都锦生品牌怎么样 申请店铺

杭州都锦生实业有限公司(杭州都锦生丝织厂)坐落在美丽的西子湖畔，由我国著名民族企业家都锦生先生于1922年在杭州西湖茅家埠创办，最初只是一个仅一台手拉织机和二位工人的家庭作坊，主要产品为丝织风景织锦画。都锦生丝织厂于1954年实行公私合营；1966年因受文化大革命影响，企业改称为东方红丝织厂；1972年根据周总理的指示，又改名为杭州织锦厂；1983年开始恢复使用杭州都锦生丝织厂厂名;2001年企业改制为杭州都锦生实业有限公司，但保留杭州都锦生丝织厂作为第二厂名。

都锦生织锦形成于1921年，由我国著名爱国实业家都锦生先生独创，是杭州织锦的代表，经过八十余年的发展和创新，都锦生织锦目前已形成了以像景织锦、装饰织锦、服用织锦为代表的三大系列，一千六百四十余个花色品种，已成为我国最具代表性的名锦之一。

都锦生织锦坚持用传统工艺设计生产,大多为纯手工制作，一般产品都要经过58道手工工序才能完成，由于做工精致、色彩瑰丽、质地细腻、手感丰满、极富民族特色等特点，被誉为神奇的“东方艺术之花”。都锦生织锦曾代表杭州传统织锦工艺参加1926年在美国费城举办的世界博览会，并一举荣获金奖；1929年参加首届西湖博览会，荣获特等奖和优秀奖；并在1979年、1982年、1984年多次荣获国家金质奖、银质奖。都锦生也于1990年和2010年先后二次被国家内贸部和国家商务部认定为“中华老字号”。

都锦生产品通过了国际ISO9001质量管理体系认证，生产全过程中采用了先进的技术工艺手段和科学的组织管理标准，在设计、开发、生产、销售和售后服务各道环节都能提供最好的质量保证。都锦生还是国家标准《织锦工艺制品》的起草单位之一，由都锦生申报的《杭州织锦技艺》更是被列入了国家级非物质文化遗产代表作名录。

都锦生织锦从五十年代开始就被定为国家礼品之一，毛泽东主席等党和国家领导人曾多次以都锦生织锦作为礼品赠送外国首脑和贵宾。敬爱的周恩来总理在1957年视察都锦生丝织厂时曾指出“都锦生织锦是中国工艺品中一朵奇葩，是国宝，要保留下去，要后继有人。”

都锦生丝织厂从1953年开始就被列为外事接待单位、现为杭州市的国际旅游访问点之一，几十年来曾接待了大批来自世界各地的国家元首和政府首脑，周恩来、朱德、叶剑英等老一辈革命家和胡锦涛、吴邦国、习近平、朱镕基、李瑞环等党和国家领导人也都曾先后前往都锦生视察并指导工作。

都锦生地处杭州市的商贸旅游中心地段，距西湖仅百米之遥，都锦生织锦博物馆和都锦生故居都是杭州市的著名旅游景点,也是杭州市的爱国主义教育基地。都锦生织锦现已被浙江省人民政府列入了第一批浙江省非物质文化遗产代表作名录。都锦生织锦也列入了杭州市传统工艺美术重点保护品种和技艺名录。

在保持和发扬传统丝织工艺品牌的同时，都锦生目前还实施了多元化的经营，并形成了以都锦生织锦博物馆为龙头，集丝织工艺品生产、展示、参观、旅游、休闲、购物、餐饮、娱乐于一体的工业旅游中心。  

Hangzhou dujinsheng Industrial Co., Ltd. (Hangzhou dujinsheng silk weaving factory) is located on the beautiful West Lake. It was founded by Mr. dujinsheng, a famous Chinese entrepreneur, in Maojiabu, West Lake, Hangzhou in 1922. At first, it was a family workshop with only one hand-held loom and two workers. Its main products are silk landscape brocade paintings. Dujinsheng silk factory was established in 1954 as a public-private joint venture; in 1966, due to the influence of the cultural revolution, the enterprise was renamed Dongfanghong silk factory; in 1972, it was renamed Hangzhou brocade factory according to the instruction of Premier Zhou; in 1983, it began to use the name of Hangzhou dujinsheng silk factory again; In 2001, the company was restructured into Hangzhou dujinsheng Industrial Co., Ltd., but the name of Hangzhou dujinsheng silk weaving factory was retained as the second factory. Dou Jinsheng brocade was created in 1921 by Mr. Dou Jinsheng, a famous patriotic industrialist in China. It is the representative of Hangzhou brocade. After more than eighty years of development and innovation, Dou Jinsheng brocade has now formed three series, such as scenery brocade, decoration brocade and clothing brocade. There are more than one thousand kinds of flowers and colors, and it has become one of the most representative famous brocades in China. Dujinsheng brocade is designed and produced with traditional technology, mostly made by hand, and the general products can only be completed through 58 manual processes. Due to the characteristics of exquisite workmanship, magnificent color, fine texture, full hand feeling, and rich national characteristics, it is known as the "flower of Oriental Art". Du Jinsheng brocade once represented the traditional brocade technology of Hangzhou to participate in the World Expo held in Philadelphia, USA in 1926, and won the gold medal at one stroke; in 1929, he participated in the first West Lake Expo, and won the first prize and excellent prize; in 1979, 1982 and 1984, he won the national gold and silver medal for many times. In 1990 and 2010, Du Jinsheng was recognized as "China Time-honored Brand" by the Ministry of internal trade and the Ministry of Commerce. Dujinsheng products have passed the international ISO9001 quality management system certification. Advanced technology and scientific organization and management standards have been adopted in the whole production process. The best quality assurance can be provided in all aspects of design, development, production, sales and after-sales service. Du Jinsheng is also one of the drafters of the national standard brocade craft products. The brocade craft in Hangzhou, which was declared by Du Jinsheng, has been listed in the national intangible cultural heritage list. Dujinsheng brocade has been designated as one of the national gifts since the 1950s. Chairman Mao Zedong and other party and state leaders have repeatedly presented dujinsheng brocade as gifts to foreign leaders and VIPs. When Premier Zhou Enlai visited dujinsheng silk weaving factory in 1957, he pointed out that "dujinsheng brocade is a wonderful flower of Chinese arts and crafts, a national treasure, which should be preserved and followed by others." Du Jinsheng silk weaving factory has been listed as a foreign affairs reception unit since 1953. Now it is one of the international tourist spots in Hangzhou. It has hosted a large number of heads of state and government from all over the world for decades. Zhou Enlai, Zhu De, Xie Jianying and other revolutionaries of the older generation and Hu Jintao and Wu Bangguo, Xi Jinping, Zhu Rongji, Zhu Rongji and other leaders of the party and the state have also been there before. Visit dujinsheng and guide the work. Dujinsheng is located in the business and tourism center of Hangzhou, only 100 meters away from the West Lake. The Museum of dujinsheng brocade and the former residence of dujinsheng are both famous tourist attractions and patriotism education bases of Hangzhou. Dujinsheng brocade has been listed in the first batch of representative works of intangible cultural heritage of Zhejiang Province by the people's Government of Zhejiang Province. Dujinsheng brocade has also been listed in the list of key protected varieties and techniques of Hangzhou traditional arts and crafts. At the same time of maintaining and developing the traditional silk weaving technology brand, dujinsheng has also implemented diversified operation, and formed an industrial tourism center with dujinsheng Brocade Museum as the leader, integrating the production, display, visit, tourism, leisure, shopping, catering and entertainment of silk crafts.   

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