君宝康UBACON品牌怎么样 申请店铺
浙江康诺邦健康产品有限公司,成立于2006年11月,公司定位于母婴健康产品的研发、生产与销售,公司以制药标准为品质保障手段,以研产销一体化提升运营效率,通过线上线下创新均衡发展,创建1~2个数一数二的母婴健康产品品牌,成为国内母婴健康产品的领头羊企业。
公司的主营业务是母婴健康产品,目标消费人群为-1~6岁,即妈妈从准备怀孕开始一直到宝宝学前阶段的宝宝健康和妈妈美丽的需求,主要的产品形式为功能性食品、功能性化妆品,产品品牌名称为“君宝康”、“萃芙理”及“优呵”。
特别值得一提的是,公司创业以来,在艰苦的创业拼搏和激烈的市场竞争中,公司骨干团队一方面保持了高度的稳定,公司现有骨干团队平均为公司服务年限达到5-8年;同时团队磨合、能力趋于成熟,成为国内真正洞悉母婴消费市场,强力掌控母婴渠道的团队之一。我们认为,具有高度一致的价值观、深度洞悉市场需求、扎实的行动力的骨干团队,是公司真正的核心竞争力。
公司一方面通过系统、扎实而创新的营销策略,成功对抗了由于国内宏观经济形式,尤其是国内食品安全问题频出所带来的市场需求萎缩的不良影响,营收逆势增长;同时,公司2012年推出的 “君宝康”婴幼儿配方奶粉,在定位、供应链、营销策略都具有显著的差异性和竞争优势,将有力推动公司业务未来的持续成长。
Zhejiang connaubon Health Products Co., Ltd. was founded in November 2006. The company is located in the R & D, production and sales of maternal and infant health products. The company takes pharmaceutical standards as a means of quality assurance, improves operational efficiency through the integration of research, production and marketing, creates 1-2 top brands of maternal and infant health products through online and offline innovation and balanced development, and becomes the leader of domestic maternal and infant health products Touyang enterprise. The company's main business is maternal and infant health products, and the target consumers are - 1-6 years old, that is, from the beginning of pregnancy preparation to the pre-school stage of the baby's health and beauty needs of the mother, the main product forms are functional food and functional cosmetics, and the product brand names are "junbaokang", "cuifuli" and "Youha". It is particularly worth mentioning that since the company started its business, the company's backbone team, on the one hand, has maintained a high degree of stability in the arduous entrepreneurial efforts and fierce market competition. The company's existing backbone team has an average service life of 5-8 years for the company. At the same time, the team's running in and ability tends to be mature, becoming one of the teams that truly understand the mother and child consumer market in China and strongly control the mother and child channels 。 We believe that a core team with highly consistent values, in-depth insight into market demand and solid action force is the company's real core competitiveness. On the one hand, through systematic, solid and innovative marketing strategies, the company has successfully resisted the adverse effects of shrinking market demand caused by domestic macroeconomic forms, especially frequent domestic food safety problems, and its revenue has been growing against the trend. At the same time, the company launched "junbaokang" infant formula milk powder in 2012, which has significant differences in positioning, supply chain and marketing strategies Sexual and competitive advantages will strongly promote the sustainable growth of the company's business in the future.
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