小红书品牌怎么样 申请店铺

我要投票 小红书在网上购物行业中的票数:414 更新时间:2025-04-01
小红书是哪个国家的品牌?「小红书」是行吟信息科技(上海)有限公司旗下著名品牌。该品牌发源于上海,由创始人毛文超在2013-08-02期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

外推网助力小红书品牌出海!通过在本页面挂载小红书品牌的产品链接和联系邮箱,可以提高小红书产品曝光!跨境电商爆单神器,目前只要100元/年哦~

小红书怎么样

小红书,找到全世界的好东西!和全球千万用户一起分享海外新货,聚划算、涨姿势!笔记多多、测评满满,足不出户就能逛遍全世界,选购必备的海外口碑单品!护肤彩妆、时尚穿搭、家电数码、保健美食!

小红书是一个网络社区,也是一个跨境电商,还是一个共享平台,更是一个口碑库。小红书的用户既是消费者,还是分享者,更是同行的好伙伴。

小红书创办于2013年,通过深耕UGC(用户创造内容)购物分享社区,短短4年成长为全球较大的消费类口碑库和社区电商平台,成为200多个国家和地区、5000多万年轻消费者必备的“购物神器”。

截至2017年5月,小红书用户突破5000万人,每天新增约20万用户,成长为全球较大的社区电商平台。其电商销售额已接近百亿元。

和其他电商平台不同,小红书是从社区起家。一开始,用户注重于在社区里分享海外购物经验,到后来,这种分享的边界被不断拓展,触及了消费经验和生活方式的方方面面。如今,社区已经成为小红书的壁垒,也是其他平台无法复制的地方。

一,口碑营销。没有任何方法比真实用户口碑更能提高转化率,就如用户在淘宝上买东西前一定会去看用户评论。小红书有一个真实用户口碑分享的社区,整个社区就是一个巨大的用户口碑库。

二,结构化数据下的选品。小红书的社区中积累了大量的消费类口碑[8]  ,就好像几千万用户在这个平台上发现、分享全世界的好东西,此外,用户的浏览、点赞和收藏等行为,会产生大量底层数据。

三,从2016年初开始,小红书将人工运营内容改成了机器分发的形式。基于机器学习的方式,社区中的内容会匹配给对它感兴趣的用户,实现了数据的分发,也使小红书变得越来越“好逛”:截至2017年6月,小红书每天曝光的笔记达到10亿次。

Little red book, find the best in the world! Share overseas new products with tens of millions of users around the world, gather cost-effective, rising posture! With lots of notes and full assessment, you can travel around the world without leaving home and buy the necessary overseas word-of-mouth items! Skin care cosmetics, fashion wear, home appliances digital, health food! Xiaohongshu is an online community, a cross-border e-commerce, a sharing platform and a public praise library. Users of xiaohongshu are not only consumers, sharers, but also good partners of peers. Xiaohongshu, founded in 2013, has grown into a large consumer word-of-mouth database and community e-commerce platform in the world in just four years, and has become a necessary "shopping artifact" for more than 50 million young consumers in more than 200 countries and regions. As of May 2017, xiaohongshu had more than 50 million users, adding about 200000 users every day, growing into a larger community e-commerce platform in the world. Its e-commerce sales have reached 10 billion yuan. Unlike other e-commerce platforms, xiaohongshu started from the community. At the beginning, users focused on sharing overseas shopping experience in the community. Later, the boundary of such sharing was continuously expanded, reaching all aspects of consumption experience and lifestyle. Nowadays, the community has become a barrier for xiaohongshu and a place that other platforms cannot copy. 1、 Word of mouth marketing. There is no way to improve the conversion rate more than the real practical household monument, for example, users will definitely go to see user comments before shopping on Taobao. Xiaohongshu has a community of real users' word-of-mouth sharing, and the whole community is a huge household reputation database. 2、 Selection under structured data. Xiaohongshu's community has accumulated a large number of consumer word-of-mouth [8], just like tens of millions of users find and share the world's good things on this platform. In addition, users' browsing, praise and collection behaviors will generate a large number of underlying data. 3、 Since the beginning of 2016, xiaohongshu has changed the manual operation content into the form of machine distribution. Based on the way of machine learning, the content in the community will be matched to the users who are interested in it, realizing the distribution of data, and making xiaohongshu more and more "easy to stroll": as of June 2017, xiaohongshu had exposed 1 billion notes every day.

本文链接: https://brand.waitui.com/73688b4d4.html 联系电话:请联系客服添加

千城特选小程序码

7×24h 快讯

Alphabet旗下Isomorphic Labs宣布获得6亿美元外部投资

Alphabet的子公司Isomorphic Labs当地时间3月31日宣布已在其首轮外部融资中筹集到6亿美元。本轮融资由Thrive Capital领投,GV和现有投资者Alphabet跟投。(界面)

2小时前

汇丰:新加坡经济今年可能因全球贸易动荡而面临挑战

汇丰经济学家Yun Liu和Madhurima Nag在一份研究报告中写道,新加坡经济今年可能面临挑战,尽管2024年的GDP数据乐观。他们表示,尽管新加坡并非美国的直接目标,但全球贸易动荡可能给其增长前景蒙上阴影。他们补充说,新加坡是东盟中唯一一个贸易逆差且与美国签署了自由贸易协定的经济体。不过他们表示,如果美国威胁征收的关税成为现实,那么高度依赖贸易的新加坡经济增长可能会面临下行风险。(新浪财经)

2小时前

美股大型科技股盘前普跌,特斯拉跌超5%

36氪获悉,美股大型科技股盘前普跌,截至发稿,特斯拉跌超5%,英伟达跌超3%,英特尔跌超2%,Meta、亚马逊、微软、奈飞跌超1%,苹果跌0.39%。

2小时前

热门中概股美股盘前多数下跌,多股跌超2%

36氪获悉,热门中概股美股盘前多数下跌,截至发稿,阿里巴巴、哔哩哔哩、拼多多、蔚来跌超2%,京东、百度、爱奇艺跌超1%,理想汽车跌近1%,小鹏汽车涨近2%。

2小时前

理想动刀销售体系:成立五大“战区”

36氪独家获悉,近日理想汽车的销售与服务群组进行了一次大型变革调整。该群组包含零售、售后服务、充电、质量运营,海外业务等,向销售与服务高级副总裁邹良军汇报。其中,在零售侧,有理想人士称,内部正在推行“战区制”,将原本26个战区合并成东、西、南、北、中五大战区。“大区对各自区域的销量、利润和NPS(净推荐值)负责。”五大战区负责人均向裁邹良军汇报,不再设有单一零售负责人一职。

2小时前

本页详细列出关于华讯财经的品牌信息,含品牌所属公司介绍,华讯财经所处行业的品牌地位及优势。
咨询