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红旗连锁创建于2000年6月22日。2010年6月9日，整体变更为成都红旗连锁股份有限公司。公司已发展成为中国西部地区最具规模的以连锁经营、物流配送、电子商务为一体的商业连锁企业，是中国A股市场首家便利连锁超市上市企业（股票代码002697）。目前在四川省内已开设2400余家连锁超市，就业员工16000余人，2015年上缴税收和社保超4亿元；拥有四座物流配送中心；与上千家供货商建立了良好的互利双赢的商业合作关系。是四川省及成都市“重要生活必需品应急保供重点联系企业”。

公司经营业绩跨入全国商业企业百强、中国零售百强企业、中国连锁百强企业、四川企业100强、四川商业企业最大规模10强；荣获中国“最具成长性企业”、中国优秀诚信企业、中国消费者协会全国商业服务业“诚信单位”、全国商务系统先进集体、全国和谐商业企业；四川省现代流通先进企业、四川省优势商业零售企业、成都市首批大企业大集团培育企业、成都市再就业工作先进集体、成都市纳税先进企业等荣誉。红旗连锁的健康发展，为推动现代服务业腾飞及地方经济发展做出了积极贡献。

红旗连锁以“服务大众、方便人民”为服务宗旨，以“诚信经商、便民利民”为经营宗旨，以“方便、实惠、放心”为经营理念，以“红旗连锁——您的好邻居”为市场定位，以“统一形象、统一采购、统一价位、统一服务、统一考核、统一配送”的“六统一”为经营管理模式，以“忠于职责、廉洁奉公、为人正派、胸怀大局”为员工的行为准则，树立“热情、真诚、团结、敬业”、“红旗为我我为红旗”的红旗精神。多年来，红旗连锁通过加强“企业党建、企业文化建设、信息化建设、网络建设、物流配送建设”五大建设，在企业经营中实实在在做到了“三个没有”——没有商品积压、没有问题账务、更重要的是没有积压问题。

为给广大消费者带来更加轻松便捷的生活享受，红旗连锁勇担责任、创新发展，利用公司庞大的市场网络和信息技术资源优势，采用商品+服务经营策略，率先致力于多功能便民服务平台建设。目前已开展公交卡消费和充值、电信缴费、电费充值、燃气收费、机票代售、自来水费代收、中国移动手机充值、联通缴费、拉卡拉电子支付系统（信用卡还款、手机充值、支付宝充值等）、广电网络业务费代收、汽车客票代售及取票、艾普宽带费代收、邮政速递代收件、火车票代售、顺丰快递代存、中国电信GGMM卡代售、支付宝钱包支付、翼支付、微信支付、QQ钱包、银联钱包、利宝智慧车险、苏宁易付宝、福利彩票代销、和信通、资和信第三方预付卡受理业务、工行积分兑换、交行信用卡刷卡优惠、川航里程积分兑换、报刊零售、移动积分兑换等多项便民服务，同时陆续在门店铺设红旗便民自助终端。这一系列便民、利民的优质服务项目，不仅体现红旗连锁“诚信经商、便民利民”的经营宗旨，而且更加贴心服务消费者，得到消费者的一致赞许。

来源社会、回报社会。十五年来，红旗连锁一直信守承诺，勇担社会责任，始终关注和支持社会公益事业。赈灾救危、捐资助学、支持文化体育事业......总能看到红旗连锁人积极行动的身影。红旗连锁成立后累计为社会捐赠达三千多万元（5·12汶川大地震发生后，红旗连锁向灾区捐赠500余万元及大量救灾物资；协助省、市政府及军队等运送救灾物资4000余吨；第一个在地震重灾区开店营业并在灾区率先开设便民服务店.....为抗震救灾及灾后重建做出了积极贡献）。公司还多次慰问公安干警、交警、武警战士、特困职工等，得到了社会各界的广泛认可和一致好评。

发展才是硬道理。面对更加激烈的市场竞争，红旗连锁将再接再厉、不断创新，努力创造更好的业绩来回报广大投资者、消费者、员工和社会！

Red flag chain was founded on June 22, 2000. On June 9, 2010, it was changed into Chengdu Hongqi Chain Co., Ltd. The company has developed into the largest commercial chain enterprise in Western China, integrating chain operation, logistics distribution and e-commerce. It is the first convenience chain supermarket listed enterprise in China's A-share market (Stock Code: 002697). At present, more than 2400 chain supermarkets have been set up in Sichuan Province, with more than 16000 employees. In 2015, more than 400 million yuan of taxes and social security have been paid in; four logistics distribution centers have been set up; and good mutually beneficial and win-win business cooperation relations have been established with thousands of suppliers. It is the "key contact enterprise for emergency supply of important necessities" in Sichuan Province and Chengdu City. The company's business performance has entered the top 100 national commercial enterprises, top 100 Chinese retail enterprises, top 100 Chinese chain enterprises, top 100 Sichuan enterprises and top 10 Sichuan commercial enterprises with the largest scale; it has won the honor of "the most growing enterprise" in China, China's excellent credit enterprise, China Consumer Association's "credit unit" in the national business service industry, the advanced collective in the national business system, and the national harmonious business Enterprises: advanced modern circulation enterprises in Sichuan Province, competitive commercial retail enterprises in Sichuan Province, the first batch of large enterprises and large groups cultivation enterprises in Chengdu, advanced reemployment collective in Chengdu, advanced tax payment enterprises in Chengdu, etc. The healthy development of red flag chain has made a positive contribution to the development of modern service industry and local economy. Red flag chain takes "serving the public and facilitating the people" as its service tenet, honest business, convenient for the people and benefiting the people as its business tenet, convenient, affordable and reassuring as its business philosophy, takes "red flag chain - your good neighbor" as its market orientation, and takes the "six Unifications" of "unifying image, unifying purchase, unifying price, unifying service, unifying assessment and unifying distribution" as its business tenet The business management mode, with the code of conduct of "loyal to duty, honest and upright, upright, and with the overall situation in mind", establishes the red flag spirit of "enthusiasm, sincerity, unity, professionalism" and "red flag is my red flag". Over the years, through strengthening the five major construction of "enterprise party construction, enterprise culture construction, information construction, network construction, logistics and distribution construction", Hongqi chain has actually achieved "three no's" in enterprise operation - no overstocking of goods, no problem accounting, more importantly, no overstocking. In order to bring consumers more relaxed and convenient life enjoyment, red flag chain bravely takes the responsibility, innovates and develops, takes advantage of the company's huge market network and information technology resources, adopts the commodity + service management strategy, and takes the lead in building a multi-functional convenient service platform. Mobile phone card consumption mobile payment, charging for telecommunications, charging of electricity charges, air tickets, sale of water tickets, collection of tap water fees, China Mobile mobile phone recharge, Unicom payment, Kara electronic payment system (credit card repayment, mobile phone recharge, Alipay recharge, etc.) are being carried out. Collection, train ticket sales, Shun Feng express, China Telecom GGMM card, Alipay wallet, wing payment, WeChat payment, QQ wallet, UnionPay wallet, Lebo intelligent vehicle insurance, Suning Yi Bao, welfare lottery sales agency, and communications, Zi and Shun third party prepaid card business, ICBC integration, bank credit card credit card, Sichuan Airlines mileage points exchange, Newspaper retail, mobile points exchange and many other convenience services, and at the same time, the red flag convenience self-service terminal has been laid in stores. This series of high-quality service projects for the convenience of the people not only reflect the business tenet of "honest business, convenient for the people and the people" of red flag chain, but also serve the consumers more attentively and get the unanimous approval of the consumers. Source society, return society. In the past 15 years, red flag chain has always kept its promise, shouldered social responsibility, and always paid attention to and supported social public welfare undertakings. We can always see the active actions of the red flag chain people in disaster relief, financial aid, and support of cultural and sports undertakings. After the establishment of the red flag chain, it has donated more than 30 million yuan to the society (after the May 12 Wenchuan earthquake, the red flag chain donated more than 5 million yuan and a large number of relief materials to the disaster area; assisted the provincial, municipal government and the military to deliver more than 4000 tons of relief materials; the first store opened in the earthquake stricken area and opened a convenience service store in the disaster area.... it has made a contribution to the earthquake relief and post disaster reconstruction Great contribution). The company has also repeatedly expressed sympathy to the public security police, traffic police, armed police soldiers, especially poor employees, etc., which has been widely recognized and unanimously praised by all sectors of society. Development is the last word. In the face of more fierce market competition, red flag chain will continue to make efforts to create better performance to repay investors, consumers, employees and society!

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