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北京来宝汽车装饰连锁有限公司品牌创始人李文强，不断学习生产技术和经营模式，寻找创业掘金之路。李文强敏锐洞察到汽车美容装饰行业的巨大潜力，始终专注于该行业的技术创新与实践应用，成为汽车服务行业科研专家。

李文强敏锐地认识到，技术只有获得市场化应用才能真正体现其价值，国际化模式只有本土化运营才能取得成功。于是通过缜密的前期准备，于1991年创立“来宝”品牌，从此掀开一幅波澜壮阔的企业发展历程。

剥掉伪品牌华而不实的外衣、清醒于令投资者冲动的品牌炒作、寻找具有核心竞争力的品牌、选择真正令消费者满意的经营之道，才是掘金的法宝！

来宝，成功运营二十年的本土化品牌，让千万消费者尊享服务的专业汽服商，制定汽车美容装饰服务及教育标准的企业，用二十年直营实践与投资者分享朴实精粹的成功之道——国际化与本土化无缝结合，消费者与投资者和谐共赢，企业责任与社会责任统一。

Li Wenqiang, the brand founder of Beijing noble automobile decoration chain Co., Ltd., keeps learning production technology and business model to find the way to start a business. Li Wenqiang has a keen insight into the huge potential of the automobile beauty and decoration industry, and has always focused on the technical innovation and practical application of the industry, becoming a scientific research expert in the automobile service industry. Li Wenqiang is acutely aware that technology can truly embody its value only when it is applied in a market-oriented way, and that only when it is operated in a localized way can an international model succeed. Therefore, through careful preparation, the company founded the "noble" brand in 1991, which opened a magnificent enterprise development process. It is the magic weapon to dig gold to strip off the false brand of flashy coat, wake up to the brand hype that makes investors impulsive, look for the brand with core competitiveness, and choose the operation way that really makes consumers satisfied! Noble, a 20-year-old localization brand, is a professional auto service provider that enables tens of millions of consumers to enjoy services, and an enterprise that formulates Automobile beauty and decoration services and education standards. It uses 20-year direct operation practice to share with investors the simple and refined way of success -- seamless combination of internationalization and localization, harmonious and win-win situation between consumers and investors, and unity of corporate responsibility and social responsibility.

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