诺华Nova品牌怎么样 申请店铺
目前,公司拥有厂房面积超过10万平方米,各类在职员工数约2000余人(诺华家具集团主要包括中国诺华、美国诺华)。
目前,诺华家具的销售网络已覆盖了中国国内主要的大中城市,出口业务涵盖了全国20多个国家和地区。
2010年,诺华(全球)家具在中国大陆地区专卖门店数量超过300家。
2011年,诺华家具20周年,中国首家由民营企业创建的“诺华—中国家具博物馆”成功开业。
诺华●品牌之路Nova The road of brand
在品牌的发展之路,诺华凭着对家具流行趋势灵敏的反映,诺华相继推出:屋之宝,花花世界,睡眠生活,1SOFA,GM,明玛品牌3大系列家具品牌产品。
诺华家具始终以塑造百年品牌为己任。在渠道建设方面:未来的诺华将在保留传统加盟模式的基础之上,创新渠道建设模式、完善特许经营服务体系。与加盟商携手共赢!打造一个立体、多层面的诺华家具渠道综合竞争力体系;在终端销售方面,诺华始终坚持以满足客户需求为导向,提供快捷、便利、优质的服务为目标。推出“决胜终端,共赢精彩”的全新营销理念,打造“诺华”品牌核心竞争力!
公司相信,诺华家具将在将在今后五年的时间内成就一个具备国际竞争力的全球优质家居品牌。
诺华●未来之路Nova The road to the future
未来的诺华,将以资本、市场、文化为纽带,发展为具有全球视野和战略能力的优质家具行业。
未来诺华,将以创新工业园的建立为契机,以家具研发中心、家具营销中心、制造业基地一体化解决方案为战略转折开路,致力于打造中国家具业的领导品牌和优质企业,铸就一个国际化的诺华。
At present, the company has a plant area of more than 100000 square meters, and more than 2000 employees (Novartis Furniture Group mainly includes China Novartis and America Novartis). At present, the sales network of Novartis furniture has covered major large and medium-sized cities in China, and its export business covers more than 20 countries and regions in China. In 2010, the number of exclusive stores of Novartis (global) furniture in mainland China exceeded 300. In 2011, the 20th anniversary of Novartis furniture, China's first "Novartis China Furniture Museum" established by private enterprises was successfully opened. Novatheoroadofbrand is on the road of brand development. With its sensitive reflection on the trend of furniture fashion, Novartis has successively launched three series of furniture brand products: house treasure, flower world, sleep life, 1sofa, GM and mingma. Novartis furniture always takes building a century old brand as its duty. In terms of channel construction: in the future, Novartis will innovate the channel construction mode and improve the franchise service system on the basis of retaining the traditional franchise mode. Win win with franchisees! To build a three-dimensional and multi-level comprehensive competitiveness system of Novartis furniture channel; in terms of terminal sales, Novartis always adheres to the goal of meeting customer needs and providing fast, convenient and high-quality services. Launch a new marketing concept of "winning the terminal, win-win and wonderful", and create the core competitiveness of "Novartis" brand! The company believes that Novartis furniture will become a global high-quality household brand with international competitiveness in the next five years. Novartis the road to the future Novartis will develop into a high-quality furniture industry with global vision and strategic capabilities, with capital, market and culture as the link. In the future, Novartis will take the establishment of Innovation Industrial Park as an opportunity, take the integration solution of furniture R & D center, furniture marketing center and manufacturing base as a strategic turning point to open the way, devote itself to building a leading brand and high-quality enterprise in China's furniture industry, and build an international Novartis.
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