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莱尔斯丹是利信达集团旗下品牌，全香港、中国及亚洲多个市场的领导性时装皮鞋品牌，莱尔斯丹LeSaunda.it于1992年12月在香港联合交易所正式上市。同年，集团亦于上海开设第一间零售商店，为拓展庞大的中国市场揭开全新一页。

时至今日，LeSaunda的零售分销点，遍布全国32个省的其中28个。集团于广州、北京、上海及成都设有办事处，有助不断扩展销售网络。集团现于香港、澳门和中国拥有超过160间零售店以及全面的设施，负责整个生产流程，包括设计、制造，以至传送制成品到各间分店或百货公司内的分销点。集团旗下产品的设计源自意大利名师之手，提供男士、女士皮鞋及饰物，不论是时尚至经典款式，或集摩登与典雅于一身，均一应俱全，概念创新独特，完全紧贴欧洲时装界的最新潮流。

LeSaunda的产品分别在意大利和设于中国的厂房内生产，并由LeSaunda于意大利及香港的设计师的监督下完成，确保产品的质素。1990年，集团在顺德设立生产厂房，经由意大利的制鞋专家管理及指导运作，是国内首间以顾问合作形式，引进意大利制鞋技术之合资鞋厂。制作要求极为谨慎，是少数国内机构所能媲美。

LeSaunda透过两种渠道，扩展亚洲区内的业务。一方面以特许经营方式，让经销商共同分享制作、管理、市场推广等多方面的资源与经验，更有效发展销售网络及宣传品牌形象。另一方面，为迎合不同阶层及性别之消费者的需求，产品种类也相应增加。借着一贯卓越出众的创新精神，LeSaunda不断为时装皮鞋添上新魅力，也为潮流追逐者带来无限惊喜。2002年9月，集团创立年轻时尚少女品牌CnE（〝ComfortandEasy〞），提供富东瀛味的皮鞋及手袋系列。

散发无限意式风采,秉承意大利制鞋的专业传统，LeSaunda的皮具精品讲求工艺、设计、风格与舒适兼备，锐意将高贵典雅与时尚型格的元素合二为一。

配合忠诚的服务态度与合理的价格，LeSaunda一向深受消费者所爱戴。无论是行政人员上班一族，或是消闲娱乐选配的皮鞋服饰，均能洋溢着浓厚的意大利色彩与品味，刻意为穿著者营造一种个人化生活模式。

Lesandan is a brand of ricinda group, a leading fashion shoe brand in many markets in Hong Kong, China and Asia. Lessaunda.it was officially listed on the Hong Kong Stock Exchange in December 1992. In the same year, the group also opened its first retail store in Shanghai, opening a new page for expanding the huge Chinese market. Up to now, lesauda's retail distribution centers are located in 28 of 32 provinces in China. The group has offices in Guangzhou, Beijing, Shanghai and Chengdu, which help to expand its sales network. The group now has more than 160 retail stores and comprehensive facilities in Hong Kong, Macao and China, and is responsible for the entire production process, including design, manufacturing, and delivery of manufactured products to branches or distribution points in department stores. The design of the group's products comes from the hand of famous Italian teachers, providing men's and women's leather shoes and accessories, from fashionable to classic styles, or a combination of modern and elegant, which are all available, with unique concept innovation, and completely close to the latest trend of European fashion industry. Lesauda's products are produced in Italian and Chinese factories respectively, and completed under the supervision of Italian and Hong Kong designers to ensure the quality of the products. In 1990, the group set up a production plant in Shunde, managed and operated by Italian shoe making experts. It is the first joint venture shoe factory in China to introduce Italian shoe making technology in the form of consulting cooperation. The production requirements are extremely cautious, which is comparable to those of a few domestic institutions. Lesauda expands its business in Asia through two channels. On the one hand, franchising allows dealers to share production, management, marketing and other resources and experience, so as to develop the sales network and promote the brand image more effectively. On the other hand, in order to meet the needs of consumers of different classes and genders, the variety of products has increased accordingly. With its outstanding and innovative spirit, Le saunda continues to add new charm to fashion shoes and bring endless surprises to trend seekers. In September 2002, the group established the young fashion girl brand CNE ("comfort and easy") to provide a series of shoes and handbags with Japanese flavor. It exudes infinite style and inherits the professional tradition of Italian shoemaking. Lesauda's leather products focus on craft, design, style and comfort, and resolutely integrate the elements of noble elegance and fashion style. With loyal service attitude and reasonable price, Le saunda has always been loved by consumers. Whether it's for administrative staff to work or for leisure and entertainment, leather shoes and clothes can be filled with strong Italian color and taste, deliberately creating a personalized life mode for the wearer.

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