Linearosa is a women's shoe brand owned by Hong Kong lixinda group, which is another large-scale production of lixinda group. The new linea Rosa shows the wild temptation of women, and reflects the consistent fashion style of lesaunda, perfectly interpreting the fashion charm of double-sided beauty. Lesaunda group launched its brand new line a Rosa, a bold breakthrough image brings a completely new style. Linearosa, which means that urban women are like bright red and gorgeous roses, gorgeous and charming but arrogant, independent and self-confident, showing the unique style of dumping all living beings. As a brand-new brand of lesunda group, linarosa and lesunda are just like two-sided beauties. Lesunda is full of modern lady's true colors everywhere; linearosa is wild and hard to tame, but its style is full of temptation. The style is different, but it's the same. Liu Shunhui, group executive director and chief executive of lixinda Group Co., Ltd., said: "today's metropolitan women are no longer just following the same fashion trend in the metropolis, they are self-independent, love being spoiled, love being noticed, love being different. Enjoy the envious eyes that are being watched and admired. " We believe that women who follow linearosa lead the trend and surpass the trend, become the trend leader, pour out all living beings and show the charm of style. Lesauda lexinda group is a leather shoes brand based in Italy. Founded in 1977 by Li Zibin, chairman of the company, and appointed wendahua as president of the group since 2003, lesauda has further led lesauda to become a leading fashion leather shoes brand in many markets in Hong Kong, China and Asia. In order to enhance the group's strong strength and further enhance the brand awareness, Le saunda was officially listed on the Hong Kong Stock Exchange in December 1992. In the same year, the group also opened its first retail store in Shanghai, opening a new page for expanding the huge Chinese market. In fact, the Shanghai branch is the first overseas retail shoe store to enter the Chinese market, which is a solid foundation for his highness Le saunda brand name. Up to now, lesauda's retail distribution centers are located in 28 of 32 provinces in China. The group has offices in Guangzhou, Beijing, Shanghai and Chengdu, which help to expand its sales network. The group now has more than 160 retail stores and comprehensive facilities in Hong Kong, Macao and China, and is responsible for the entire production process, including design, manufacturing, and delivery of manufactured products to branches or distribution points in department stores. The design of the group's products comes from the hand of famous Italian teachers, providing men's and women's leather shoes and accessories, from fashionable to classic styles, or a combination of modern and elegant, which are all available, with unique concept innovation, and completely close to the latest trend of European fashion industry. Lesauda's products are produced in Italian and Chinese factories respectively, and completed under the supervision of Italian and Hong Kong designers to ensure the quality of the products. In 1990, the group set up a production plant in Shunde, managed and operated by Italian shoe making experts. It is the first joint venture shoe factory in China to introduce Italian shoe making technology in the form of consulting cooperation. Recently, it has been awarded ISO9002 quality approval certificate, and the production requirements are extremely cautious, which is comparable to that of a few domestic institutions. In recent years, Le saunda has expanded its business in Asia through two channels. On the one hand, franchising allows dealers to share production, management, marketing and other resources and experience, so as to develop the sales network and promote the brand image more effectively. On the other hand, in order to meet the needs of consumers of different classes and genders, the variety of products has increased accordingly. With its outstanding and innovative spirit, Le saunda continues to add new charm to fashion shoes and bring endless surprises to trend seekers. In September 2002, the group established the young fashion girl brand CNE ("comfort and easy") to provide a series of shoes and handbags with Japanese flavor.