辉柏嘉Faber-Castell品牌怎么样 申请店铺

辉柏嘉始创于1761年，从KasparFaber在他的小作坊里生产了世界上第一支铅笔起，至今已有240年的历史，是欧洲最古老的工业企业之一。目前由家族第八代成员经营管理的辉柏嘉已由当初一家小作坊发展成为今天企业员工数近5,500人的大型跨国企业。

辉柏嘉的故事：

理念和人才，还有一个响当当的名字，在今天的国际市场里占据着一个重要席位。辉柏嘉是代表高品质书写、绘画的文具品牌，这些产品是每个人日常生活不可缺少的用具。

公司的创业运溯到1761年。当时，德国的一位厨柜生产商KASPARFABER，想出主意，要生产他的第一种铅笔。他的意念促发了一个环球商业帝国的创办。过后，辉柏家庭的后代继续经营设在纽伦堡附近史丹镇的KASPARFABER铅笔工厂。1840年FABER家庭的第4代继承人LOTHARVONFABER在22岁时接掌了家族的铅笔业务，当时，他人在巴黎，脑海里只有一个简单的计划，他一心要改革业务的意念，使得他所生产的六角形铅笔成为德国第一种优质的铅笔。LOTHERFABER为这新系列的铅笔冠上A.W.FABER的商标，成为公司第一种品牌的铅笔。随着其他国家对优质铅笔的需求日益欣切，LOTHERFABER趁机会在美国和巴黎设立A.W.FABER子公司，这项行动，使A.W.FABER变成一个国际品牌。1851年，LOTHERFABER再创历史，对铅笔的长度、厚度和铅的硬度，作出他的标准定义。今天，他的规格已经为全世界的同业所接纳。1898年，LOTHERFABETR的孙女，也是A.W.FABER铅笔兴旺业务唯一继承人，与亚历山大.路登.豪森伯爵结婚，使得辉柏公司的名称改为辉柏嘉。

重大发展：

辉柏嘉的另一项重大发展是著名的CASTELL9000绿色铅笔，于1905年问世，CASTELL9000绿色铅笔是第一种完整系列的书写绘画设计和工程绘图文具，从那时候开始，辉柏嘉的精心独创和精工制作就一日千里，不断改进。从1905年到1977年由LOTHERFABER所奠定的稳固基础，成功使辉柏嘉踏上坦途，享誉国际。在这段期间，公司先后在美国、巴西、法国、澳州、奥地利和秘鲁设立了子公司、工厂和营业办事处。LOTHERFABER大胆创新的市场策略，使辉柏嘉品牌广受推崇。鉴定书、奖牌和各方瞩目的奖誉纷至沓来，使辉柏嘉名躁一时。

意义：

伟大的铅笔故事并没有到此终结，而是在继续做出创新设计的新概念，时时刻刻为改善全世界人民的生活做出有意义的贡献。

今年辉柏嘉欢庆241周年纪念，又迈向一个新的里程碑。在中国广东省的广州开拓未来远景。这个东方大国正打开大门迎接工商业现代化，许多大都会如上海、广州、深圳都在迅速繁荣成长，直追首都北京市。设在中国的辉柏嘉正好趁机利用这成长的机遇，来拓展环球贸易。广州是个工业市镇，人口6百万，而广东全省则有6千万人口，占中国十三亿总人口的将近5%，这无形中给予辉柏嘉很好的机会，可以善用周围的劳力市场，来提高生产效力和应付市场需求。中国辉柏嘉工厂占地2英亩，内设先进的生产设备，这家工厂位于广州经济技术开发区，辉柏嘉在中国设厂是该集团全球化策略的一步棋，旨在应付全球性业务竞争的挑战和顾客的需求。不止限于中国市场，更重要的是世界市场。中国辉柏嘉如今聘用一百五十名员工，由董事经理李国智主营业务，这间工厂生产橡皮擦、装配及重新包装胶液笔、滚球笔、自动铅笔和其他办公室与学校文具，包括辉柏嘉著名的儿童创意文具。

今天，辉柏嘉集团很荣幸地欢迎一个最新的子公司成员——中国辉柏嘉，这是设在中国的一家生产兼销售公司，连同这新添成员，辉柏嘉国际集团如今一共拥有13个生产地点和21家销售公司与销售代理，在全球1百多个国家聘用6000多名员工。

辉柏嘉——终身的伴侣。

辉柏嘉（广州）文具有限公司是德国著名品牌“Faber-Castell”辉柏嘉国际集团在中国投资的首批厂商。是一家集产品开发、生产、销售于一体，秉承辉柏嘉品牌品质理念，追求产品的创新与完美的中型企业，公司地处广州经济技术开发区------永和经济区，主要生产橡皮擦、蜡笔、圆珠笔、原子笔、签字笔、中性笔及全自动活动铅笔等系列产品和其他优质办公用品，产品畅销全国及世界各地。

Faber Castell was founded in 1761. It has been 240 years since kasparfaber produced the first pencil in the world in his small workshop. It is one of the oldest industrial enterprises in Europe. At present, Faber Castell, which is operated and managed by the eighth generation members of the family, has developed from a small workshop at that time to a large multinational enterprise with nearly 5500 employees. Faber Castell's story: ideas and talents, as well as a famous name, occupy an important seat in today's international market. Faber Castell is a stationery brand representing high-quality writing and painting. These products are indispensable for everyone's daily life. The company's start-up dates back to 1761. At that time, kasparfaber, a maker of kitchen cabinets in Germany, came up with the idea of producing his first pencil. His idea led to the founding of a global business empire. Later, descendants of the family continued to operate the kasparfaber pencil factory in the town of Stan, near Nuremberg. Lotharvonfaber, the fourth generation successor of the Faber family, took over the pencil business at the age of 22 in 1840. At that time, when others were in Paris, there was only a simple plan in his mind. He was determined to reform the business idea, making his hexagon pencil the first high-quality pencil in Germany. Lotherfaber is the brand of a.w.faber in this new series of pencils, and becomes the first brand of pencils of the company. With the increasing demand for high-quality pencils in other countries, lotherfaber took the opportunity to set up a subsidiary of a.w.faber in the United States and Paris, which made a.w.faber an international brand. In 1851, lotherfaber made a new history, making his standard definition of pencil length, thickness and lead hardness. Today, his specifications have been accepted by peers all over the world. In 1898, the granddaughter of lotherfabertr and the only successor of a.w.faber pencil business, married count Alexander LUDEN hausen, which changed the name of the company to Faber Castell. Major development: another major development of Faber castell9000 is the famous castell9000 green pencil, which came out in 1905. Castell9000 green pencil is the first complete series of writing and painting design and engineering drawing stationery. Since then, Faber castell9000's meticulous originality and precision work have been improved day by day. From 1905 to 1977, the firm foundation laid by lotherfaber successfully set Faber on a smooth road and won international reputation. During this period, the company has set up subsidiaries, factories and business offices in the United States, Brazil, France, Australia, Austria and Peru. Lotherfaber's bold and innovative marketing strategy has made the Faber Castell brand widely respected. Faber Castell's reputation was affected by the coming of testimonials, medals and awards. Significance: the great pencil story does not end here, but continues to make new concepts of innovative design and makes meaningful contributions to improving people's lives all over the world. This year, Faber Castell celebrates the 241 anniversary and moves to a new milestone. Explore the future in Guangzhou, Guangdong Province, China. This big oriental country is opening its door to the modernization of industry and commerce. Many metropolises, such as Shanghai, Guangzhou and Shenzhen, are growing rapidly and catching up with the capital, Beijing. Faber Castell, based in China, is taking advantage of this growth opportunity to expand global trade. Guangzhou is an industrial town with a population of 6 million, while Guangdong Province has a population of 60 million, accounting for nearly 5% of China's 1.3 billion. This virtually gives Faber Castell a good opportunity to make good use of the surrounding labor market to improve production efficiency and meet market demand. China Faber Castell factory covers an area of 2 acres and is equipped with advanced production equipment. This factory is located in Guangzhou Economic and Technological Development Zone. Faber Castell's factory in China is a step in the group's globalization strategy, aiming to meet the challenges of global business competition and the needs of customers. It is not limited to the Chinese market, but more importantly, the world market. Faber Castell China now employs 150 employees, led by Li Guozhi, its managing director. This factory produces erasers, assembly and repackaging glue pens, ball pens, automatic pencils and other office and school stationery, including Faber Castell's famous children's creative stationery. Today, Faber Castell group is honored to welcome the latest member of its subsidiary, Faber Castell China, a production and sales company based in China. Together with the new member, Faber Castell international group now has 13 production locations, 21 sales companies and sales agents, and employs more than 6000 employees in more than 100 countries. Faber Castell - a lifelong companion. Faber Castell (Guangzhou) Stationery Co., Ltd. is the first manufacturer invested by Faber Castell International Group, a famous German brand, in China. It is a medium-sized enterprise integrating product development, production and sales, adhering to Faber Castell brand quality concept and pursuing product innovation and perfection. Located in Yonghe Economic Zone, Guangzhou Economic and Technological Development Zone, the company mainly produces series of products such as eraser, crayon, ballpoint pen, ballpoint pen, signing pen, neutral pen and full-automatic activity pencil and other high-quality office supplies, The products sell well all over the country and the world.

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