大麦网品牌怎么样 申请店铺

我要投票 大麦网在电影票网行业中的票数:700 更新时间:2025-08-01
大麦网是哪个国家的品牌?「大麦网」是 北京红马传媒文化发展有限公司 旗下著名品牌。该品牌发源于北京市,由创始人尤佳在2003-11-19期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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大麦网怎么样

知名演出/体育票务及科技服务平台,提供演唱会/音乐会/话剧/体育比赛等上万种门票订购服务,旗下拥有自营大麦演出/大麦体育/大麦电影/大麦玩乐等多个独立运作的业务


大麦网,成立于2004年,是中国LIVE娱乐发行平台,华语地区优质的演出、体育票务及科技服务平台。旗下核心业务部门大麦网,是华语票务品牌,提供演唱会、音乐会、话剧、体育比赛等上万种门票订购服务,是国内互联网电子票务行业优秀企业。

大麦网专注于大文体业务的多元化整合营销,产品及服务横跨文化、体育、娱乐、游展及高科技研发等多个创意产业领域,旗下拥有自营大麦演出、大麦体育、大麦电影、大麦玩乐等多个独立运作的业务子品牌,形成了从内容出品制作、多样化业务宣发、智慧型场馆运营、数字化票务销售到高新系统终端的全产业链品牌服务体系,集团整体发展实力和业务规模,已达到国际水准。

截至2016年,大麦网业务已辐射东北、华北、华中、华东、华南和西南等全国六大核心区域,拥有数十家分公司/办事处,业务覆盖全球数百个城市,为超过百万场热门演出及体育赛事提供专业的票务营销、票务技术及场馆服务。

作为以科技创新为驱动力的互联网公司,大麦网拥有一支数百人的研发团队,先后研发了线上、线下、无线终端、电子票、RFID、身份证购票、人脸识别等创新型票务技术,拥有200多项软件著作权、数十项专利(含发明专利)。

同时,大麦网还以改善粉丝体验为己任,将网络用户的娱乐消费需求,与产业链上游节目供应商的市场拓展活动有效串联,利用自身市场优势,与上游形成优势互补,主动驱动市场增速,聚拢核心娱乐消费人群,形成信息挖掘和渠道销售互推平台。目前,大麦拥有优质粉丝数量千万级,上百个强IP粉丝资源,覆盖华语、日韩、欧美市场,粉丝平均消费力达千元,现已成功打造出数百个艺人专属的线上、线下粉丝娱乐互动营销平台。

放眼未来,大麦网还将聚焦大文体产业领域,在不断完善业务布局的前提下,通过粉丝经济和黑科技等创新的技术手段,整合线上、线下资源,立足华人地区文化、体育市场,在业务做精、做大、做强的同时,进一步积极拓展海外市场,将华语精品演出带向国际舞台,提升华语文化的国际影响力和传播力,打造”大文体“旗舰品牌和业务版图。


It is a well-known performance / sports ticket and technology service platform, providing tens of thousands of ticket ordering services such as concerts / concerts / dramas / sports competitions. It has its own barley performance / barley sports / barley movies / barley play and other independently operated business barley network, which was established in 2004. It is a live entertainment distribution platform in China and a high-quality performance, sports ticket and technology service in Chinese area Platform. Barley net, the core business department of the company, is a Chinese ticketing brand, providing tens of thousands of ticket ordering services such as concerts, concerts, drama, sports competitions, etc., and is an excellent enterprise in the domestic Internet electronic ticketing industry. Barley.com focuses on the diversified integrated marketing of large-scale cultural and sports business. Its products and services span many creative industries such as culture, sports, entertainment, Travel Exhibition and high-tech R & D. It has its own business sub brands of barley performance, barley sports, barley film, barley play and other independent operations, forming a smart field from content production, diversified business publicity and distribution The brand service system of the whole industry chain from library operation, digital ticketing sales to high-tech system terminals, the overall development strength and business scale of the group have reached international standards. As of 2016, barley network business has spread to six core areas in China, including Northeast, North China, central China, East China, South China and southwest, with dozens of branches / offices, covering hundreds of cities around the world, providing professional ticket marketing, ticket technology and venue services for more than one million popular performances and sports events. As an Internet company driven by scientific and technological innovation, barley net has a research and development team of hundreds of people. It has developed online, offline, wireless terminals, electronic tickets, RFID, ID card ticketing, face recognition and other innovative ticketing technologies, with more than 200 software copyrights and dozens of patents (including invention patents). At the same time, barley network also takes improving the experience of fans as its own responsibility, effectively connecting the entertainment consumption needs of network users with the market expansion activities of upstream program suppliers in the industry chain, making use of its own market advantages, forming complementary advantages with upstream, actively driving the market growth, gathering the core entertainment consumers, and forming an information mining and channel sales platform. At present, barley has tens of millions of high-quality fans, hundreds of top IP fans resources, covering Chinese, Japan and South Korea, European and American markets, with an average consumption of 1000 yuan. Now it has successfully built an online and offline fan entertainment interactive marketing platform exclusive to hundreds of artists. In the future, barley.com will also focus on the field of large-scale cultural and sports industry, integrate online and offline resources through innovative technical means such as fan economy and black technology, based on the culture and sports market of Chinese areas, and further actively expand the overseas market while making the business more refined, bigger and stronger, so as to bring the excellent Chinese performances to the international dance Taiwan, to enhance the international influence and communication power of Chinese culture, to create a "big style" flagship brand and business map.

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本页详细列出关于大麦网的品牌信息,含品牌所属公司介绍,大麦网所处行业的品牌地位及优势。
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