闽龙达品牌怎么样 申请店铺
上海闽龙实业有限公厂区占地30000平方,员工600多人,主要经营干果类、菌菇类等全国特色优质农副土特产品,企业历经二十多年的发展积淀三大核心价值优势:
一是"品牌核心价值优势 品牌是企业发展的核心价值,闽龙实业在成立之初就注册了品牌"闽龙达"。
二是"产业链的核心价值优势"闽龙实业扎实、量力、持续发展,不断完善产业链的发展建设,以巩固农业产业化的核心价值竞争优势:集产品的种植基地、基地采购、加工生产、仓储物流、渠道销售,整个产业链的农业产业化企业。
三是"巿场渠道能力的核心价值优势"宽广的渠道是品牌扩展和产品线扩张的保障,“渠道为王,终端制胜”是闽龙的宗旨,闽龙实业秉承对内对外注重诚信的发展原则,企业不断加强巿场销售渠道能力的建设,以巩固聚焦巿场能力的核心竞争力。由早在创业之初与传统的食品店、南货店销售合作,到超市、卖场出现后至今近6000家门店的卖场、超市、便利店、折扣店的渠道销售以及机场、高铁、商场销售渠道的合作,到新型线上电子商务(销售网络的合作、再到空中媒体电视购物平台的销售合作,同时也成立了团购事业部,专注于为企事业单位、社会团体提供年货、防暑降温品等福利,形成线上电子商务、线下传统行业、空中媒介电视购物三维鼎立。
Shanghai MinLong Industrial Co., Ltd. covers an area of 30000 square meters and employs more than 600 people. It mainly deals in dried fruits, mushrooms and other high-quality agricultural and sideline local products with national characteristics. After more than 20 years of development, the enterprise has accumulated three core value advantages: first, the brand core value advantage brand is the core value of enterprise development, and MinLong Industrial Co., Ltd. registered the brand "MinLong Da" at the beginning of its establishment. The second is "core value advantage of industrial chain". MinLong industry has a solid, quantitative and sustainable development, constantly improving the development and construction of industrial chain, so as to consolidate the core value competitive advantage of agricultural industrialization: the planting base, base procurement, processing and production, warehousing and logistics, channel sales of products, and the agricultural industrialization enterprise of the whole industrial chain. Third, the broad channel of "core value advantage of market channel ability" is the guarantee of brand expansion and product line expansion, "channel is the king, and terminal winning" is the purpose of MinLong. MinLong industry adheres to the development principle of focusing on integrity at home and abroad, and the enterprise continuously strengthens the construction of market sales channel ability to consolidate the core competitiveness focusing on market ability. From the sales cooperation with traditional food stores and South grocery stores as early as the start-up, to the channel sales of nearly 6000 stores, supermarkets, convenience stores and discount stores, as well as the cooperation of sales channels of airports, high-speed rail and shopping malls, to the new online e-commerce (the cooperation of sales network, and then the sales cooperation of air media and TV shopping platform), it has also become Group buying business department has been established, which focuses on providing annual goods, heatstroke prevention and temperature reduction products and other benefits for enterprises, institutions and social groups, forming a three-dimensional confrontation of online e-commerce, offline traditional industries and air media TV shopping.
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