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Based on the traditional Internet advertising business, Pengjing digital Odin platform integrates a variety of effect oriented solutions to provide multi-level services for advertisers' marketing needs. The system uses the way of artificial intelligence to automatically control the bidding, orientation, delivery, feedback, optimization and other aspects of advertising, so as to achieve the expected delivery effect at a lower cost. Pengjing digital advertising publishing platform has created a precedent of personalized marketing in China. It promotes the domestic Internet advertising from the old era of catalyst habit analysis to a new era of personalized analysis. It enables advertisers to get rid of the shackles of media position and face the individual audience through sophisticated big data analysis. Pengjing digital has a large user portrait Library in China. Through extensive cooperation with operators, equipment providers and service providers, Pengjing digital can obtain users' Internet behaviors in various dimensions, and then construct a relatively complete id comparison system and user portrait Library in China. It can provide user portrait services for various industries. Pengjing digital is also a data company that attaches great importance to user privacy protection in China. In the process of cooperation with all data sources, we always put user privacy first, set a unified standard of desensitization and network isolation, and strictly abide by the principle of user privacy protection in business development. Pengjing digital is also the pioneer of big data analysis. In the field of data analysis, we have signed cooperation agreements with many R & D institutions at home and abroad. Using cutting-edge scientific research methods, we are continuously producing a large number of surprising results in many aspects, such as image modeling, data processing, content push, trend prediction, etc.

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