电信传媒MEDIA品牌怎么样 申请店铺

电信传媒是中国电信综合传媒业务的品牌名称，是中国电信集团授权号百公司经营管理的两大品牌之一。

电信传媒依托中国电信现有的各种业务和资源，通过整合户外、平面、语音、网络和移动五大类媒介形式，致力于为客户提供媒体发布整体解决方案。

电信传媒是中国一级广告企业单位，中国知名户外媒体供应商，依托中国电信的平台优势，整合了户外LED、互联网、移动互联网等多种新媒体资源，是国内领先的综合媒体供应商。

重点媒体

1：户外LED大屏：全国数量最多的媒体供应商。在户外媒体领域，以LED大屏为阵容的新兴户外媒体凭借其优异的视觉效果和新颖的表现形式正渐渐成为广告主选择的新宠。电信传媒的154块（截止2012年2月）LED大屏覆盖深圳、杭州、南京、苏州、福州、厦门、南宁、乌鲁木齐等76个经济发达城市的核心商圈，为客户提供选屏、投放、监播等一站式服务，是客户拓展二、三线城市市场的实施媒体传播平台。

2：移动互联网广告：前景无限的媒体形式。中国电信移动互联网广告平台，依托中国电信庞大的、高端天翼手机终端用户，汇聚包括阅读、翼聊、物联网、爱游戏、爱音乐、视讯、天翼空间、动漫等电信基地业务在内的各类手机应用及WAP网站，以规模化的流量、结合中国电信的通讯能力资源（如LBS、POI、SMS/MMS等），为广告主提供最精准、最新颖、最具品牌价值的广告宣传渠道。

3：互联网广告联盟：汇千万用户，共创亿万商机！电信传媒互联网广告联盟汇聚全国各省电信宽带用户资源优势，聚合全网搜索、网址导航、生活预订等产品，致力于打造一站式用户上网个性化导航服务，为合作伙伴创造更多业务增值，为企业客户提提供更高效更丰富的推广解决方案。4：户外大牌：自有大牌数量最多的媒体供应商。电信传媒自有的大牌数量是1700多块，大牌面积超10万平方米，覆盖全国大部分省市，有双面翻、三面翻等多种形式。

5：楼宇视频：不同细分市场领域的的领先者。电信传媒楼宇视频终端主要分布在电信营业厅、高档写字楼、酒店、休闲娱乐场所、卖场、商场、小区、网吧等场所，已经局部形成营业厅联播网、高校联播网、商超联播网等细分的楼宇视频联网系统，主要分布在南京、杭州、泉州、南昌、长沙等城市，目前全国数量超5万块。

6：公话亭：电信传媒独有的户外媒体形式。全国共有5万多个可发布广告的公话亭，重点覆盖上海、广州、杭州、苏州、南京、合肥、厦门、福州、南通等城市的黄金地段，覆盖面广，接触率高，可实现分区域、分地段的组合传播。

7：黄页媒体：中国最大的黄页广告市场引领者。黄页是以刊登所属地的工商企业名称、地址、电话号码为主体内容，配合相关的咨询服务业为副体的一种纸质媒体。具有电话号码数据的特殊功能；具有营销与购物双向指南的功能；具有方便、直接、全面、抗干扰等优点，是牵引买方和卖方达成共识的有效媒体形式。

8：账单广告：细分市场的小众媒体。依托电信各类帐单以及信函封面封底为广告载体的媒体平台，利用中国电信丰富的客户资源，传达广告信息，到达率高而准。目前在上海、深圳、南京、成都等地投放的固定电话帐单数量超过1亿张/月，移动帐单4000万张/月。

Telecom media is the brand name of China Telecom's comprehensive media business, and one of the two major brands operated and managed by China Telecom Group authorized number 100 company. Relying on the existing services and resources of China Telecom, telecom media is committed to providing customers with the overall solution of media publishing by integrating the five media forms of outdoor, plane, voice, network and mobile. Telecom media is a first-class advertising enterprise in China and a well-known outdoor media supplier in China. Relying on the platform advantages of China Telecom, it integrates a variety of new media resources such as outdoor LED, Internet, mobile Internet, and is a leading comprehensive media supplier in China. Key media 1: outdoor LED large screen: the largest media supplier in China. In the field of outdoor media, the new outdoor media with LED large screen as the lineup is becoming a new favorite for advertisers with its excellent visual effects and novel forms of expression. The 154 LED large screens of Telecom media (as of February 2012) cover the core business circles of 76 economically developed cities such as Shenzhen, Hangzhou, Nanjing, Suzhou, Fuzhou, Xiamen, Nanning, Urumqi, etc., providing customers with one-stop services such as screen selection, delivery, broadcasting supervision, etc., and are the implementation media communication platform for customers to expand the second and third tier city markets. 2: Mobile Internet advertising: a media form with unlimited prospects. China Telecom Mobile Internet advertising platform, relying on China Telecom's huge and high-end skywing mobile terminal users, gathers all kinds of mobile applications and WAP websites including reading, skywing chat, Internet of things, love games, love music, video, skywing space, animation and other telecom base businesses, and combines China Telecom's communication capacity resources (such as lbs, POI, SMS) with large-scale traffic/ MMS, etc.) to provide advertisers with the most accurate, novel and brand value advertising channels. 3: Internet advertising alliance: tens of millions of users, create hundreds of millions of business opportunities! The Internet advertising alliance of Telecom media brings together the advantages of broadband users in all provinces of China, integrates products such as whole network search, website navigation and life reservation, and is committed to creating one-stop personalized navigation service for users online, creating more business value for partners, and providing more efficient and rich promotion solutions for enterprise customers. 4: Outdoor brands: media suppliers with the largest number of their own brands. The number of big brands owned by telecom media is more than 1700, covering an area of more than 100000 square meters, covering most provinces and cities across the country, and there are many forms of double-sided, triple sided and so on. 5: Building video: leader in different market segments. The video terminals of Telecom media buildings are mainly distributed in telecom business hall, high-end office buildings, hotels, leisure and entertainment places, shopping malls, shopping malls, communities, Internet cafes and other places, and have partially formed a segmented building video network system, such as business hall network, university network, business super network, mainly distributed in Nanjing, Hangzhou, Quanzhou, Nanchang, Changsha and other cities. At present, the whole country The quantity is more than 50000 yuan. 6: Public phone booth: the unique outdoor media form of telecommunication media. There are more than 50000 public phone kiosks that can publish advertisements in China, focusing on the prime locations in Shanghai, Guangzhou, Hangzhou, Suzhou, Nanjing, Hefei, Xiamen, Fuzhou, Nantong and other cities, with wide coverage and high contact rate, which can realize the combined communication in different regions and areas. 7: Yellow page media: China's largest yellow page advertising market leader. The yellow page is a paper-based media which mainly publishes the name, address and telephone number of the industrial and commercial enterprises in the locality, and cooperates with the relevant consulting service industry as the vice body. It has the special function of telephone number data, the function of two-way guide for marketing and shopping, and the advantages of convenience, directness, comprehensiveness and anti-interference. It is an effective media form to draw the buyer and the seller to reach a consensus. 8: Bill advertising: niche media in the market segment. Relying on the media platform with various bills and letter cover and back cover as the advertising carrier, using the rich customer resources of China Telecom to convey advertising information with high and accurate arrival rate. At present, the number of fixed phone bills in Shanghai, Shenzhen, Nanjing, Chengdu and other places has exceeded 100 million / month, and the number of mobile bills has reached 40 million / month.

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