HugoBoss雨果博斯品牌怎么样 申请店铺

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BOSS核心品牌象征着纯正、低调的奢华魅力。男装系列提供精制的现代商务装和晚装以及优雅的休闲装以及下班后的高档运动装。BOSS核心品牌的女装系列则展现出柔美温婉的气质，注重于精致的面料和优雅的细节。种类丰富的现代商务装、高档休闲装以及迷人晚装将时尚的廓形与卓越的设计和经典的优雅气质完美融合。鞋品和配饰以及特许授权生产的手表、眼睛和香水为男装和女装系列形成补充。

BOSSGreen

BOSSGreen是HUGOBOSS的运动装系列，跨越了现代休闲装和高性能高尔夫服装之间的界限。该系列将时尚、生活方式和功能性完美融合，以极富视觉冲击力的色彩打造出独具特色的动感造型。
BOSSOrange

BOSSOrange是HUGOBOSS的都市休闲装系列，散发出休闲随性的气息。休闲的生活风尚服饰所针对的男性和女性将个性和文化移动性以及自发性作为其个人心态的一部分。以鞋品和配饰搭配特许授权的手表、眼睛和香水打造简洁现代的造型。
HUGO

HUGOBOSS旗下品牌中，HUGO象征着新颖的造型以及前卫的都市风情。该品牌将这些品质与其根源和传统相结合，在经典着装艺术中融入了清新的廓形和创新的细节。女装和男装系列均散发出自信、时尚的气息；鞋品、配饰以及授权香水则与之相得益彰。
HUGOBOSS集团简介

HUGOBOSS集团是全球高端和奢侈品市场的领先公司之一。本集团总部位于德国梅辛根，拥有近12,000名员工，2012财年的年销售额达23亿欧元，是全球服装市场盈利最高的服装制造商之一。

本集团专注于开发和营销高端女装和男装及配饰。旗下品牌包括BOSS核心品牌、BOSSOrange系列、BOSSGreen系列以及创新品牌HUGO，HUGOBOSS以明确划分的不同消费群体为目标顾客。各品牌涵盖广泛的产品系列，包括经典-现代商务装、优雅晚装和运动装、鞋品和皮具以及特许代理的香水、眼镜、手表、童装、摩托车头盔、手机、手机配件以及家用纺织品。

密集的营销活动以及对体育和文化活动的赞助提升了全球范围内对HUGOBOSS的辨识度以及其品牌形象。本公司还在全球时尚之都各大备受瞩目的时尚活动中大放异彩，进一步突显出各品牌在主要目标群体中的吸引力和接受程度，让HUGOBOSS旗下品牌成为备受喜爱的时尚品牌。

本公司的产品行销全球129个国家。如今，消费者可在逾6,800个销售点购买HUGOBOSS产品。本集团旗下约有共1,200家门店以及特许经销店中店。由于本集团零售活动不断推进，零售门店的数量也增加至840。本集团目前在中国、德国、荷兰、法国、英国、奥地利、瑞士和美国设有网店。

除HUGOBOSSAG之外，本集团还拥有53家致力于开展地方运营的综合子公司。32家子公司为分销公司。

Boss core brand symbolizes pure and low-key luxury charm. Men's wear series offers refined modern business and evening wear as well as elegant casual wear and high-end sportswear after work. The women's wear series of boss core brand shows soft and gentle temperament, focusing on delicate fabrics and elegant details. A wide range of modern business wear, high-end casual wear and charming evening wear perfectly integrate fashionable silhouette with excellent design and classic elegance. Footwear and accessories, as well as licensed watches, eyes and perfume, complement men's and women's wear. Boss greenboss green is Hugo Boss's sportswear series, crossing the boundary between modern casual wear and high-performance golf clothing. The series perfectly integrates fashion, lifestyle and functionality, and creates a unique dynamic shape with the color of visual impact. Boss orange bossorange is Hugo Boss's urban casual wear series, which exudes casual atmosphere. Men and women in leisure life style and dress regard personality, cultural mobility and spontaneity as a part of their personal mentality. With shoes, collocation and licensed watches, eyes and perfume, a modern and simple style is created. Among the brands under Hugo hugo boss, Hugo symbolizes the novel modeling and avant-garde urban style. The brand combines these qualities with its roots and traditions, incorporating fresh silhouettes and innovative details into the classic dress art. Women's wear and men's wear are all confident and fashionable, while shoes, accessories and authorized perfume complement each other. Hugoboss group is one of the leading companies in the global high-end and luxury market. Headquartered in mesingen, Germany, with nearly 12000 employees and annual sales of 2.3 billion euros in fy2012, the group is one of the most profitable garment manufacturers in the global garment market. The group focuses on the development and marketing of high-end women's and men's wear and accessories. Its brands include boss core brand, bossorange series, bossgreen series and innovative brand Hugo. Hugo boss takes clearly divided different consumer groups as its target customers. The brands cover a wide range of products, including classic modern business wear, elegant evening wear and sportswear, shoes and leather products, and licensed agents perfume, glasses, watches, children's wear, motorcycle helmets, mobile phone, mobile phone accessories and household textiles. Intensive marketing activities and sponsorship of sports and cultural events enhance the global recognition of hugoboss and its brand image. The company has also made great achievements in various high-profile fashion activities in the global fashion capital, further highlighting the attractiveness and acceptance of various brands in the main target groups, and making the brands under hugoboss become popular fashion brands. Our products are sold in 129 countries. Today, consumers can buy hugoboss products at more than 6800 outlets. The group has about 1200 stores and franchise stores. As the group's retail activities continue to advance, the number of retail stores has also increased to 840. The group currently has online stores in China, Germany, the Netherlands, France, the United Kingdom, Austria, Switzerland and the United States. In addition to hugobossag, the group has 53 integrated subsidiaries dedicated to local operations. 32 subsidiaries are distribution companies.

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