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Lejing culture and media (Shanghai) Co., Ltd. was established in October 2014 and is located in Shanghai Hongkou Industrial Park. The company has thousands of square meters of multi-functional broadcast hall, comfortable office environment and sound staffing. At the beginning of the company's establishment, many people from the e-Competition industry joined in. The company provides a large number of excellent game programs for E-sports fans, including game broadcast, E-sports Event Hosting, game video content production, etc. As a subsidiary of Tianyin group, a leading domestic enterprise, lejing media has strong capital and hardware strength, has a professional video production team, and will launch multiple business lines such as Event Hosting, Star packaging, program production, etc. In the face of the fanaticism of young users with dreams for E-sports projects, and the surging tide of E-sports marketization and industrialization, lejing culture media (Shanghai) Co., Ltd. came into being. Lejing culture media (Shanghai) Co., Ltd. has the experience of holding game events, has the ability to produce game programs with high Internet communication effect, train and manage first-line game stars through industrialization, and promote the reform of game industry through the mass production of IP programs and stars. Nicetv is a domestic e-Competition organization that has the ability to sign a contract with game stars, provide package promotion, video production and even realize the one-stop service of realization of industrial chain construction. Its products: Miss happy live, Miss ranking diary, CF brothers of the line of fire, lspl League of heroes class A, etc.

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