康辉KOV品牌怎么样 申请店铺
浙江康辉木业有限公司,始于1898年,浙江名牌产品,中国林产工业协会理事单位,从事木地板开发/制造/销售的大型骨干企业,2013年开始拓展韩式地暖业务
浙江康辉木业有限公司,总部位于浙江湖州南浔,是中国木地板之都的创始企业之一,企业沿承于1898年的沈氏木艺文化。以生产、研发、销售实木地板、实木复合地板、生态地板、强化地板、木门、木饰面等为主营业务。2013年,公司开始拓展韩式地暖业务,原装进口韩国康辉韩式地暖。公司旗下康辉地板、康辉美家木门、康辉木饰面等品牌产品销量每年以30%—50%的增长率持续强劲增长。
康辉木业从2007年起新建神舟木业、福德生产基地、康立德生产基地,优化自身“采购、研发、生产、销售、服务”五位一体的产业链条。随着全球化战略的推进,康辉木业在全球拥有南美、非洲、印尼、俄罗斯、缅甸等原材料供应基地,建立了国内专业的产品研发、技术实验室;拥有多条条高标准现代化生产线的制造体系,自建具备国际水平的电脑数控蒸汽干燥设备的大型干燥窑;在销售系统方面,形成了“多渠道、密集型”的销售体系,目前在全国各大中小城市拥有近800多家专卖店,与全球多家专业建材市场、超市形成战略合作伙伴,产品远销韩国、日本、新加坡、德国、意大利、美国、加拿大、澳大利亚等五十多个国家和地区。
随着企业的发展,公司始终秉持沈氏木艺文化的创新精神,凭借对于木艺的不断钻研和创造,以及对“科技创新”的充分重视,康辉木业不断加大技术创新投入,加强高素质创新型人才队伍建设,与中国林科院、中国林产工业协会、南京林业大学、浙江农林大学、日本京都大学、日本近畿大学、韩国建国大学等科研院所开展产学研合作,组建区域技术服务中心,并深度合作开发新型科技创新产品。在发展过程中,康辉木业产业链逐步由木地板产业扩张至木门、木饰面、家具等木制品产业领域,并且在2013年引进韩国原装进口韩式地暖。目前公司在浙江拥有两个研发和制造基地,分别位于浙江南浔方丁路1号(康辉实木地板和木门设计制造基地)和南浔年丰路3999号(康辉韩式地暖、强化复合地板、多层实木地板、百年康辉木艺博物馆、康辉整体家居展示中心、集团总部办公)。
优质的品牌形象和优异的市场认知度更是企业强势发展的核心动力。自2006年以来,康辉公司推行大品牌、大手笔、大战略、大发展的经营思路,斥巨资在央视CCTV-1、CCTV-2、CCTV-7、CCTV-10、CCTV-新闻频道、江苏卫视、浙江民生休闲频道、各地主流地方电视台投放广告,以及在全国主流网站、建材专业建材报刊媒体等作整体形象宣传,展示康辉木业的优秀品质和深厚内涵,令行业所瞩目,也加强而有力地推动了康辉地板新的品牌化构建。
康辉公司经过20多年不懈的努力,不断持续走品牌之路,以全球服务品质、“关爱您的生活”的高度责任感理念,新“贵族管家服务”体系为全国800多家经销商与广大消费者提供更优质的产品与服务!
Zhejiang Kanghui Wood Industry Co., Ltd. was founded in 1898. It is a famous brand product in Zhejiang, a director unit of China Forest Industry Association, and a large-scale backbone enterprise engaged in the development / manufacturing / sales of wood flooring. In 2013, it began to expand the Korean style floor heating business. Zhejiang Kanghui wood Industry Co., Ltd., headquartered in Nanxun, Zhejiang Province, is one of the founding enterprises of China's wood flooring capital. The enterprise was inherited by Shen in 1898 Wood art culture. To produce, research and development, sales of solid wood flooring, solid wood composite flooring, ecological flooring, laminate flooring, wooden doors, wood veneers and other major businesses. In 2013, the company began to expand the Korean floor heating business and imported the original Korean Kanghui floor heating. The company's brand products such as Kanghui floor, Kanghui meijiamu door and Kanghui wood veneer continue to grow strongly with an annual growth rate of 30% - 50%. Since 2007, Kanghui wood industry has built Shenzhou wood industry, Ford production base and KANGLIDE production base, optimizing its five in one industrial chain of "procurement, R & D, production, sales and service". With the promotion of globalization strategy, Kanghui wood industry has raw material supply bases in South America, Africa, Indonesia, Russia, Myanmar, etc. in the world, and has established domestic professional product R & D and technical laboratories; it has a manufacturing system of multiple high standard modern production lines, and has built a large-scale drying kiln with international level CNC steam drying equipment; in terms of sales system It has formed a "multi-channel and intensive" sales system. At present, it has nearly 800 stores in major and medium-sized cities across the country. It has formed strategic partners with a number of professional building materials markets and supermarkets around the world. Its products are exported to more than 50 countries and regions, including South Korea, Japan, Singapore, Germany, Italy, the United States, Canada, Australia, etc. With the development of the company, the company always adheres to the innovation spirit of Shen's wood art culture, with the continuous research and creation of wood art and full attention to "scientific and technological innovation", Kanghui wood industry continues to increase investment in technological innovation, strengthen the construction of high-quality innovative talents, and cooperate with China Academy of forestry, China Forestry Industry Association, Nanjing Forestry University, Zhejiang agricultural and Forestry University Scientific research institutes such as Kyoto University, Kinki University of Japan and Jianguo University of South Korea have carried out cooperation in production, learning and research, set up regional technical service centers, and in-depth cooperation in the development of new scientific and technological innovation products. In the process of development, Kanghui's wood industry chain has gradually expanded from wood flooring industry to wood door, wood veneer, furniture and other wood products industry fields, and imported Korean floor heating products from South Korea in 2013. At present, the company has two R & D and manufacturing bases in Zhejiang, respectively located at No. 1 Fangding Road, Nanxun, Zhejiang (Kanghui solid wood floor and wood door design and manufacturing base) and No. 3999 Nianfeng Road, Nanxun, Zhejiang (Kanghui Korean floor heating, reinforced composite floor, multi-layer solid wood floor, century Kanghui Wood Art Museum, Kanghui overall Home Furnishing Exhibition Center, group headquarters office). High quality brand image and excellent market awareness are the core driving force for the strong development of enterprises. Since 2006, Kanghui company has carried out the management idea of big brand, big hand, big strategy and big development, invested heavily in CCTV-1, CCTV-2, CCTV-7, CCTV-10, CCTV news channel, Jiangsu Satellite TV, Zhejiang People's livelihood leisure channel, local mainstream TV stations, as well as the overall image publicity and Exhibition in the national mainstream websites, professional building materials newspapers and media, etc It shows the excellent quality and profound connotation of Kanghui wood industry, which attracts the attention of the industry, and also strengthens and strongly promotes the new brand construction of Kanghui floor. After more than 20 years of unremitting efforts, Kanghui company continues to take the road of brand, with the global service quality and the high sense of responsibility concept of "caring for your life", the new "noble housekeeper service" system provides more than 800 dealers and consumers with higher quality products and services!
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