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方家铺子是一个南北干货连锁品牌，品牌始于1978年。三十年，是信誉的积累，也是产品质量的保证。在业内拥有良好的口碑，方先生本人在干货界享有盛誉。其产品货源都是从农民生产者手里直接采购，然后从一万斤中挑选100斤最优质的产品优先供应给方家铺子，从货源上就保证了产品质量的优质性。终端整体形象大气统一，品牌口碑良好，终端大多分布在福州、厦门、莆田、泉州、上海等沿海城市。

方家铺子企业介绍

方家铺子(莆田)绿色食品有限公司座落于素有“东方威尼斯”之称的福建莆田，是香港方氏食品(中国)集团有限公司旗下的一家食品连锁企业。方家铺子商号始创于19世纪，拥有一百多年的南北干货经营历史和产品质量信誉沉淀，被业界誉为“干货泰斗”。经过几代人的努力，公司已从最初的干货贸易发展成为中国领先的多元化农产品供应商。

方家铺子旗下主营包含山珍特产、渔家海味、参茸精品、休闲食品和养生花茶等五大系列的原生态健康养生食材产品体系，并形成了方家铺子、良品堂、享之味等多个品牌产品。公司于2009年正式通ISO9001:2008国际标准体系及HACCP食品安全控制体系，旗下九大类产品均已通过国家食品生产许可(QS)认证。本着“只售精品，宁缺毋滥”的原则，方家铺子不断追求卓越，只为能让消费者享用到最高品质的产品。

为给顾客提供天然、绿色、健康的好食材，方家铺子从原料的源头管控开始，在多年“公司+基地+农户”的成熟运作模式支持下，把农户90%以上的基地建设面积纳入到公司“原料第一车间”的管理体系中。通过全面贯彻“9S”产业链品质提升体系，从基地、选育、种养、管控、采收、储运、选料、加工、服务九个关键环节严格把关，对产品质量进行全程控制，实现“从田间到餐桌”全产业链管理。“9S”品控战略成就了方家铺子“安全、健康、美味”的每一份产品，同时也铸就了方家铺子高品质、高品位的市场声誉。

在各级领导的支持和关心下，方家铺子先后获得中国驰名商标、国家地理标志保护产品、福建省著名商标、福建省名牌、福建省农业产业化重点龙头企业等多项荣誉，在不断追求卓越品质的同时，致力于打造客户满意、放心的中国干货连锁第一品牌。

Fangjiapu is a chain brand of North and South dry goods. The brand began in 1978. Thirty years is the accumulation of credit and the guarantee of product quality. With good reputation in the industry, Mr. Fang enjoys a good reputation in the dry goods industry. Its products are purchased directly from the farmers' producers, and then 100 Jin of the best quality products are selected from 10000 Jin to give priority to fangjiapu, which ensures the quality of the products. The overall image of the terminal is unified, and the brand reputation is good. Most of the terminals are distributed in Fuzhou, Xiamen, Putian, Quanzhou, Shanghai and other coastal cities. Fangjiapu enterprise introduction fangjiapu (Putian) Green Food Co., Ltd. is located in Putian, Fujian Province, known as "Oriental Venice". It is a food chain enterprise under Hong Kong Fangshi food (China) Group Co., Ltd. Fangjia shop was founded in the 19th century, with a history of more than 100 years of north-south dry goods management and product quality reputation precipitation, known as the "dry goods champion" in the industry. After several generations of efforts, the company has developed from the original dry goods trade into a leading diversified agricultural product supplier in China. Fangjiapu's main business includes five series of original ecological health food product systems, including mountain delicacies, fishermen's seafood, ginseng and antler products, leisure food and health flower tea, and has formed many brand products, such as fangjiapu, liangpintang, and xiangzhiwei. In 2009, the company officially passed ISO9001:2008 international standard system and HACCP food safety control system, and its nine categories of products have passed the national food production license (QS) certification. In line with the principle of "only selling high-quality products, rather lack than abuse", Fangjia shop constantly pursues excellence, only to enable consumers to enjoy the highest quality products. In order to provide customers with natural, green and healthy good food materials, Fangjia shop starts from the source control of raw materials, and under the support of mature operation mode of "company + base + farmers" for many years, more than 90% of the base construction area of farmers is included in the management system of "the first workshop of raw materials". Through the comprehensive implementation of the "9S" industrial chain quality improvement system, the nine key links of base, breeding, breeding, management and control, harvesting, storage and transportation, material selection, processing and service are strictly controlled, and the whole process of product quality is controlled to realize the whole industrial chain management of "from field to table". The "9s" quality control strategy has achieved every product of "safety, health and delicacy" of fangjiapu, and also created the market reputation of high quality and high grade of fangjiapu. With the support and concern of leaders at all levels, fangjiapu has won many honors such as China's well-known trademark, national geographic indication protection product, Fujian famous trademark, Fujian famous brand, key leading enterprise of agricultural industrialization in Fujian Province, etc. while continuously pursuing excellent quality, it is committed to building the first brand of China's dry goods chain with customer satisfaction and confidence.

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