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迈向百年之门——“白电巨子”：美国惠而浦公司（Whirlpool）

美国惠而浦公司（WhirlpoolCorporation）于1911年成立，今日已成为位居世界领导地位之大家电制造和销售厂商、在全球十三个国家有制造厂房。总部设在美国的密歇根州。旗下拥有惠而浦、美泰克、阿曼纳等8大知名国际品牌，业务遍及全球170多个国家和地区，在全球拥有47个生产基地，26个研发中心和4个设计中心。为全球消费者提供品质卓越的9大系列家电产品。

1991年，美国惠而浦宣布全面收购飞利浦大型家用电器系列从而成为全球最具规模的大型白色家电制造商，为家用电器制造业树立新的里程碑。惠而浦如今业务范围已遍及全球120多个国家，在欧洲及美国拥有三十多家厂房，全球员工人数超过四万人。

惠而浦中国——惠而浦(中国)股份有限公司

1994年，惠而浦正式进入中国市场，确立了在中国市场的长期发展战略。

1995年，惠而浦在北京投资建立生产基地(北京恩布拉科雪花压缩机有限公司)。

2002年，惠而浦收购合资公司的剩余股份，成立独资公司“上海惠而浦家用电器有限公司”。

惠而浦（中国）股份有限公司，成立于2014年11月。公司坐落在合肥高新技术产业开发区。目前主要股东：惠而浦公司（51%），合肥国有资产控股有限公司（23.34%），社会流通股（25.66%），注册资本76644万元。公司旗下拥有惠而浦、三洋、帝度、荣事达四大品牌，业务遍及全球40多个国家和地区，涵盖冰箱、洗衣机等白色家电，以及厨房电器、生活电器等系列产品线，公司先后被评为“全国优秀外商投资企业”、“中国最具创新力企业”。

公司前身为合肥荣事达三洋电器股份有限公司（合肥三洋），成立于1994年11月。经过近20年的发展，合肥三洋在中国最大的家电产业基地合肥，建立了综合性家电制造基地。特别是在2008年后公司步入大发展阶段，全面开拓海内外市场，创立国际化自主品牌“帝度”；收回“荣事达”品牌，创造了在家电行业的发展奇迹，成为行业黑马。在此基础上，公司又与美国惠而浦战略合作，成功变身为“惠而浦（中国）股份有限公司”，开始新一轮跨越发展的征程。

惠而浦（中国）股份有限公司以原合肥三洋公司为平台，并整合了惠而浦原先在中国市场的研发、品质制造和销售团队，建立了国家级技术中心和国家认可实验室，同步共享惠而浦全球最新的研究成果，开展自主研发，积极融入全球创新体系。

惠而浦(中国)在具有本土管理文化基础上，充分借鉴和吸收惠而浦的企业文化，承继惠而浦价值观指引下的创新和诚信传统，努力将公司建设成中国第一大洗衣机制造商、前三大冰箱制造商和中国出口第一家电企业。共同打造洗衣机800万台、冰箱400万台，微波炉1000万台，变频电机2000万套，以及新品类新产品综合发展的企业，成为惠而浦在世界发展的两极之一。新的时期，公司立足本土，面向全球，变革创新，积极为做大做强中国家电业，为合肥成为世界级家电产业基地贡献力量，为全球消费者享受先进科技带来的高品质生活而不懈努力。

White power giant: founded in 1911, whirlpool Corporation has become one of the world's leading power manufacturers and distributors, with manufacturing facilities in 13 countries. Headquartered in Michigan, USA. It has 8 famous international brands, such as whirlpool, meitaike, Amana, etc., with business in more than 170 countries and regions around the world. It has 47 production bases, 26 R & D centers and 4 design centers around the world. Provide 9 series of home appliances with excellent quality for global consumers. In 1991, whirlpool announced the acquisition of Philips' large household appliance series, which made it the largest white appliance manufacturer in the world and set a new milestone for the household appliance manufacturing industry. Whirlpool now operates in more than 120 countries around the world, with more than 30 factories in Europe and the United States and more than 40000 employees worldwide. Whirlpool China - whirlpool (China) Co., Ltd. formally entered the Chinese market in 1994, and established a long-term development strategy in the Chinese market. In 1995, whirlpool invested in the establishment of a production base in Beijing (Beijing enbrako snow Compressor Co., Ltd.). In 2002, whirlpool acquired the remaining shares of the joint venture and established a wholly-owned company "Shanghai whirlpool home appliances Co., Ltd.". Whirlpool (China) Co., Ltd., established in November 2014. The company is located in Hefei high tech Industrial Development Zone. At present, the main shareholders are whirlpool company (51%), Hefei state-owned assets Holding Co., Ltd. (23.34%), social circulation shares (25.66%), and registered capital of 766.44 million yuan. The company has four brands, namely whirlpool, Sanyo, Dido and Rongshida. Its business covers more than 40 countries and regions around the world, covering white household appliances such as refrigerators and washing machines, as well as a series of product lines such as kitchen appliances and household appliances. The company has been rated as "national excellent foreign investment enterprise" and "the most innovative enterprise in China". The predecessor of the company is Hefei Rongshida Sanyo Electric Co., Ltd. (Hefei Sanyo), which was established in November 1994. After nearly 20 years of development, Sanyo has established a comprehensive home appliance manufacturing base in Hefei, the largest home appliance industry base in China. In particular, after 2008, the company entered the stage of great development, fully developed domestic and foreign markets, created an international independent brand "DIDU"; recovered the "Rongshida" brand, created a miracle in the development of the household appliance industry, and became a dark horse in the industry. On this basis, the company has successfully transformed itself into "whirlpool (China) Co., Ltd." through strategic cooperation with whirlpool of the United States, and started a new round of cross development journey. Whirlpool (China) Co., Ltd. takes the former Hefei Sanyo company as the platform, integrates the original R & D, quality manufacturing and sales team of whirlpool in the Chinese market, establishes a national technology center and a national recognized laboratory, shares the latest research results of whirlpool in the world, conducts independent R & D and actively integrates into the global innovation system. On the basis of local management culture, whirlpool (China) fully draws lessons from and absorbs Whirlpool's corporate culture, inherits the innovation and integrity tradition guided by Whirlpool's values, and strives to build the company into China's largest washing machine manufacturer, the top three refrigerator manufacturers and China's first home appliance export enterprise. It has jointly built an enterprise with 8 million washing machines, 4 million refrigerators, 10 million microwave ovens, 20 million variable frequency motors, as well as comprehensive development of new product categories and new products, becoming one of the two poles of Whirlpool's development in the world. In the new era, the company is based on the local market, facing the world, innovating, actively contributing to the expansion and strengthening of China's home appliance industry, Hefei becoming a world-class home appliance industry base, and making unremitting efforts for global consumers to enjoy the high-quality life brought by advanced technology.

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