马聚源品牌怎么样 申请店铺

步瀛斋始创于清代咸丰八年（1858年），由在朝李姓命官所建。“步瀛”二字优雅而有气势：举足而入瀛州（仙境），一步而遍瀛海（世界）。曾见于学者雅士之名，如清朝书画家方步瀛、杰出的中国古典文学专家方步瀛教授。步瀛斋的命名既表达了东家“生意兴隆通四海”的愿望；也表达了对顾客的祝福：穿上在这里买的鞋，足下生辉，平步青云，步入仙境。

历史追溯

步瀛斋前店后厂，“敬业乐群，诚信待客”，以制作和销售步鞋为主，尤以千层底布鞋享誉京都内外。不仅用料上乘，且做工精细，每平方寸80—100针的鞋底用人工一针一针地纳成，针眼横平竖直，以确保“千层底”不走样、不变形。最初的服务对象为上流社会的达官贵人，随着社会的变迁，三教九流不同阶层的人群也渐渐与步瀛斋结下了“鞋缘”。

步瀛斋的自产布鞋保持了传统手工工艺，男鞋潇洒，女鞋俏丽，布底轻便舒适、皮底坚固气派，皮面胶底既有皮鞋之美又有布鞋之便；而冬令棉鞋素有艺术品之美称。1993年步瀛斋品牌商标被国内贸易部评为中华老字号,1998年以来,又连续被北京市工商行政管理局评为北京市著名商标。2001年被北京市旅游局评为旅游定点商店，2006年被商务部再次评定为中华老字号。

步瀛斋品牌文化为满足现今社会多元化之需求，步瀛斋近年来又相继研制开发了男女休闲布鞋，各式男女皮鞋、布鞋、童鞋，品种达5000余种，备受欢迎。

Bu yingzhai was founded in the eighth year of Xianfeng in the Qing Dynasty (1858), and was founded by Li mingguan in the dynasty. The word "Bu Ying" is elegant and powerful: you can walk into Yingzhou (fairyland) and go all over Yinghai (World). Once seen in the name of scholars, such as Fang buying, a calligrapher and painter of the Qing Dynasty, and Professor Fang buying, an outstanding expert in Chinese classical literature. The name of Bu yingzhai not only expresses the wish of the host family to "prosper the business all over the world", but also expresses the blessing to the customers: put on the shoes bought here, make your foot shine, walk steadily into the fairyland. History goes back to the factory behind the shop in front of buyingzhai, which "respects the industry and entertains the customers in good faith". It mainly produces and sells walking shoes, especially thousands of layers of cloth shoes, which are famous inside and outside Kyoto. Not only the material is superior, but also the workmanship is fine. The sole with 80-100 stitches per square inch is made by hand. The eye of the needle is horizontal and vertical to ensure that the "thousand layer sole" is not distorted. The original service object is the dignitaries of the upper class. With the change of the society, the people of three religions and nine classes have gradually formed a "shoe edge" with Bu yingzhai. The self-made cloth shoes of buyingzhai keep the traditional handicraft. The men's shoes are natural and unrestrained, the women's shoes are beautiful, the cloth soles are light and comfortable, the leather soles are firm and imposing, the leather rubber soles are both the beauty of leather shoes and the convenience of cloth shoes, and the winter cotton shoes are known as works of art. In 1993, buyingzhai brand trademark was appraised as the time-honored Chinese brand by the Ministry of domestic trade. Since 1998, it has been successively appraised as a famous trademark by Beijing Administration for Industry and commerce. In 2001, it was rated as a designated tourist shop by Beijing Municipal Tourism Bureau, and in 2006, it was again rated as a time-honored Chinese brand by the Ministry of Commerce. In order to meet the diversified needs of today's society, buyingzhai has developed men's and women's casual cloth shoes in recent years. There are more than 5000 kinds of men's and women's leather shoes, cloth shoes and children's shoes, which are popular.

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