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星河地产在商业地产行业中的票数：430 更新时间：2025-08-22

星河地产是哪个国家的品牌？「星河地产」是深圳市星河房地产开发有限公司旗下著名品牌。该品牌发源于广东省深圳市，由创始人黄董在1988年期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

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星河控股集团成立于1988年，历经29年发展，旗下现有地产、产业、置业、金融四大业务集团，业务涉及地产开发、城市更新、商业运营、酒店管理、物业服务、金融投资、产业运营等多元领域，已成为国内大型综合性投资集团。

2016年，星河控股集团营业总额超过200亿元。星河集团深耕住宅地产，布局商业地产和金融地产。目前星河集团已扎根珠三角、发展长三角、布局华北区域，择机进入华中、成都地区，形成了“3＋2”的战略布局。

房地产综合开发是星河集团产业发展的基石。敢于做市场先锋，精心做产品创新是星河地产核心竞争力所在，星河地产不断涌现大型生态别墅社区、城市更新社区、新都会综合体、产业综合社区等诸多创新精品。目前，星河已经形成了资源系、城心系、精品系、总部系四大精品产品线，成功树立星河丹堤、星河国际、星河盛世等多个有影响力的住宅项目品牌，实现经典产品的标准化和快速复制，为城市持续贡献顶级产品。

商业地产经营，是星河集团多元化发展的一支独特生力军，已经形成了极富星河特色的商业地产经营模式，极大地提升了星河商业物业的综合价值，培育了一系列著名的商业地产品牌——星河COCO Park、星河COCO City、星河第三空间等，在深圳中心区CBD确立了星河高端品牌整体方阵。在高端酒店领域，星河与万豪酒店集团合作在深圳福田CBD引入丽思卡尔顿酒店，在常州引入了万丽酒店。

2009年，为抵御房地产业周期波动和金融危机风险、星河集团进行了资产多元化配置，启动金融投资业务。目前星河集团已先后参股国内七大保险集团之一的阳光保险集团，深圳市创新投资集团有限公司和深圳福田银座村镇银行股份有限公司，开启了星河集团金融护航，反哺地产的新格局。

Xinghe holding group was founded in 1988. After 29 years of development, it has four major business groups: real estate, industry, real estate and finance. Its business involves multiple fields such as real estate development, urban renewal, commercial operation, hotel management, property service, financial investment and industrial operation. It has become a large comprehensive investment group in China. In 2016, the total business volume of Xinghe holding group exceeded 20 billion yuan. Xinghe group is deeply involved in residential real estate, commercial real estate and financial real estate. At present, Xinghe group has taken root in the Pearl River Delta, developed the Yangtze River Delta, and laid out the North China region. It has chosen the opportunity to enter the central China and Chengdu region, forming a "3 + 2" strategic layout. The comprehensive development of real estate is the cornerstone of the industrial development of Xinghe group. It is the core competitiveness of Xinghe real estate to dare to be a market pioneer and make careful product innovation. Large ecological villa communities, urban renewal communities, new metropolis complex, industrial comprehensive communities and many other innovative boutiques are emerging in Xinghe real estate. At present, Xinghe has formed four boutique product lines: resource department, City Center Department, boutique department and headquarters Department. It has successfully established many influential residential project brands, such as Xinghe Danti, Xinghe international, and Xinghe Shengshi, to realize the standardization and rapid replication of classic products, and to continuously contribute top products to the city. Commercial real estate management is a unique force for the diversified development of Xinghe group. It has formed a business real estate management mode with Xinghe characteristics, greatly improved the comprehensive value of Xinghe commercial property, cultivated a series of famous commercial real estate brands - Xinghe Cocopark, Xinghe cococity, Xinghe third space, etc., and established the high-end products of Xinghe in the CBD of Shenzhen Central District The whole square of cards. In the field of high-end hotels, Star River has cooperated with Marriott Hotel Group to introduce Ritz Carlton Hotel in Futian CBD, Shenzhen, and Wanli hotel in Changzhou. In 2009, in order to resist the cyclical fluctuation of real estate industry and the risk of financial crisis, Xinghe group carried out diversified asset allocation and launched financial investment business. At present, Xinghe group has successively participated in sunshine insurance group, one of the seven largest insurance groups in China, Shenzhen Innovation Investment Group Co., Ltd. and Shenzhen Futian Yinzuo Village Bank Co., Ltd., opening a new pattern of financial escort and real estate back feeding of Xinghe group.

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