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Hongyue flower Co., Ltd. was registered on August 29, 2000 and listed on January 24, 2014 in the national small and medium-sized enterprise stock transfer system. The stock code is 430566, and the stock abbreviation is Hongyue flower. At present, Hongyue has 7 wholly-owned subsidiaries, 6 holding subsidiaries, 4 branches, Guangzhou, Nanjing, Kunming, the United States, Japan and other offices. Hongyue takes "innovating gardening space and sharing garden life" as its new development strategy. As a comprehensive horticultural company with the ability to integrate the advantages of global horticultural plants, Hongyue is striving to build a garden center with the supply ability of horticultural plants oriented to the chain retail demand of flower and horticulture as its core products and the integration of production and marketing characterized by the advantages of garden center and Internet Vendors and suppliers of horticultural products, so as to realize the mission of bringing plants into the common people's homes with the purpose of companionship. In 2010, in response to the market demand, Hongyue launched the family gardening brand "Hongyue horticulturist" under the condition of integrating the business advantages of the previous 10 years, and rapidly developed and expanded by creating the "online and offline" platform, realizing the omni channel platform, so that Hongyue's "product + service" covers the entire industrial chain. Now it has 13 garden center stores and zero batch green plant center network Point 5, self built online platform "Huacai +", Hongyue app and e-commerce community cooperating with the third party have successfully completed the production and marketing integration mode from product planting, manufacturing, introduction and promotion to the establishment of channels and platforms. At present, Hongyue operates more than 6000 kinds of commodities, including more than 1000 kinds of 4000 varieties of plant products. In 2015, Hongyue continued to march into the flower culture industry, established Hangzhou flower print culture media Co., Ltd. in joint venture with Hangzhou saishi garden, launched a series of gardener colleges focusing on the cultivation of professional gardeners, flower print media focusing on the flower culture tour, flower language industry society focusing on the development of flower culture extension products, etc. to let the public know about gardening, fall in love with gardening, and make gardening and life The cultural penetration project of combining habits. Hongyue is actively market-oriented and adheres to independent innovation. It has established provincial agricultural science and technology research and development center and Enterprise Research Institute, which has the functions of product development, industrial research management, scientific research management and technical services. At the same time, we have cultivated a high-quality staff team that loves gardening and is full of vitality. Among them, more than 80% of the staff with college degree or above account for the total number, and 10% of the staff with master degree or above account for the total number, so that Hongyue has strong digestion and absorption ability and independent innovation ability. Based on the cause of modern flower gardening, dare to be the first, persevere, win the respect, trust and development of the majority of peers, have carried out innovative practice for the introduction of horticultural varieties, planting technology into China and the commercial operation of flower gardening, and made due contribution to the transformation and upgrading of Chinese flower industry from tradition to modernization. It is believed that with the development of economy and the improvement of people's consumption demand, the modern flower gardening industry, especially the popular consumption wave is coming. Hongyue flower will lead the domestic gardening industry to a more modern and international direction.

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