美盛文化品牌怎么样 申请店铺
美盛文化创意股份有限公司,是美盛控股集团有限公司旗下子公司,成立于2002年6月,主要涉足衍生品设计研发生产、IP、动漫、游戏、影视等领域,是一家跨领域、跨行业、跨平台的生态型文化企业。
公司总部位于浙江杭州,在欧洲、美国、香港、北京、上海、深圳等地拥有30余家分子公司,现有员工3000余人。
美盛文化专注于成为全球的文化创意类公司。近年来,公司围绕文化产业发展,以衍生品为支撑,向文化产业其他板块拓展,先后对动漫、游戏、二次元、影视、衍生品、自媒体等产业链上下游进行战略布局,逐步形成全产业链生态一体化的核心竞争优势。
目前,公司已形成“自有IP+内容制作+内容发行和运营+衍生品开发设计+线上线下零售渠道”的文化生态圈,并通过资源的充分整合利用,各环节的有效结合,实现不同文化产品的交叉推广,加快文化生态圈的构建,实现生态化运作,为大众创造更美好的精神消费体验。
Meisheng cultural and creative Co., Ltd., a subsidiary of Meisheng Holding Group Co., Ltd., was established in June 2002, mainly involved in derivatives design, R & D and production, IP, animation, game, film and television, etc., and is an ecological and cultural enterprise with cross field, cross industry and cross platform. Headquartered in Hangzhou, Zhejiang Province, the company has more than 30 subsidiaries in Europe, the United States, Hong Kong, Beijing, Shanghai, Shenzhen and other places, with more than 3000 employees. Meisheng culture focuses on becoming a global cultural and creative company. In recent years, centering on the development of the cultural industry and supported by derivatives, the company has expanded to other sectors of the cultural industry. It has successively carried out strategic layout on the upstream and downstream of the industrial chain, such as animation, games, quadratic, film and television, derivatives, self media, etc., and gradually formed the core competitive advantage of ecological integration of the whole industrial chain. At present, the company has formed a cultural ecosystem of "own IP + content production + content distribution and operation + derivative development and design + online and offline retail channels", and through the full integration and utilization of resources, the effective combination of all links, to achieve cross promotion of different cultural products, accelerate the construction of cultural ecosystem, realize ecological operation, and create a better spiritual consumer for the public Proven.
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