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崇尚天然，坚持正道，传承经典，造福健康的燕窝品牌

一盏凝聚养生精髓的高尚燕窝，一位深怀燕窝正道思想的创业者，集合一群追求燕窝正道的人，共同创造一个高尚的燕道养生事业。

天赐福燕，中国最专业的燕窝品牌，是国内唯一一家与中国标准化研究院合作，共建“燕窝产品（中国）综合标准化研究基地”的燕窝企业、燕窝产品综合标准化首席专家企业、燕窝行业国家标准制定企业。同时，天赐福燕还是国家商务部授权备案连锁企业（商务部备案号：0350200911100034）、福建省“优秀连锁企业”、福建省商业“诚信经营”示范单位。

天赐福燕成立于2006年，主营燕窝、虫草、海参、雪蛤等传统高端滋补品。自成立之初，公司便致力于做中国最专业的养生燕窝品牌，以“坚持燕窝正道、让天赐之燕造福于人”为使命，如今已经发展为一家集生态燕屋开发、燕窝采集、燕窝加工、燕窝研究、燕窝销售为一体的大型以燕窝为主题的连锁企业，目前已经在全国有60多家的连锁店。

公司积极倡导“文化创新、机制创新、管理创新、技术创新”，把创新作为发展的基础原动力，公司上下齐心，打造出让消费者最放心的燕窝品牌。2013年，天赐福燕与中国标准化研究院正式签约，合作建设中国唯一一家“燕窝产品（中国）综合标准化研究基地”，开始燕窝标准化研究工作。这也是业界唯一获得该资格的民营企业，代表着天赐福燕未来在燕窝领域的制高点和地位。在产品开发上，以科学创新作为产品开发的源动力，引领整个行业，依托与高校合作的研究中心开发全新的市场产品。2011年，天赐福燕和集美大学生物工程学院合作成立中国第一个“燕窝研究中心”。雄厚的科研力量使天赐福燕在燕窝研究和产品开发上引领整个行业。

天赐福燕十分重视培育富有自己特色的企业文化和奋力拼搏积极向上的团队精神，坚持“以人为本、育才育德”的人才培养理念，努力培植一支以企业文化为纽带和推动力的有激情、有斗志、干劲大、效率高的团队。天赐福燕提供多种培育方式，提高人才素质。2010年，天赐福燕首创了博弈教育机构，能独立培育国家高级营养师、国家高级育婴师、国家级店长、天赐福燕燕窝师等，不断为天赐福燕的发展输送高素质、专业人才。不仅如此，天赐福燕还加强与高校进行校企合作，如与厦门大学合作成立“厦门大学青年创业见习基地”，依托高校的力量，培育高素质人才。2012年，天赐福燕在内部建立了一套合理的人才培养机制，建成“天赐福燕在线商学院”等，让每个人才都能得到充分的资源进行培训，保证了人才的不断成长。

多年来，天赐福燕成长也得到了社会和广大消费者的认可。先后获得了“福建省优秀连锁企业”、商务部“诚信经营示范单位”、“厦门旅游餐饮品牌菜肴”等荣誉。

天赐福燕，以广泛传播燕道养生文化为发展目标，做最适合东方人的养生安全燕窝，追求在传承中创新、在精微中突破，将成为燕窝行业中最值得信赖的品牌。

The bird's nest brand, which advocates nature, adheres to the right way, inherits classics and benefits health, is a noble bird's nest that condenses the essence of health preservation, an entrepreneur who deeply cherishes the right way of bird's nest, gathers a group of people who pursue the right way of bird's nest, and creates a noble bird's nest health preservation career together. Tiancifu Yan, the most professional brand of bird's nest in China, is the only bird's nest enterprise in China that cooperates with China Institute of standardization to build the "bird's nest product (China) comprehensive standardization research base", the chief expert enterprise of bird's nest product comprehensive standardization, and the national standard setting enterprise of bird's nest industry. At the same time, Tianfu Yan is also a chain enterprise authorized by the Ministry of Commerce to record (record no. of the Ministry of Commerce: 035020091100034), an "excellent chain enterprise" in Fujian Province and a demonstration unit of "honest operation" in Fujian Province. Tiancifu Yan was founded in 2006, mainly engaged in bird's nest, Cordyceps, sea cucumber, snow clam and other traditional high-end tonics. Since its establishment, the company has been committed to being the most professional brand of healthy bird's nest in China, with the mission of "sticking to the right way of bird's nest and making the bird's nest benefit people". Now it has developed into a large chain enterprise with the theme of bird's nest, integrating the development of ecological bird's nest, bird's nest collection, bird's nest processing, bird's nest research and bird's nest sales. At present, it has more than 60 companies in China Lock shop. The company actively advocates "cultural innovation, mechanism innovation, management innovation and technology innovation", takes innovation as the basic driving force of development, and works together to create the most reassuring brand of bird's nest for consumers. In 2013, tiancifu Yan signed a formal contract with China Institute of standardization to build the only "bird's nest product (China) comprehensive standardization research base" in China, and started bird's nest standardization research. It is also the only private enterprise in the industry to obtain the qualification, representing the commanding point and position of Tianfu Yan in the future in the bird's nest field. In terms of product development, we should take scientific innovation as the source power of product development, lead the whole industry, and rely on the research center cooperating with universities to develop new market products. In 2011, Tianfu Yan and the school of bioengineering of Jimei University established China's first "bird's nest research center". Strong scientific research force makes Tianfu Yan lead the whole industry in bird's nest research and product development. Tiancifu Yan attaches great importance to the cultivation of enterprise culture with its own characteristics and the team spirit of working hard and being positive, adheres to the talent cultivation concept of "people-oriented, talent cultivation and moral education", and strives to cultivate a passionate, motivated, energetic and efficient team with enterprise culture as the link and driving force. Tianfu Yan provides a variety of cultivation methods to improve the quality of talents. In 2010, tianzhifu Yan initiated the game education institution, which can independently cultivate national senior nutritionist, national senior baby educator, national store manager, tianzhifu Yan bird's nest teacher, etc., and continuously transport high-quality and professional talents for the development of tianzhifu Yan. Not only that, Tianfu Yan also strengthened the cooperation with colleges and universities, such as the cooperation with Xiamen University to establish "youth entrepreneurship internship base of Xiamen University", relying on the strength of colleges and universities to cultivate high-quality talents. In 2012, tianshifu Yan established a set of reasonable talent training mechanism and built "tianshifu Yan online business school" to enable every talent to receive sufficient resources for training and ensure the continuous growth of talent. Over the years, Tianfu Yan's growth has also been recognized by the society and consumers. It has won the honors of "excellent chain enterprise of Fujian Province", "honest operation demonstration unit" of the Ministry of Commerce and "Xiamen tourism catering brand dishes". With the development goal of widely spreading Yandao health preservation culture, tiancifu bird's nest will become the most reliable brand in the bird's nest industry by making the best health preservation and safety bird's nest for oriental people and pursuing innovation in inheritance and breakthrough in refinement.

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