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Huangshan gengxiangyuan Tea Industry Co., Ltd. is a modern agricultural industrialization enterprise integrating tea production, processing, packaging, sales and scientific research. Since its establishment, the company has carried out standardized operation in strict accordance with the modern enterprise management system, adopted the industrialized operation mode of "company + base + cooperative + farmer", followed the road of order agriculture, and guaranteed the market supply of products. From the source, we should pay close attention to product quality, build standardized production plant, clean packaging workshop and comprehensive office building of the company, rely on the resource advantages of core production areas of "beautiful Huangshan, magic 30 ° north latitude", and implement brand strategy by inheriting traditional technology, applying modern science and technology, paying close attention to quality management. The company attaches great importance to scientific and technological innovation, and has built a scientific research team with high-quality management. At present, the company has 78 Employees, including 46 professional tea technicians, 8 senior and intermediate tea assessors. It has more than 2800 mu tea garden base of origin, a standardized production workshop, a clean packaging workshop, and two tea preservation warehouses. The company has a registered capital of 8 million yuan, fixed assets of nearly 10 million yuan, and its headquarter is located in Huangshan District. "Guixihou" brand Taiping Houkui, "xifenghuang" brand Huangshan Maofeng and "Qimen black tea" brand are the three major brands of Huangshan gengxiangyuan Tea Industry Co., Ltd. more than 800 mu of high-quality Houkui tea base are scattered in the core production areas of Houkui Xinming (Houkeng, Hougang, Yanjia) and Longmen, and 2000 mu of Maofeng ecological tea base are all distributed in the core of Maofeng The Taiping Houkui and Huangshan Maofeng produced by the company are popular in the production areas (Fuxi, Xintian and Tangkou). At present, the company's management has stepped into a virtuous circle of standardized and sustainable development, namely, scientific management, ecological base, clean processing, standardized process, packaging series, organic products, commodity standardization, sales branding and market networking. Adhere to the construction and improvement of a comprehensive marketing model integrating special distribution, franchise, modern channels, tourism marketing, VIP customer development, network marketing and other channels.

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