京华品牌怎么样 申请店铺
北京二商京华茶业有限公司隶属于北京二商集团有限责任公司,是由北京茶叶总公司(始建于1950年)和北京绿世缘食品开发有限公司战略重组而成,现有职工230多人。资产总额2.5亿元。
作为现代化国有独资企业,依托于二商集团,公司集茶叶种植、加工拼配、包装生产、终端连锁销售、专业市场经营、物业管理、大宗农副产品交易等多种业态于一身。具有完整的产业链条,相当的产业规模和资源优势。
公司在世界自然与文化遗产保护区——闽北武夷山地区建立了的千亩高山无公害茶园和高山有机茶园,可以稳定供应高品质的高山有机绿茶和无公害茉莉花茶。
公司专注于优质绿色茶叶的专业制造,现有加工车间和冷库近2500多平方米的。在北京市区及河北、东北等地区,经营“京华”品牌茶叶连锁店及专销店。渠道遍及辽宁、河北、天津、内蒙古、吉林、山西等省市。除了自产茶叶外,公司还经营“原产地”名茶以及高中低档的优质花茶、绿茶、白茶、黑茶、红茶、乌龙茶、干花保健茶及茶具、茶器、瓷器、紫砂等。
公司在马连道茶叶一条街上拥有两个专业茶叶交易市场------京华沅茶叶市场和北京国际茶城,总建筑面积近4万平方米。市场汇聚了福建、浙江、安徽、云南、广西、江苏、湖南、贵州、山西、四川、台湾以及斯里兰卡、马来西亚等国家和地区的近300家厂商,汇集了花茶、绿茶、白茶、黑茶、红茶、乌龙茶、干花保健茶及中高档茶具、茶器、瓷器、紫砂等几千个品种。成为集现代交易、文化发展、特色旅游、电子商务、现代拍卖和国际经营推广为一体的专业交易平台。
公司拥有多位国家级高级评茶师、茶叶精制工高级技师等专业技术人才。凭借雄厚的人才优势、技术优势、先进的茶叶专业检测设备,北京市工商局与我公司合作成立了---食品安全检测实验室,成为北京市食品安全检测体系网络的重要组成部分。
公司所持有的“京华”商标注册于1983年,是新中国第一个茶叶类商标,被商务部认定为“中华老字号”,被北京市工商局认定为“北京市著名商标”。2006年,成为北京地区首批获得国家食品质量安全市场准入A级认证(QS)的企业。公司多次被评为“中国茶叶行业百强企业”,荣获“诚信维权单位”、“消费者满意单位”、“全国顾客满意商品”等荣誉称号。“京华茶叶、茶中精华”可谓是家喻户晓、妇孺皆知。
公司在业务扩张的同时,把着眼点还放在了挖掘京华历史、融合茶文化的工作上。作为最具北方花茶代表性的“京华”茶叶,悠久的历史赋予其丰富的内涵,是京味文化的重要组成部分。公司积极筹建以“弘扬中国茶文化”为主题的茶博馆,实现茶产业与茶文化的有机结合。
作为二商集团主导产业的核心企业之一,北京二商京华茶业有限公司紧紧围绕二商集团“跨入百强、努力构建首都现代食品产业体系新格局”的战略发展目标,秉承“提升民生品质,引领健康生活”的企业使命,齐心协力、多举并措、努力构建“京华茶业”新格局和产业链,再创“京华”新辉煌。
Beijing ershang Jinghua Tea Industry Co., Ltd. is subordinate to Beijing ershang Group Co., Ltd. It is a strategic reorganization of Beijing Tea Corporation (founded in 1950) and Beijing lvshiyuan Food Development Co., Ltd., with more than 230 employees. The total assets are 250 million yuan. As a modern wholly state-owned enterprise, relying on the second business group, the company integrates tea planting, processing and assembly, packaging production, terminal chain sales, professional market operation, property management, bulk agricultural and sideline products trading and other business forms. It has a complete industrial chain, considerable industrial scale and resource advantages. The company has established a thousand mu high mountain pollution-free tea garden and high mountain organic tea garden in the Wuyishan area of North Fujian Province, the world natural and cultural heritage protection area, which can stably supply high-quality high mountain organic green tea and pollution-free jasmine tea. The company focuses on the professional manufacturing of high-quality green tea, with the existing processing workshop and cold storage of nearly 2500 square meters. In Beijing, Hebei, northeast and other areas, operating "Jinghua" brand tea chain stores and specialty stores. Channels throughout Liaoning, Hebei, Tianjin, Inner Mongolia, Jilin, Shanxi and other provinces and cities. In addition to self-produced tea, the company also manages "origin" famous tea and high-quality flower tea, green tea, white tea, black tea, black tea, oolong tea, dried flower health tea and tea sets, tea ware, porcelain, purple sand, etc. The company has two professional tea trading markets in Maliandao tea Street - Beijing Huayuan tea market and Beijing International Tea City, with a total construction area of nearly 40000 square meters. The market has gathered nearly 300 manufacturers from Fujian, Zhejiang, Anhui, Yunnan, Guangxi, Jiangsu, Hunan, Guizhou, Shanxi, Sichuan, Taiwan, Sri Lanka, Malaysia and other countries and regions, and thousands of varieties, such as flower tea, green tea, white tea, black tea, black tea, oolong tea, dried flower health tea and middle and high-grade tea sets, tea ware, porcelain, purple sand, etc. It has become a professional trading platform integrating modern trading, cultural development, characteristic tourism, e-commerce, modern auction and international business promotion. The company has a number of national senior tea appraisers, senior technicians of tea refining industry and other professional and technical personnel. With strong talent, technical advantages and advanced tea professional testing equipment, Beijing Administration of industry and Commerce and our company established food safety testing laboratory, which has become an important part of Beijing food safety testing system network. The trademark "Jinghua" held by the company was registered in 1983. It is the first tea brand in New China, recognized as "China Time-honored Brand" by the Ministry of Commerce and "Beijing famous brand" by Beijing Administration of industry and commerce. In 2006, it became the first batch of enterprises in Beijing to obtain the national food quality and safety market access class a certification (QS). The company has been awarded the title of "top 100 enterprises in China's tea industry" for many times, and has been awarded the honorary titles of "integrity protection unit", "consumer satisfaction unit" and "national customer satisfaction commodity". Known to every family, even woman and children all know the essence of JINGWAH tea and tea. At the same time of business expansion, the company also focuses on the work of mining the history of Beijing and integrating tea culture. As the most representative "Jinghua" tea of northern flower tea, its rich connotation is endowed by its long history, and it is an important part of Beijing flavor culture. The company actively plans to build a tea museum with the theme of "promoting Chinese tea culture", so as to realize the organic combination of tea industry and tea culture. As one of the core enterprises of the leading industry of the second business group, Beijing second business Jinghua Tea Co., Ltd. closely adheres to the strategic development goal of the second business group of "stepping into the top 100, striving to build a new pattern of the modern food industry system in the capital", adheres to the enterprise mission of "improving the quality of people's livelihood, leading healthy life", and works together to build a new pattern of "Jinghua tea industry" And industrial chain to create a new brilliance of "Jinghua".
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