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蓬景数字 奥丁 平台在传统互联网广告业务的基础上，集成了多种面向效果的解决方案，为广告主的营销需求提供多层次的服务。系统采用人工智能的方式自动对广告出价、定向、投放、反馈、优化等各个环节进行控制，以较低的成本达到预期投放效果。
蓬景数字广告发布平台开创了国内个性化营销的先河，推动国内互联网广告从触媒习惯分析的旧时代，迈向以个性化分析为导向的新时代，令广告主透过精良的大数据分析，摆脱媒体位置的束缚，直面受众个体。
蓬景数字拥有国内较大的用户画像库。通过与运营商、设备商与服务商的广泛合作，蓬景数字得以在各个维度获取用户的互联网行为，进而构造了国内较为完整的ID对照体系和用户画像库。可以为各个行业提供用户画像服务。
蓬景数字也是国内重视用户隐私保护的数据公司。在与各方数据源合作的过程中，始终把用户隐私放在首位，设定了统一的脱敏与网络隔离标准，业务开展始终恪守严格的用户隐私保护原则。
蓬景数字还是大数据分析的先行者。在数据分析领域，与国际国内多个研发机构签署了合作协议，利用前沿的科研手段，在画像建模、数据处理、内容推送、趋势预测等多方面正在持续大量产生令人惊喜的成果。
Based on the traditional Internet advertising business, Pengjing digital Odin platform integrates a variety of effect oriented solutions to provide multi-level services for advertisers' marketing needs. The system uses the way of artificial intelligence to automatically control the bidding, orientation, delivery, feedback, optimization and other aspects of advertising, so as to achieve the expected delivery effect at a lower cost. Pengjing digital advertising publishing platform has created a precedent of personalized marketing in China. It promotes the domestic Internet advertising from the old era of catalyst habit analysis to a new era of personalized analysis. It enables advertisers to get rid of the shackles of media position and face the individual audience through sophisticated big data analysis. Pengjing digital has a large user portrait Library in China. Through extensive cooperation with operators, equipment providers and service providers, Pengjing digital can obtain users' Internet behaviors in various dimensions, and then construct a relatively complete id comparison system and user portrait Library in China. It can provide user portrait services for various industries. Pengjing digital is also a data company that attaches great importance to user privacy protection in China. In the process of cooperation with all data sources, we always put user privacy first, set a unified standard of desensitization and network isolation, and strictly abide by the principle of user privacy protection in business development. Pengjing digital is also the pioneer of big data analysis. In the field of data analysis, we have signed cooperation agreements with many R & D institutions at home and abroad. Using cutting-edge scientific research methods, we are continuously producing a large number of surprising results in many aspects, such as image modeling, data processing, content push, trend prediction, etc.
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