动电商渠道发展战略，通过优质的商品与适中的价格以及品牌良好的吸引力，目前已成为天猫、京东等电商平台主力推广品牌。

Yulan endows soul with design and creates classics with culture. The home textile products designed with Chinese cultural elements provide thousands of Chinese families with cultural home life style. The brand with "Jingdezhen blue and white" as its main product integrates cultural elements such as blue and white, Chinese wedding, and blows "new Chinese style" from different directions. One is to add modern elements into Chinese traditional classics, the other is to introduce Chinese classical charm into popular fashion. With its unique design style and high standard quality management, Yulan has become a popular brand in domestic home textile industry. Jiangxi lantianyu Home Textile Co., Ltd. was founded in 2003. It is a comprehensive bedding enterprise integrating R & D, design, production, sales and logistics. It has established three major brands of "Yulan", "duomu" and "felgord". The company has developed for nearly 13 years, and has rapidly become a force that can not be ignored in the home textile industry. The company has established production bases in Xinyu, Jiangxi Province, Nantong, Jiangsu Province, etc. Through the industry's forward-looking parallel marketing system of direct marketing and franchising, it has opened exclusive stores and cabinets in 28 provinces and cities across the country, and has become the main cooperative brand of major business systems across the country. At the same time, starting from 2013, e-commerce channel development strategy has become the main promotion brand of tmall, JD and other e-commerce platforms through high-quality goods, moderate prices and good brand attraction.

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