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Hangzhou mengzhichao Clothing Co., Ltd. is a Hangzhou women's clothing enterprise integrating design, production and sales, with rich management and sales experience. The combination of fashion and ancient charm design, traditional craft production is the unique style of Mengzhi super brand. Since its establishment in 1999, it has more than 200 stores in China and overseas. Cheongsam is one of the women's clothing, which originated from the traditional Manchu women's clothing. In the first half of the 20th century, it was improved by the Han women of the Republic of China. It was determined by the government of the Republic of China in 1929 as one of the national dresses, and it does not belong to the Han clothing (that is, the Chinese clothing system). After the Republic of China, Han women in Shanghai, Peiping and other places improved on their basis. After 1949, cheongsam was gradually ignored in the mainland, especially in the cultural revolution, it was considered that the symbol of feudalism was destroyed. Cheongsam has two styles: Beijing style and Shanghai style, representing two styles of art and culture. The style of Shanghai style is characterized by absorbing western art, which is new, flexible and diverse, with strong commercial flavor; the style of Beijing style is characterized by official style, which is reserved and concise. Art is a kind of social ideology that reflects the social life and expresses the author's thoughts and feelings through shaping images. After the evolution of designers and cheongsam in the first half of the 20th century, the basic characteristics and elements of cheongsam gradually stabilized. Cheongsam has become a classic women's dress. The classic is relatively stable, while the fashion is ever-changing. But fashion designers often look for inspiration from the classic treasure house, cheongsam is also one of the sources of inspiration for designers. The design feature of Mengzhi super clothing is to use the ancient manual technology to realize the evolution from traditional clothing to modern popular clothing, and then combine the fashionable lines to build the connotation of Mengzhi super brand. These unique design achievements of our design concept: the realization of neoclassicism and the display of "Chinese lady" elegant style. The cultural elements of traditional Chinese clothing are cleverly applied to modern fashion design. The characteristics of clothing determine our consumption orientation: the interpretation of Chinese brides, Chinese ladies, the literary and art circles, the cultural circles, women with knowledge connotation and a certain depth of love for beauty, that is, the fashionable women aged 20-45 with high income. Through our products to all consumers to convey the world's popular clothing culture, show the Oriental women ancient charm, gorgeous style. The product structure is rich, the production cycle is short, the price is moderate, the fabric is high-quality, the style is unique and deep into the hearts of consumers, build a better life, and wholeheartedly provide perfect fashion services for the majority of new and old customers. Mengzhichao adopts a business model integrating design, production and sales, which more embodies the unique style of the product, and creates a new concept of medium-sized clothing from fabric design and traditional technology. Since 2009, the company has not outsourced processing, and each exquisite ready-made garment comes from the production department of the head office.

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