读库DUKU品牌怎么样 申请店铺

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读库DUKU是哪个国家的品牌?「读库DUKU」是读库文化交流(北京)有限公司旗下著名品牌。该品牌发源于北京市,由创始人张立宪在2005年期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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读库DUKU怎么样

“读库”创始于2005年。

《读库》每两月出版一期,每期三十万字。自2006年连续出版至今,每期累计发行六万册。

《读库》内容为社会、历史、文化及科学方面的非虚构类特稿,文章篇幅多在一万字至五万字之间,人物、事件和作品通过这样的篇幅得以充分展现。

“读小库”为读库推出的儿童图书,以套装形式出版,分五个年龄段,旨在为各年龄小朋友提供全门类阅读书架。每年为每个年龄段推出四辑,每辑包括十几种图书,涵盖文学、自然、历史、科学、艺术、社会教育等不同领域。形式多变,根据年龄段分别有纸板书、立体书、绘本、小型文库本等。每本图书也可单独售卖。

读库小册子主要以社会、历史、文化、艺术等领域非虚构类图书为主,其体裁和题材与《读库》丛书文章近似。近年来加大了翻译引进图书的比重。

与中国其他出版机构不同,读库拥有独特的独立销售渠道,以直营、直销为主,自有销售平台即可实现一本书的畅销。

由于拥有自己的配送平台和客服团队,且可以销售价格的统一,所以能够实现与网络自媒体平台(如罗辑思维、一条、十点读书等)和其他网络分销渠道的无缝对接。

这也使得我们的产品都拥有较长的销售周期,即使是十年前出版的图书,也仍可动销。

读库产品现已遍及中国各城市文化书店,如晓风书屋、单向街、诚品、方所、言几又、三联书店等。

十几年来,读库积累了一批忠实的读者,这些用户以城市新兴中产阶级为主,年龄主要在二十至四十五岁之间,以一线城市居多,遍布中国各地。

读库读者普遍拥有较高文化水平和消费能力,且许多读者已经为人父母,他们会把对《读库》的忠诚和信任转移到下一代身上,这也是“读小库”起步刚刚两年即取得良好成绩的原因。

读库微信公众号拥有二十万订户;读库微博拥有五十三万订户。


Readbase was founded in 2005. Readku is published every two months, with 300000 words in each issue. Since 2006, it has published 60000 copies in each issue. The contents of "readku" are non fictional special articles on society, history, culture and science. The length of articles is mostly between 10000 and 50000 words, and the characters, events and works can be fully displayed through such length. "Reading small library" is a children's book launched by reading library. It is published in a set form and divided into five age groups. It aims to provide children of all ages with a full range of reading bookshelves. Each year, four volumes are launched for each age group, each including more than ten kinds of books, covering different fields such as literature, nature, history, science, art, social education, etc. Forms vary, according to age, there are paperboard, three-dimensional book, picture book, small library, etc. Each book can also be sold separately. The reader's pamphlets are mainly non fictional books in the fields of society, history, culture, art and so on. Their genres and themes are similar to those of the reader's series. In recent years, it has increased the proportion of translated and imported books. Different from other publishing institutions in China, readbase has a unique independent sales channel, with direct and direct sales as the main channel, and its own sales platform can realize the best-selling of a book. Because it has its own distribution platform and customer service team, and can unify the sales price, it can realize the seamless connection with the network self media platform (such as logic thinking, one, ten point reading, etc.) and other network distribution channels. This also makes our products have a long sales cycle, even the books published ten years ago can still be sold. The library reading products have been widely used in the cultural bookstores of various cities in China, such as Xiaofeng bookstore, unidirectional street, Chengpin, Fangsuo, yanjiyou, Sanlian bookstore, etc. Over the past decade, readers have accumulated a group of loyal readers. These users are mainly urban emerging middle class, mainly aged between 20 and 45 years old. Most of them are first tier cities, all over China. Readers generally have a high level of education and consumption ability, and many of them are parents. They will transfer their loyalty and trust to the next generation, which is also the reason why they have achieved good results just two years ago. The WeChat official account has two hundred thousand subscribers, and the micro-blog library has five hundred and thirty thousand subscribers.

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本页详细列出关于读库DUKU的品牌信息,含品牌所属公司介绍,读库DUKU所处行业的品牌地位及优势。
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