绿乐食品品牌怎么样 申请店铺

我要投票 绿乐食品在蔬菜行业中的票数:34 更新时间:2024-12-23
绿乐食品是哪个国家的品牌?「绿乐食品」是 乐平市绿乐食品有限公司 旗下著名品牌。该品牌发源于江西省景德镇市,由创始人徐 * 香在2010年期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。
绿乐食品怎么样

公司成立于2010年3月,占地面积5万平方米,设计总投资2亿元,是江西省较具规模的脱水蔬菜、净菜配送的生产加工基地,是集基地种植、加工、销售为一体的三产融合型农业产业化企业。

一、公司基本情况

通过建立蔬菜种植基地、成立江西省颇具规模的合作社—砚山农民种植专业合作社等形式,形成无公害绿乐蔬菜生产基地3万亩。直接、间接带动农户21000余户,安置当地农村剩余劳动力600人。

在科技支撑与合作方面,绿乐与国内水平的蔬菜专业研究机构——北京市农林科学院蔬菜研究中心合作,公司可拆分和再组装式鲜切蔬菜加工生产线关键技术研究及集成被列为景德镇市科研项目。

绿乐所生产的脱水蔬菜品种主要有莴笋、万年青、花菜、白菜、菠菜、香菜、黄瓜、芹菜、大蒜、葱、生姜、刀豆、豆角、辣椒、胡萝卜、萝卜、马铃薯、食用菌等。

2015年起公司已经建设完成年深加工10万吨蔬菜保鲜冷库和恒温库建设项目,规划建设的目标是使该物流园成为集仓储、加工、配送、运输及贸易为一体的区域性,功能合理和设施配套齐全的冷链物流中心。建设可拆分和再组装式鲜切蔬菜加工流水线3条,其中包括叶类、茎类、根类生产线各1条。配备针对多种蔬菜不同样式的切割设备和包装设备,项目投产后可日生产标准化半成品鲜切蔬菜和混合鲜切菜15000公斤,年产值达3300万元。年利润约为850万元。

二、公司联结“一产”带动农户情况

公司通过在绿乐食品有限公司的基础上,前端建设农产品种植基地、农民种植合作社、定单基地和农户等,后端成立绿乐实业有限公司线上线下营销平台和实体店,从而实现乐平市具有一定规模的三产融合。

建立包括基地、合作社、外联产地,松散下市菜供应地的原料供应保障体系,并签定稳定供应的购销合同,直接带动农户6132户。其带动农民人数构成为:

1、发起成立并入股经营的江西砚山农民种植合作社,入股土地近10万亩,其中耕地近2万亩,山地近8万亩。合作社种植黄蜀葵5000余亩。在册参社农民人数为7028人。参社农户数约3800户;

2、乐平市现代农业示范区核心园区黄铁炉基地,核心基地面积1198亩,由乐平市政府与公司签定15年经营协议,作为基地经营主体的绿乐公司,带动基地所在地的一个行政村(黄铁炉村),三个自然村(老下村、培下村及中路亭村)农户932户。

基地已建成比较完备的园区机耕路网、排灌水渠等基础设施,兴建了节水灌溉喷灌设施200余亩,高新科技展示大棚、育苗大棚2个,连栋大棚3个、钢结构大棚60个。基地处于“德昌高速公路沿线万亩蔬菜带”重要区域内,是示范园“一带两中心四亮点”产业发展战略之核心基地。是利用农业新技术、新材料、新工艺,采用信息技术、物联网技术的千亩现代科技蔬菜园。是乐平市作为“江南菜乡”未来对外展示蔬菜产业科技水平一个较为亮丽的窗口。

现代农业示范园众埠黄铁炉基地位于德昌高速公路沿线,观光道路连接乐秧战备公路与S205省道,交通运输条件较好,各村之间贯通村村通公路,交通便利,田间道路硬化处理,形成两纵四横格局。基地已备有110千伏的输电专线一条,电力供应充足。

目前基地田地总规模为1300亩,其中,完成土地整理集中连片、机耕道、灌溉系统齐全的露天蔬菜基地千余亩;钢架式、连栋式等蔬菜大棚100亩;多层次立体栽培、无土栽培及蔬菜育苗温室大棚5000平方米。

3、与乐平市部分乡镇、村农户(由农民种植职业合作社、种植大户牵头)签定相对稳定的农产品收购定单农户300余户;

4、参加绿乐公司脱水蔬菜加工厂工作,解决当地及乐平市其它乡镇农民就业600余人(户);

5、收购其它农产品直接、间接带动的农户500余人(户)。

绿乐实业有限公司作为“三产”,作为乐平市优质农产品平台,正着力整合乐平市主要农产品,打造线上线下平台。目前已与国内部份主要农产品平台达成合作意向。产品已经开始进入乐平市各大超市和周边城市;已在阿里巴巴、特色中国、天猫、淘宝上架。

三、公司三产融合未来五年规划

跟进国家产业政策,扩建与调整产品结构,建设热干、冻干、鲜切生产线,扩大农产品加工能力,适度规模发展种植基地和农民合作社,加大联结带动作用和效果,打造和构建线上线下销售平台,公司充分发挥以现有10万吨蔬菜保鲜冷库和恒温库为核心的冷链物流中心作用,形成10个亿的蔬菜产业化规模。

公司一产(种植业)发展规划是,进一步巩固和加强现有基地、合作社、外联产地,松散下市菜供应地的原料供应保障体系,通过自身适度规模的发展,放在联结带动方面,从而将在五年内达到联结种植面积5万亩,直接带动农户15000户,实现产值2亿元。

公司二产(加工业)发展规划是,继续做大脱水蔬菜加工产能是基础上,进行脱水蔬菜产品原料的深精加工(主要产品有:乐平红莴笋佐餐品、万年青休闲食品——怡情柳等);黄蜀葵专利产品市场化,包括黄蜀葵花茶、黄蜀葵油及保健美容产品等;黄秋葵系列产品,包括黄秋葵干、黄秋葵花茶、黄秋葵保健酒、黄秋葵面条等;废弃物综合利用产品,包括黄蜀葵、黄秋葵秸秆利用,莴笋等蔬菜皮叶利用等。该产业五年规划实现产值5亿元。

公司三产(流通)发展规划是,公司充分发挥以现有10万吨蔬菜保鲜冷库和恒温库为核心的冷链物流中心作用,通过绿乐实业公司的线上线下销售平台,整合乐平市优质特色农产品及其加工品资源,力争用5年的时间,达到年销售额3亿元。


The company was founded in March 2010, covering an area of 50000 square meters, with a total design investment of 200 million yuan. It is a relatively large-scale production and processing base for distribution of dehydrated vegetables and clean vegetables in Jiangxi Province, and a three industry integrated agricultural industrialization enterprise integrating planting, processing and sales of the base. 1、 Basic information of the company through the establishment of a vegetable planting base, the establishment of a large-scale cooperative in Jiangxi Province - Yanshan farmers planting cooperatives and other forms, to form a pollution-free green music vegetable production base of 30000 mu. More than 21000 households are directly and indirectly driven, and 600 local rural surplus labor force are resettled. In terms of scientific and technological support and cooperation, lvle cooperates with the vegetable research center of Beijing Academy of agricultural and Forestry Sciences, a professional vegetable research institution at home. The key technology research and integration of the company's separable and reassembly fresh cut vegetable processing production line are listed as Jingdezhen scientific research projects. The varieties of dehydrated vegetables produced by lvle mainly include lettuce, evergreen, cauliflower, cabbage, spinach, coriander, cucumber, celery, garlic, onion, ginger, beans, beans, chili, carrot, radish, potato, edible fungus, etc. Since 2015, the company has completed the construction project of annual deep processing 100000 tons of vegetables fresh-keeping cold storage and constant temperature storage. The goal of planning and construction is to make the logistics park become a regional cold chain logistics center integrating warehousing, processing, distribution, transportation and trade, with reasonable functions and complete facilities. Three separable and reassembly fresh cut vegetable processing lines will be built, including one for leaf, one for stem and one for root. Equipped with cutting equipment and packaging equipment for different types of vegetables, the project can produce 15000 kg of standardized semi-finished fresh cut vegetables and mixed fresh cut vegetables per day, with an annual output value of 33 million yuan. The annual profit is about 8.5 million yuan. 2、 The company links the "first industry" to drive the situation of farmers. On the basis of lvle Food Co., Ltd., the company builds agricultural product planting base, farmer planting cooperative, order base and farmers at the front end, and establishes online and offline marketing platform and entity store of lvle Industry Co., Ltd. at the back end, so as to realize the integration of three industries in a certain scale in Leping City. Establish the raw material supply guarantee system including the base, cooperative and external production area, loose the market vegetable supply area, and sign the purchase and sale contract for stable supply, directly driving 6132 farmers. The number of farmers driven by it is as follows: 1. Jiangxi Yanshan farmers' planting cooperative, which was founded and invested in operation, has nearly 100000 mu of land, including nearly 20000 mu of arable land and nearly 80000 mu of mountainous land. The cooperative planted more than 5000 mu of hollyhock. The number of registered farmers is 7028. There are about 3800 Households Participating in the cooperative; 2. Huangtielu base in the core Park of modern agricultural demonstration zone of Leping City, with a core base area of 1198 mu, signed a 15-year operation agreement between Leping municipal government and the company. As the main business body of the base, lvle company drives 932 households in one administrative village (huangtielu Village) and three natural villages (laoxia village, peixia village and zhongluting Village) where the base is located. The base has built a relatively complete road network, irrigation and drainage channels and other infrastructure in the park, built more than 200 mu of water-saving irrigation and spray irrigation facilities, 2 high-tech exhibition sheds, 2 seedling raising sheds, 3 multi span sheds and 60 steel structure sheds. The base is located in the important area of "ten thousand mu vegetable belt along Dechang expressway", and is the core base of the industrial development strategy of "one belt, two centers and four highlights" of the demonstration park. It is a thousand mu modern science and technology vegetable garden that uses new agricultural technology, new materials and new technology, information technology and Internet of things technology. It is a bright window for Leping City to display the scientific and technological level of vegetable industry as a "Jiangnan vegetable town" in the future. Zhongbu huangtielu base of modern agricultural demonstration park is located along the Dechang expressway. The sightseeing road connects the LeYang war preparation road and S205 provincial road. The traffic conditions are good. The villages are connected with each other by roads. The traffic is convenient. The roads in the field are hardened to form a two vertical and four horizontal grid. The base has a 110 kV power transmission line, with sufficient power supply. At present, the total land scale of the base is 1300 mu, including more than 1000 mu of open-air vegetable base with centralized land consolidation, tractor road and complete irrigation system; 100 mu of steel frame type, multi-storey three-dimensional cultivation, soilless cultivation and vegetable seedling cultivation greenhouse with 5000 m2. 3. More than 300 farmers signed relatively stable purchase orders for agricultural products with some township and village farmers in Leping City (led by farmers' planting cooperatives and large farmers); 4. Participated in the work of dehydrated vegetable processing plant of lvle company, solved the employment of more than 600 local and other township farmers in Leping City; 5. More than 500 farmers (households) directly and indirectly driven by the purchase of other agricultural products ) As a "three products" and a high-quality agricultural product platform in Leping City, lvle Industry Co., Ltd. is trying to integrate the main agricultural products in Leping City and build an online and offline platform. At present, we have reached cooperation intention with some major domestic agricultural product platforms. The products have begun to enter the supermarkets and surrounding cities of Leping City; they have been put on the shelves of Alibaba, featured China, tmall and Taobao. 3、 In the next five years, the company plans to follow up the national industrial policies, expand and adjust the product structure, build hot dry, freeze-dried and fresh cut production lines, expand the processing capacity of agricultural products, develop planting bases and farmers' cooperatives on a moderate scale, increase the role and effect of linkage, build and build online and offline sales platforms, and give full play to the existing 100000 tons of vegetables Cold storage and constant temperature storage are the core of cold chain logistics center, forming a 1 billion scale of vegetable industrialization. The development plan of the first production (planting industry) of the company is to further consolidate and strengthen the existing bases, cooperatives and external production areas, loose the raw material supply guarantee system of the vegetable supply land in the city, through the development of its own moderate scale, put on the aspect of connection and drive, so as to reach the connected planting area of 50000 mu in five years, directly drive 15000 households, and realize the output value of 200 million yuan. The development plan of the company's second industry (processing industry) is to continue to expand the processing capacity of dehydrated vegetables, and to carry out deep and refined processing of raw materials of dehydrated vegetables (main products include: Leping red lettuce with meals, evergreen leisure food - Yiqing willow, etc.); the marketing of patented products of hollyhock, including hollyhock tea, hollyhock oil, health care and beauty products, etc.; series of products of hollyhock Products, including dried okra, okra flower tea, okra health wine, okra noodles, etc.; waste comprehensive utilization products, including okra, okra straw utilization, lettuce and other vegetable leaves utilization, etc. The industry's five-year plan is to achieve an output value of 500 million yuan. The third industry (circulation) development plan of the company is to give full play to the role of cold chain logistics center with the existing 100000 tons of vegetable fresh-keeping cold storage and constant temperature storage as the core. Through the online and offline sales platform of lvle Industrial Company, the company integrates the resources of high-quality characteristic agricultural products and processed products in Leping City, striving to achieve an annual sales of 300 million yuan in five years.

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