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拉芳家化股份有限公司位于广东省汕头市，是上海证券交易所A股上市公司（股票代码：603630），经过十余年的不懈努力，现已跻身国内个人护理用品行业的前列，旗下拥有“拉芳”、“美多丝”、“雨洁”、“圣峰”等众多品牌，产品涵盖洗发护发、清洁沐浴、肌肤护理、口腔护理等多个领域。
企业使命暨广告语——“爱生活 爱拉芳”享誉大江南北，企业用爱心创造更优质的产品和服务，通过更优质的产品和服务让人们的生活更美好。爱，是生活的原动力，更是拉芳不断奋进的原动力。因为爱，拉芳真诚关注生活，潜心研究生活，通过优质的品牌产品和服务，提升人们的生活品质。
拉芳家化始终坚持“诚信、品质、分享”的企业价值观。拉芳视诚信为企业发展基石，视品质为企业的生命，视分享为企业的责任，三者环环相扣，持之以恒。公司目前已建成集科研、生产、办公、生活为一体的两个工业园区——拉芳工业园、金洁工业园，并在行业内参考采用GMP生产环境标准。
企业以“科技、创新、时尚”为企业战略，重视科研开发与投入。拉芳立足个人护理用品领域，实施多品牌发展策略，以科技为依托，以创新为动力，以优质品质筑造强势品牌。近年来，拉芳家化与科研机构合作，先后成立了拉芳日化研究中心、中科院微生物研究所与拉芳联合研究中心、拉芳生活时尚研发中心，并与巴斯夫、德国德之馨等公司和中国科学院建立战略合作关系，针对中国人发质进行深入研究，更好地满足中国消费者的需求，更好地将国际性的创新技术与中国的市场实际相结合，实现国际日化科技的应用，推动环保、安全、绿色产业。
未来的拉芳，将继续为广大消费者奉献更优质的个人护理用品，努力促进和谐社会建设，用爱让人们的生活更美！
Lafangjiahua Co., Ltd., located in Shantou City, Guangdong Province, is a listed company of a shares of Shanghai Stock Exchange (Stock Code: 603630). After more than ten years of unremitting efforts, it has been ranked in the forefront of the domestic personal care products industry. It has many brands such as "Lafang", "Meiduo silk", "Yujie", "Shengfeng", etc. its products cover shampoo, hair care, clean bath, muscle Skin care, oral care and other fields. Enterprise mission and advertising language - "love life and love Lafang" is well-known in the north and south of the river. Enterprises create better products and services with love, and make people's lives better through better products and services. Love is the driving force of life, but also the driving force of Lafang's continuous efforts. Because of love, Lafang sincerely pays attention to life, concentrates on life research, and improves people's quality of life through high-quality brand products and services. Lafangjiahua always adheres to the enterprise values of "integrity, quality and sharing". Lafang regards integrity as the cornerstone of enterprise development, quality as the life of the enterprise, and sharing as the responsibility of the enterprise. The three are linked and persevered. At present, the company has built two industrial parks, i.e. Lafang Industrial Park and Jinjie Industrial Park, which are integrated with scientific research, production, office and life, and has adopted GMP production environment standards for reference in the industry. The enterprise takes "science and technology, innovation and fashion" as its strategy and attaches great importance to scientific research and development and investment. Based on the field of personal care products, Lafang implements the multi brand development strategy, relying on science and technology, taking innovation as the driving force, and building a strong brand with high quality. In recent years, Lafang home Chemical Co., Ltd. has established Lafang daily chemical research center, Institute of Microbiology of Chinese Academy of Sciences, Lafang joint research center, Lafang life fashion R & D center, and established strategic cooperative relationship with BASF, Germany Dexin and other companies and Chinese Academy of Sciences to conduct in-depth research on Chinese hair quality and better meet the needs of Chinese consumers We will better integrate international innovative technology with China's market reality, realize the application of international daily chemical technology, and promote environmental protection, safety and green industries. In the future, Lafang will continue to provide consumers with better personal care products, strive to promote the construction of a harmonious society, and make people's lives more beautiful with love!
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