KANGlong康龙品牌怎么样 申请店铺

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康龙鞋业有限公司系奥康集团子公司，是一家通过ISO9001国际质量体系认证、以生产大众休闲皮鞋为主的民营企业。公司由几家企业重组合并，现有6条国际一流水平生产流水线，1000多名员工，在全国设立了50多个分公司和办事处。康龙以打造中国休闲鞋第一品牌为目标，以“放松一下”的品牌主张，倡导不为工作而穿，不为要求而穿，一切的尺度是要自己感觉最舒服、最真实，让自己卸下压力、没有规矩、不用伪装、舒舒服服的做回自己，以轻松、时尚、个性、自我表现的心态面对现代都市生活。

“时尚”与“舒适”一直是康龙致力达到的两大目标，康龙强大的设计团队紧跟潮流趋势，在产品设计上以原料考究及传统缝线结合精细手工及设计创意，以更贴近潮流的设计，更舒适的用料持续打造康龙品牌强大的产品力，整体风格向都市时尚和个性化方向发展。

品牌精髓：脚感至上

品牌定位：中国休闲鞋专家（都市休闲文化的代表）

品牌个性：真实自然的、轻松愉悦的、个人感受的

获得荣誉：自推出以来，康龙休闲鞋时尚休闲风格深受消费者喜爱，已先后荣获“国家质量免检产品”、“中国真皮标志产品”、“国家质量监督检验中心优等品”、“浙江省名牌产品”、“2007年中国休闲鞋市场消费者首选第一品牌”等多项荣誉，2010年10月，又被国家工商总局认定为“驰名保护”。

集团背景

康龙鞋业有限公司以奥康集团为强大后盾，以奥康先进的管理经验，超前的营销思路，强大的设计开发队伍为依托，同时凭借"康龙"自身拥有的"首批国家免检产品"、"中国皮鞋行业最高荣誉真皮标志"、"国家鞋类质量监督检验中心优等品"等荣誉，集设计、生产、营销为一体，实行产销一体化经营，以先进的专卖体系为主、代理制为辅的现代营销思路去占领全国休闲皮鞋市场。自2001年8月9日康龙品牌正式诞生以来至2002年9月，已开设康龙专卖400多家。至2003年底，将开设康龙专卖店1000家，年生产销售皮鞋超300万双，年产值超三亿元！

康龙把"形象第一，网络第一，产品第一，服务第一"作为自己的企业理念；把"以顾客为中心"作为自己的企业宗旨；把"大众休闲，质优物美"作为自己的品牌定位。休闲路，我来走，中国皮鞋行业的一条巨龙已经腾空而起，"康龙"作为奥康集团的第二大品牌，将为全力打造中国休闲皮鞋第一品牌而不懈努力！

KANGLONG Shoes Co., Ltd, a subsidiary of Aokang Group, is a private enterprise which has passed ISO9001 international quality system certification and mainly produces casual shoes for the public. The company is reorganized and merged by several enterprises, with 6 first-class international production lines, more than 1000 employees, and more than 50 branches and offices across the country. KANGLONG's goal is to build the first brand of Chinese leisure shoes, with the brand idea of "relax", advocating not to wear for work, not for requirements, all the measures are to feel the most comfortable and real, to let oneself get rid of the pressure, no rules, no camouflage, comfortable and comfortable, to face the modern city with a relaxed, fashionable, personalized and self-expression mentality City life. "Fashion" and "comfort" have always been the two goals that KANGLONG is committed to. KANGLONG's powerful design team keeps up with the trend. In terms of product design, KANGLONG continues to build a strong product force of KANGLONG brand by combining exquisite raw materials and traditional stitches with fine craftsmanship and design creativity, so as to make the design closer to the trend and more comfortable materials. The overall style is developing towards urban fashion and personalization 。 Brand essence: foot feeling first brand positioning: Chinese leisure shoes expert (representative of urban leisure culture) brand personality: real and natural, relaxed and pleasant, personal feeling won honor: since its launch, KANGLONG leisure shoes fashion and leisure style is deeply loved by consumers, and has been awarded "national quality inspection free product", "Chinese leather logo product", "national quality" In October 2010, it was also recognized as "well-known protection" by the State Administration for Industry and commerce. Group background: KANGLONG Shoes Co., Ltd. is supported by Aokang Group, with Aokang advanced management experience, advanced marketing ideas and strong design and development team. At the same time, with the honor of "the first batch of national inspection free products", "the highest honor leather logo of China's leather shoes industry", "excellent products of national footwear quality supervision and inspection center" owned by "KANGLONG", it integrates design Production and marketing are integrated, integrated production and marketing are implemented, and modern marketing ideas such as advanced monopoly system and agency system are used to occupy the national leisure leather shoes market. Since the official birth of KANGLONG brand on August 9, 2001 to September 2002, more than 400 KANGLONG franchises have been opened. By the end of 2003, there will be 1000 KANGLONG stores, with an annual production and sales of more than 3 million pairs of leather shoes and an annual output value of more than 300 million yuan! KANGLONG takes "image first, network first, product first, service first" as its corporate philosophy, takes "customer-oriented" as its corporate purpose, and takes "mass leisure, quality and material beauty" as its brand positioning. Leisure Road, I come to walk, a giant dragon of Chinese leather shoes industry has sprung up, "KANGLONG", as the second largest brand of Aokang Group, will make unremitting efforts to build the first brand of Chinese leisure leather shoes!

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