TONHWA通化品牌怎么样 申请店铺

通化葡萄酒股份有限公司（以下简称通葡股份），前身是1937年成立的通化葡萄酒厂，是中国最早的葡萄酒生产企业之一，拥有总面积10340平方米的地下酒窖，贮存量达6000吨，拥有大橡木桶772个，是中国最早的地下酒窖之一。通化葡萄酒一路走来，见证了新中国历史上的诸多巅峰荣誉时刻。1949年，通化葡萄酒和茅台一起成为开国大典专用酒；1959年，通化葡萄酒（精制）被定为国庆十周年大庆献礼酒，被周恩来总理命名为“国庆酒”。2001年1月15日，通化葡萄酒股份有限公司股票在上海证券交易所正式挂牌上市（股票代码：600365），成为中国第二家葡萄酒企业上市公司。2012年吉祥嘉德正式入主通葡，成为通葡股份第一大股东，翻开了通葡历史的崭新篇章。

通化葡萄酒的“红梅”牌、“通化”牌、“天池”等品牌已经成为通化产区山葡萄酒的代表。通葡股份出品的“中国第一支波特酒”和“中国第一支冰酒”以及“出口型红梅山葡萄酒”，是新中国甜型葡萄酒的代表及生产基地，在中国葡萄酒版图占据着中国非欧种葡萄酒起源的领袖地位。一些业内专家和权威人士均表示，以通化牌葡萄酒为代表的长白山西麓、鸭绿江北岸产区的寒地野生山葡萄真正具备葡萄酒“风土”的国际定义，从而得出结论“通化产区代表中国葡萄酒风土之典范”的观点。而拥有近80年建厂历史的通葡股份通化牌葡萄酒是这一论点的捍卫者与践行人，通葡股份通化葡萄酒被誉为“中国甜型葡萄酒的领导者”。

通葡股份在“互联网+”的大时代背景下全面发力电子商务与O2O渠道建设，以互联网思维C2B的模式与消费者进行了有效沟通。通葡股份旗下北京九润源公司，作为通葡股份互联网电商平台的重要布局，已经完成了通葡股份电商产品的全平台覆盖，通过新产品、新形象全面展示建成近八十年的通葡股份一个80后的全新形象！

通葡股份以“以全球视野，树民族品牌”作为企业愿景，提出“制造甜蜜，品味幸福”的企业使命，以消费者的甜蜜人生、快乐生活为奋斗目标，让甜美主义的通葡佳酿成为中国消费者幸福生活元素。

Tonghua wine Co., Ltd. (hereinafter referred to as Tongpu Co., Ltd.), formerly Tonghua wine factory established in 1937, is one of the earliest wine production enterprises in China. It has a total area of 10340 square meters of underground wine cellars, with a storage capacity of 6000 tons and 772 large oak barrels. It is one of the earliest underground wine cellars in China. Tonghua wine has witnessed many peak honor moments in the history of new China. In 1949, Tonghua wine and Maotai together became the special wine for the founding ceremony; in 1959, Tonghua wine (refined) was designated as the "National Day wine" for the 10th anniversary of the national day. On January 15, 2001, Tonghua wine Co., Ltd. was officially listed on the Shanghai Stock Exchange (Stock Code: 600365), becoming the second wine company in China. In 2012, auspicious Jiade officially became the main shareholder of Tongpu and opened a new chapter in the history of Tongpu. Tonghua's "red plum", "Tonghua" and "Tianchi" brands have become the representatives of Tonghua's mountain wine. Tongpu's "China's first port wine", "China's first ice wine" and "export-oriented red plum mountain wine" are representatives and production bases of new China's sweet wine, occupying the leading position in the origin of China's non European wine in China's wine territory. Some experts and authorities in the industry said that the wild wild mountain grape in the cold region, represented by Tonghua brand wine at the West foot of Changbai Mountain and the North Bank of Yalu River, really has the international definition of "terroir" of wine, and thus came to the conclusion that "Tonghua production area represents a model of Chinese wine terroir". Tonghua wine with nearly 80 years of factory building history is the defender and practitioner of this argument. Tonghua wine is known as "the leader of sweet wine in China". Tong Pu shares, under the background of the "Internet plus" era, has been making great efforts to build e-commerce and O2O channels. It has effectively communicated with consumers through the Internet thinking C2B mode. As an important layout of the Internet e-commerce platform of Tongpu, Beijing jiurunyuan company, a subsidiary of Tongpu, has completed the full platform coverage of the e-commerce products of Tongpu. Through new products and new images, it has fully demonstrated and built a new image of the post-80s generation of Tongpu in nearly 80 years! Tongpu Co., Ltd. takes "building national brand with global vision" as the corporate vision, puts forward the corporate mission of "making sweet and savoring happiness", takes the sweet life and happy life of consumers as the goal, and makes the sweet Tongpu wine become the happy life element of Chinese consumers.

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