金嫂子KSISE品牌怎么样 申请店铺
金嫂子时尚厨具品牌,始创于2002年,是集饮具、厨房用品研发设计、制造、营销为一体的私营企业。生产基地设于有“五金制品之都”浙江永康,占地面积3万平方米,员工300多人。目前已发展成为一个集科研开发设计、生产配套和市场营销于一体、拥有国内外设备和新技术的现代化企业。
专注三层不锈钢锅、五层不锈钢锅、不粘锅、搪瓷锅、生铁锅等厨房用具研发、设计、生产。具有年产1200万套饮具的生产能力,拥有专利数十项。公司是通过了质量、环境、职业健康安全三体系认证的企业,即ISO9002、ISO14000、GB/T28001认证体系。
凭借雄厚的品牌优势、技术研发及创新能力,金嫂子终将成为国内炒锅制造行业的佼佼者。公司先后建立起香港、广东、浙江、山东等多个基地,初步形成了分布合理、辐射全国销售渠道布局。同时,公司重视开拓国外市场,产品出口欧美、日本、中东、东南亚等国,外销份额逐年扩大,取得了较好的业绩。金嫂子通过中国人民保险承保,技术力量雄厚,严把生产质量关。公司一贯重视人才的培养,同时不断引入优秀的管理人员和研发人员。逐步完善和提高管理机制,用合理的待遇、良好的机制、优秀的企业文化吸引优秀人才加盟,用科学的绩效考核体系管理人才。
目标消费群
目标消费群体的年龄层次为25~45岁的时尚女性。时尚白领25~30岁(以白领为主,涉及固定收入,追求品牌生活的轻熟女)。家庭主妇30~45岁(以家庭主妇为主,具有较高的消费能力,关心家人的生活质量和健康)。
Jinsaozi fashion kitchenware brand, founded in 2002, is a private enterprise integrating R & D, design, manufacturing and marketing of drinking utensils and kitchen supplies. The production base is located in Yongkang, Zhejiang Province, the capital of hardware products. It covers an area of 30000 square meters and employs more than 300 people. At present, it has developed into a modern enterprise integrating scientific research, development and design, production supporting and marketing, with domestic and foreign equipment and new technology. Focus on the development, design and production of kitchen utensils such as three-layer stainless steel pot, five layer stainless steel pot, non stick pot, enamel pot and pig iron pot. It has an annual production capacity of 12 million sets of drinking utensils and dozens of patents. The company has passed the certification of quality, environment, occupational health and safety three systems, namely ISO9002, ISO14000, GB / T28001 certification system. With strong brand advantage, technology research and innovation ability, sister-in-law Jin will eventually become a leader in the domestic wok manufacturing industry. The company has set up many bases in Hong Kong, Guangdong, Zhejiang, Shandong, etc., initially forming a distribution of reasonable and nationwide distribution channels. At the same time, the company attaches great importance to the development of foreign markets. Its products are exported to Europe, the United States, Japan, the Middle East, Southeast Asia and other countries. Its export share has expanded year by year and achieved good results. With strong technical force and strict quality control, sister-in-law Jin underwrites through the people's Insurance of China. The company has always attached great importance to the cultivation of talents, and constantly introduced excellent management and R & D personnel. Gradually improve and improve the management mechanism, attract talents with reasonable treatment, good mechanism and excellent corporate culture, and manage talents with scientific performance appraisal system. The target consumer group the target consumer group is a fashionable female aged 25-45. Fashion white-collar workers aged 25-30 (mainly white-collar workers, involving fixed income, light mature women who pursue brand life). Housewife is 30-45 years old (mainly housewife, with high consumption ability, caring for the quality of life and health of family members).
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