胖子蟹肉堡品牌怎么样 申请店铺
胖子肉蟹煲隶属于瑞安市鲜邫派餐饮有限公司,2005年1月浙江温州的小渔村,一位胖子渔民与螃蟹有了第一次亲密接触,创立了(老渔夫蟹煲,胖子肉蟹煲,鮮邫派肉蟹煲)主要经营肉蟹煲、明虾煲、河蟹煲等特色煲类,因为口味鲜美独特而且不贵,人均消费仅50元左右,很快就受到广泛追捧。
因为出色所以被模仿— 由于胖子渔民的肉蟹煲越来越受到市场的欢迎,各地出现许多仿冒店、山寨店,为了保护消费者的权益,2007年正式申请注册“胖子肉蟹煲”商标,2011年又注册了”鮮邫派“商标,获得国家商标总局批准,成立浙江鮮邫派餐饮管理有限公司,注册资金500万,胖子肉蟹煲,鮮邫派肉蟹煲,老渔夫蟹煲,全面进入品牌化经营阶段。
因变脸而美丽——2014年胖子渔民的肉蟹煲相继在浙江、江苏、安徽、陕西、河南、江西、深圳、甘肃等省一二线城市开设了130多家新店,2015年为了提供更加舒适和愉悦的就餐环境,聘请国内一流专业设计团队,以起航为主题,结合了海洋、工业、慢吧、复古等最新时尚装修元素,快速成功的由家庭作坊式的街边小吃店转型升级为时尚餐饮潮店!
品质是胖子肉蟹煲成功最关键的因素— 从诞生开始,胖子肉蟹煲就严格管控产品品质,通过建立科学严谨的工作流程,选择最优质的供应商,并率先建立全国配送中心,所有配送食材均获得QS认证,使所有连锁店菜品的品质和安全得到有效保障。
胖子肉蟹煲的心有多大,你懂的— 胖子肉蟹煲引进了具有星巴克、必胜客、一茶一坐等一流连锁餐饮企业从业经验的各类中高级管理人才,组成强大而专业的经营管理团队,自此胖子品牌战略发展具备了强大的人才支撑,为快速健康的执行全国发展战略夯实了基础,对于全国各地蜂拥而至的合作商提出了更高更细的要求,从而使胖子渔民在面向全国的发展道路上更加自信、稳定、快速。 胖子肉蟹煲,鮮邫派 必将成为中国轻时尚餐饮领军品牌!
In January 2005, in a small fishing village in Wenzhou, Zhejiang Province, a fat fisherman had the first close contact with crabs and founded (old fisherman's crab pot, fat crab pot, Xianjiapai meat and crab pot) mainly engaged in meat and crab pot, prawn pot, river crab pot and other special pots, because the taste is delicious and unique and not expensive, the per capita consumption is only about 50 yuan, and it will soon be widely sought after. Because of its excellence, it was imitated - because the meat crab pot of fat fishermen is more and more popular in the market, there are many fake shops and Shanzhai shops around. In order to protect the rights and interests of consumers, in 2007, it formally applied for registration of the trademark of "fat crab pot". In 2011, it registered the trademark of "xianjiapai", which was approved by the state trademark administration, and established Zhejiang xianjiapai Catering Management Co., Ltd, With a registered capital of 5 million yuan, the company has entered the brand management stage in an all-round way. Beauty due to face changing: in 2014, the meat crab pot of fat fishermen successively opened more than 130 new stores in the first and second tier cities of Zhejiang, Jiangsu, Anhui, Shaanxi, Henan, Jiangxi, Shenzhen, Gansu and other provinces. In 2015, in order to provide a more comfortable and pleasant dining environment, a professional design team of the first class in China was hired, with the theme of sailing, combining the ocean, industry, slow bar, retro, etc The new fashion decoration elements are rapidly and successfully transformed from a family workshop style street snack bar to a fashion catering trendy store! Quality is the most critical factor for the success of the fat crab pot - since its birth, the fat crab pot has strictly controlled the product quality, selected the best quality suppliers through the establishment of scientific and rigorous work process, and took the lead in establishing a national distribution center, All delivery ingredients are QS certified, so that the quality and safety of all chain stores are effectively guaranteed. How big is the heart of the fat crab pot? You know - the fat crab pot introduces all kinds of middle and senior management talents with the experience of first-class chain catering enterprises such as Starbucks, Pizza Hut and one tea and one seat, forming a strong and professional management team. Since then, the fat brand strategy development has a strong talent support, laying a solid foundation for the rapid and healthy implementation of the national development strategy It puts forward higher and more detailed requirements for the cooperators swarming all over the country, so as to make the fat fishermen more confident, stable and fast on the development road facing the whole country. Chubby crab pot, xianjiapai will become the leading brand of Chinese light fashion catering!