招商仁和人寿品牌怎么样 申请店铺

“仁和保险”品牌历史源远流长，与招商局的发展息息相关。作为中国民族工商业先驱的轮船招商局1872年成立后，西方列强借助保险垄断地位，对招商局的船货不予承保或勒索保费，欲扼杀招商局于摇篮之中。为图强自救，轮船招商局于1875年创办了中国较早的民族保险公司——保险招商局，并于次年创办了仁和保险，保险招商局后来并入仁和保险。

从1875年开启中国近代民族金融保险业，到1950年代融入新中国金融保险事业，70余年间，仁和保险伴随中国社会的大动荡、大变革，经历了几度兴衰起落的坎坷历程。然而，在中国近代民族金融保险业的史册上，她作为开创者、见证者、推动者的历史地位与贡献不可磨灭，在利用金融资本支持实业发展、探索官督商办新体制新机制、试水国际化经营等方面堪称时代先锋。

2016年12月1日，经中国保监会批准，招商仁和人寿正式开始筹建，并于2017年6月30日获得开业批复。招商仁和人寿应运而生，宣告“仁和保险”成功复牌，中国民族保险业的历史由此提前了半个多世纪。

招商仁和人寿注册资本为50亿元人民币，由招商局、中国移动、中国航信三大央企，联合深圳市政府和三家民营企业共同发起设立。

作为一家央企控股的保险公司，招商仁和人寿将遵循金融保险业的发展规律和“保险姓保”的原则，走市场化、专业化、差异化的创新驱动型发展道路。以服务大众客户为基础，以服务高净值客户为特色，打造覆盖客户全生命周期的金融保险服务平台。实施数字化战略，建立数字化营销平台、服务平台和管理平台，努力实现“智慧保险、网络金融”的愿景。把医养产业作为业务支柱，打通国内外优质资源，大力完善医疗养老相关的保险产品、硬件设施、运营服务，让客户享受全球的医疗与养老服务。

未来，招商仁和人寿以建设成为具有创新特色的综合保险服务商为目标，充分发挥股东优势和后发优势，坚持两条腿走路，通过实施 “境内+境外”、“线下+线上” 、“新设+并购”等策略，稳健起步，做大做强。

Renhe insurance has a long history and is closely related to the development of China Merchants. As a pioneer of China's national industry and commerce, shipping merchants was established in 1872. With the help of insurance monopoly, Western powers refused to underwrite or extort premium for the cargo of merchants, in order to kill merchants in the cradle. In order to help itself, China Merchants ship Co., Ltd. established China's earlier national insurance company, China Merchants Insurance Co., Ltd. in 1875 and Renhe Insurance Co., Ltd. in the following year. Later, China Merchants Insurance Co., Ltd. was incorporated into Renhe insurance. From 1875, when China's modern national financial and insurance industry was opened, to the 1950s, when it was integrated into the financial and insurance industry of new China, Renhe insurance experienced several ups and downs with the great turbulence and change of Chinese society in more than 70 years. However, in the history of China's modern national finance and insurance industry, her historical position and contribution as a pioneer, witness and promoter are indelible, and she can be regarded as the pioneer of the times in terms of using financial capital to support industrial development, exploring new system and mechanism of official supervision and business operation, and testing international operation. On December 1, 2016, with the approval of China Insurance Regulatory Commission, China Merchants Renhe life officially started to prepare for construction, and obtained the approval for opening on June 30, 2017. China Merchants Renhe life insurance came into being and announced the successful resumption of "Renhe insurance". The history of China's national insurance industry was more than half a century ahead of schedule. China Merchants Renhe Life Insurance Co., Ltd. has a registered capital of 5 billion yuan, which is jointly initiated and established by China Merchants Group, China Mobile and China travelstar, together with Shenzhen municipal government and three private enterprises. As an insurance company controlled by a state-owned enterprise, China Merchants Renhe life insurance will follow the development law of the financial insurance industry and the principle of "insurance by family name", and follow the innovation driven development path of marketization, specialization and differentiation. Based on serving mass customers and featured by serving high net worth customers, we will build a financial insurance service platform covering the whole life cycle of customers. Implement digital strategy, establish digital marketing platform, service platform and management platform, and strive to realize the vision of "smart insurance, online finance". Take the medical care industry as the business pillar, open up high-quality resources at home and abroad, vigorously improve the insurance products, hardware facilities and operation services related to medical care and pension, so that customers can enjoy the global medical and pension services. In the future, China Merchants Renhe life will take the construction of a comprehensive insurance service provider with innovative characteristics as its goal, give full play to the advantages of shareholders and backwardness, adhere to the two-legged approach, and start steadily and become bigger and stronger through the implementation of strategies such as "domestic + overseas", "offline + online", "new + M & a".

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