邓老凉茶品牌怎么样 申请店铺

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华南地区知名的凉茶店连锁品牌，以邓老现代凉茶为主打的功能食品和养生保健品研发产销、特许连锁加盟管理等于一体的健康产业集团

广东邓老凉茶药业集团股份有限公司（简称“邓老药业”）是一家集保健养生食品研发产销、特许连锁加盟管理、健康管理服务等于一体的健康产业集团。

秉承“以大众健康为己任不懈努力”的企业使命，坚守“诚、信、义”三大理念和“事业、服务、品牌、人本、制度、创新、专业、协作”八大意识，邓老药业人锐意进取、开拓创新，为大众提供全方位的综合健康服务。

邓老药业以国医大师邓铁涛教授70多年深厚中医理论和临床经验为支撑，以广州中医药大学强大的科研实力和深厚的中医学术底蕴为保障，现拥有国家非物质文化遗产第1到9号保密配方。以适合现代环境特点、现代生活方式、现代人饮食结构及现代人体质特点为宗旨，邓老药业持续创新推出各类保健养生食品和健康管理服务。

邓老药业多年来紧紧围绕“大健康产业”蓝图，拓展业务、布局市场，全方位打造“中华大健康产业旗舰”。现已围绕健康产品和服务构建形成以下主营业务：

1、邓老凉茶和邓老品系：

◇邓老凉茶系列（饮料、冲剂、蜜炼膏、含片）、邓老八宝粥、邓老龟苓膏等10多种面向快消品市场领域的定型包装健康养生食品。

2、战略储备品系：

◇“合星泉”含硒天然矿泉水：广东省战略储备用水，拥有国家矿泉矿产资源证；

◇“一品回春”保健养生酒：根据国家名医名方配制而成，具有大补元气功效。

3、邓老凉茶连锁品系：含特许经营、连锁加盟服务。

◇线下连锁终端体系包括：邓老凉茶连锁店、邓老凉茶养生坊连锁等，现已在全国各地拓展门店（含直营、加盟店）；

◇主营产品包括：邓老清肝茶、邓老清咽利喉茶、邓老健脾补肾茶、邓老排毒茶、五谷膳磨等“调理、平衡、休闲”3大系列，及“心、肝、脾、肺、肾”5大系统产品，逾50多款产品；

◇现阶段重点推进构建电商体系（微信商城、天猫/京东品牌旗舰店），全力构建“线上销售+线下连锁”的O2O新商业体系。

4、为中高端人群定制的名医预约、医师理疗、专家会诊等综合健康服务。

随着国家“互联网+”和“健康中国”战略的持续推进，“互联网+大健康”时代正在到来。广东邓老凉茶药业集团股份有限公司旗下广州紫和堂邓老养生食品有限公司、广东合星泉矿泉水有限公司、广州紫和健康管理有限公司等多个子公司将协同发展、齐头并进，整合内外部合作资源，抓住新常态时代产业机遇，不断创新商业模式，共同不懈努力打造成为具有世界竞争力的全球知名企业。

Guangdong Denglao herbal tea Pharmaceutical Group Co., Ltd. (hereinafter referred to as "Denglao pharmaceutical") is a well-known chain brand of herbal tea stores in South China, which integrates the R & D, production and marketing of functional food and health care products with Denglao modern herbal tea as the main focus, and franchised chain management. It is a health industry group integrating the R & D, production and marketing of health care food, franchised chain management and health management services Equal to a health industry group. Adhering to the corporate mission of "taking public health as our responsibility and unremitting efforts", adhering to the three concepts of "sincerity, trust and righteousness" and the eight consciousness of "career, service, brand, humanism, system, innovation, specialty and cooperation", Deng Lao pharmaceutical people are determined to forge ahead, develop and innovate, and provide comprehensive health services for the public. Deng Lao pharmaceutical industry is supported by Professor Deng Tietao, a master of Chinese medicine, who has more than 70 years of profound TCM theory and clinical experience, and guaranteed by the strong scientific research strength and profound TCM academic background of Guangzhou University of traditional Chinese medicine. Now it has the national intangible cultural heritage No. 1-9 secret formula. With the aim of adapting to the characteristics of modern environment, modern life style, modern diet structure and modern physique, Denglao pharmaceutical continues to innovate and launch all kinds of health food and health management services. For many years, Deng Lao pharmaceutical has been focusing on the blueprint of "big health industry", expanding business and market layout, and building "flagship of China's big health industry" in an all-round way. The following main businesses have been formed around the construction of health products and services: 1. Denglao herbal tea and Denglao strain: ◇ Denglao herbal tea series (drinks, granules, honey Refining Cream, lozenges), Denglao Babao porridge, Denglao Guiling cream and more than 10 kinds of stereotyped packaging health food for the market of FMCG. 2. Strategic reserve series: ◇ "Hexing spring" selenium bearing natural mineral water: Guangdong Province strategic reserve water, with national mineral resource certificate; ◇ "one product rejuvenation" health care wine: prepared according to national famous prescription, with great tonic effect. 3. Denglao herbal tea chain: including franchising, franchise services. ◇ offline chain terminal system includes: Denglao herbal tea chain store, Denglao herbal tea health workshop chain store, etc., which has expanded stores (including direct stores and franchised stores) all over the country; main products include: Denglao Qinggan tea, Denglao Qingyan lihou tea, Denglao Jianpi Bushen tea, Denglao Paidu tea, Wugu meal mill and other "conditioning, balance, leisure" three series, and "heart, liver, spleen, lung" , kidney "5 system products, more than 50 products; ◇ at this stage, focus on promoting the construction of e-commerce system (wechat mall, tmall / Jingdong brand flagship store), and strive to build a" online sales + offline chain "o2o new business system. 4. Comprehensive health services such as appointment of famous doctors, physiotherapy of doctors and consultation of experts are customized for middle and high-end people. China Internet plus big health is coming along with the continuous promotion of the strategy of "Internet plus" and "healthy China". Guangzhou zihetang Denglao Health Food Co., Ltd., Guangdong hexingquan mineral water Co., Ltd., Guangzhou Zihe Health Management Co., Ltd. and other subsidiaries of Guangdong Denglao herbal tea Pharmaceutical Group Co., Ltd. will develop together, integrate internal and external cooperation resources, seize industrial opportunities in the new normal era, constantly innovate business models, and make unremitting efforts to create It is a global famous enterprise with world competitiveness.

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